If you've been browsing TikTok or Instagram lately, you've probably come across the cute 'Sonny Angels'. These little dolls are everywhere: mobile phones, computers, backpacks and even rearview mirrorsIts cute design and its surprise feature when opening the box it comes in have made its popularity skyrocket, especially among children. influencers and their followers. But what is so special about these “little angels” that they are causing a sensation on social media?
The 'Sonny Angels' are not a new phenomenon. They were created in Japan in 2004 by Toru Soeya, the CEO of the toy company Dreams. Inspired by the 'Kewpie' dolls of the illustrator Rose O'Neill, they were born with the intention of bring joy and happinessHowever, it has only been in recent months that they have achieved worldwide fame due to the power of TikTok and Instagram, where unboxing and collecting videos have garnered millions of views.
Many famous personalities have also been won over by these little dolls. Rosalía, Victoria Beckham, Dua Lipa and even Bella Hadid have been seen with one of these adorable little angels adorning their mobile devices. Since then, the fever to get one of these dolls has not stopped growing.
An adorable design with a wow factor
- 'Sonny Angels' are Japanese figurines with animal, fruit and flower themes.
- They are sold in surprise boxes, which adds excitement and encourages collecting.
- Celebrities such as Rosalía, Dua Lipa and Victoria Beckham have contributed to its popularity.
- The price of 'Sonny Angels' has increased in physical stores and online due to high demand.
The interesting thing about the 'Sonny Angels' is that Each doll comes in an opaque box, which means you don't know which model you're going to get. until you open it. This feature has added an exciting element to the purchasing process, causing thousands of users to share their experience of opening the box on social media. This uncertainty has encouraged the emergence of collectors groups who exchange figurines, buy and sell limited editions, and create active communities around these charming 7-10 centimetre tall dolls.
The dolls come in a wide variety of designs: animals, fruits, flowers, and even Disney characters have inspired some of the most popular editions. Each figure is unique, and on their back they have a pair of wings, giving them that angelic touch that is so popular.
The rise of Sonny Angels on social media
Social media, especially TikTok and Instagram, have been key to the virality of the 'Sonny Angels'. Users from all over the world have shared videos of unboxing, showing the excitement of opening a surprise box and discovering which figurine they have received. This trend has been taken advantage of by celebrities, generating more attention and making the collection of these dolls a global trend.
Thanks to the networks, hashtags like #SonnyAngel and #SonnyAngelCollection They have become popular and it is now common to see young people and adults collecting, showing off their 'Sonny Angels' and explaining how they have obtained limited or exclusive editions.
Prices and where to find them
Although these small figures initially cost around five euros, the 'Sonny Angels' fever has caused their price to rise considerably. Currently, their price in physical and online stores ranges between 13 and 15 euros for normal editions, and the most exclusive ones can exceed 50 Euros on some platforms. The cheapest figures can be found in bazaars, although you should be careful as many are imitations low quality.
In Spain, platforms such as Amazon or stores specialising in collectible toys are usually the most common places to buy. In addition, some bazaars and small souvenir shops have seen an increase in sales since this trend became popular.
The phenomenon behind the 'Sonny Angels'
Beyond collecting, many times what really attracts is the shopping experience. Buying a 'Sonny Angel' means not only acquiring a figurine, but also experiencing a moment of excitement when opening the box and discovering which one you have received. This, added to its aesthetics kawaii and the multiple videos on social networks, has created a digital culture around these dolls, similar to what happened back in the day with Funko Pops.
Furthermore, it is not just about the dolls, but how they are displayed. Many users place them on their phones, computers or shelves, showing them as an extension of their personality and their digital world. This mix of nostalgia and modernity has turned the 'Sonny Angels' into a phenomenon that seems to have no end, with more than 600 different models availables.
Celebrities have also played an important role in this phenomenon. Not only Rosalía or Victoria Beckham have been seen with one of these dolls on their phones, but also Dua Lipa and other celebrities have shared their passion for the 'Sonny Angels' on their social networks, which has contributed to more and more people feeling attracted to them.
It seems that the 'Sonny Angels' trend is not going away anytime soon. The fact that new collections and limited editions are constantly being launched, along with the support of social media and celebrities, has cemented these adorable little angels as a icons of contemporary pop cultureIt is clear that the 'Sonny Angels' are not just dolls, but an authentic experience that has won over thousands of people around the world, young and old alike.
I am a technology enthusiast who has turned his "geek" interests into a profession. I have spent more than 10 years of my life using cutting-edge technology and tinkering with all kinds of programs out of pure curiosity. Now I have specialized in computer technology and video games. This is because for more than 5 years I have been writing for various websites on technology and video games, creating articles that seek to give you the information you need in a language that is understandable to everyone.
If you have any questions, my knowledge ranges from everything related to the Windows operating system as well as Android for mobile phones. And my commitment is to you, I am always willing to spend a few minutes and help you resolve any questions you may have in this internet world.