Disney+ applies a new price increase: here are the rates

Last update: 25/09/2025

  • Disney+ is increasing its prices in the US starting October 21: with ads, $11,99, and without ads, $18,99.
  • The Premium annual plan increases by $30 to $189,99.
  • Packages with Hulu and ESPN+ also increase their fees by between $2 and $3 per month.
  • In Spain, there are no official changes yet, but the historical pattern points to possible adjustments in the future.

Price increase on Disney Plus

Disney has confirmed a New fee update for its streaming platform in the United States which will be implemented in the fall. The measure affects plans with and without ads and also introduces variations in the combined packages, an adjustment that, according to the company, seeks to align costs and business in an increasingly competitive market, as shown by other rate updates in the industry.

According to the announced changes, the ad-supported plan It will cost $11,99 per month, and the ad-free option will cost $18,99 per month.. Also the Premium annual plan experiences an increase in $30 (up to $189,99), while some of the packages that include Hulu and ESPN+ also increase their monthly fee.

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When it comes into force and who it affects

Price changes on Disney+

The new amounts will begin to apply as of October 21 from 2025 in the United States. For now, the company has not announced any changes for other regions, so Spain remains unchanged in their rates.

However, the platform's track record calls for caution: on previous occasions, The adjustments announced in the US ended up being replicated in other countries weeks or months later.. There is no confirmation of the calendar for Europe, but It is a scenario that cannot be ruled out.

These are the new Disney+ prices.

Disney+, Hulu, and ESPN+ packages

The changes affect both plans available in the US (Standard with ads and Premium). In this market, the Standard plan includes ads, while the Premium plan offers ad-free playback. These are the new figures which come into force in October:

  • Plan with ads: $ 11,99 / month (increase of 2 dollars).
  • Ad-Free Plan (Premium): $ 18,99 / month (increase of 3 dollars).
  • Premium Annual Plan: $ 189,99 / year (increase of 30 dollars).
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The adjustment comes after several previous reviews since the launch of the service and after an increase already applied in october last year in the US market. Overall, the trend confirms a gradual increase in product prices for the ad-free and annual options.

Packages with Hulu and ESPN+ are also increasing.

New Disney Plus rates

The changes are not limited to the individual subscription. The ad-supported package that includes Disney+ and Hulu increases by $2 to $12,99 per month. The option that combines Disney+, Hulu, and ESPN+ (with ads) raises its price by $3 to reach $ 24,99 / month.

In addition to the packages, Hulu will adjust its own rates in synchrony with these changesThe ad-supported plan will increase by $2, and the ad-free plan will increase by $3, in line with the group's strategy to reposition its entire entertainment offering.

Although the focus of these adjustments is the United States, the move reinforces a familiar pattern in the streaming industry: periodic increases to sustain investment in content and the transition to a more profitable model. In Spain, the tier structure remains at three levels (Standard with ads, Standard without ads, and Premium) for now, with no changes announced. We await to see if the company will extend these changes to other markets.

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The picture left by the new amounts in the US is clear: The ad-supported option is gaining ground as an entry option, while the ad-free plan and the annual Premium plan account for the largest absolute increase. It remains to be seen how demand responds and whether the update schedule extends to Europe in the coming months.

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