If you have a business or personal brand, it is crucial that you take full advantage of all the tools that Instagram puts at your disposal. One of the most effective ways to achieve this is by turning your profile into a business profile on Instagram. With this tool, you will be able to access detailed statistics on the performance of your publications, promote your products or services directly from the platform and facilitate contact with your potential clients. Next, we will explain to you step by step how to put your business profile on Instagram so you can get the most out of this social network and grow your business.
– Step by step ➡️ How to put your business profile on Instagram
- Go to your profile: The first thing you need to do is go to your Instagram profile.
- Click "Edit Profile": Once in your profile, look for the »Edit profile» option and click on it.
- Choose “Convert to business profile”: Scroll down until you find the “Convert to Business Profile” option and select it.
- Follow the steps: Instagram will guide you through several steps to set up your business profile, including connecting to a Facebook Page if applicable.
- Enter the required information: Be sure to enter all required information, such as your business category, contact information, and address.
- Accept the terms and conditions: Once you have completed all the steps, be sure to review and agree to Instagram's terms and conditions for business profiles.
- And that's it! Now your profile has been converted into a business profile and you will be able to access additional statistics and tools to promote your business on Instagram.
Q&A
Put your Business Profile on Instagram
How do I change my personal Instagram profile to a business profile?
- Open your Instagram profile
- Press the menu button
- Select “Settings”
- Select “Account”
- Select “Switch to professional profile”
- Choose the category of your business
- Fill in the additional information
- Ready! You now have a business profile
What are the advantages of having a business profile on Instagram?
- Statistics analysis: You will be able to access detailed information about the performance of your publications.
- Contact buttons: You can add contact buttons, such as email and phone, so that your followers can contact you.
- Promote posts: You will have the option to promote your posts to reach a broader audience.
How do I add contact information to my business profile?
- Go to your profile and press “Edit profile”
- Select “Contact Information”
- Add your email, phone number, address, etc.
- Save the changes
What should I include in my bio for a business profile?
- Business name: Make sure your business name is visible.
- Concise description: Briefly explain what your business does and what it offers.
- Link to your website: If you have a website, add the link in your bio.
How can I promote my posts from a business profile?
- Select the post you want to promote
- Press “Promote”
- Choose your audience, budget, duration and contact buttons
- Promotion process ends
Can I change my profile back to personal if I have created a business profile?
- Open your profile on Instagram
- Press the menu button
- Select "Settings"
- Select “Account”
- Select “Switch to personal profile”
- Confirm the change
How can I access my business profile statistics?
- Open your Instagram profile
- Press the menu button
- Select “Statistics”
- You will be able to see data about your followers, reach, interactions and more
Can I have a business profile if I don't have a business?
- Yes, you can have a business profile even if you don't have a registered business
- You can use it to promote your art, talent, blog, or any personal project
What is the difference between a business profile and a personal profile on Instagram?
- A commercial profile is oriented to promote a business or entrepreneurship
- Offers access to statistics and promotion options that a personal profile does not have
- A personal profile is most suitable for personal use or sharing content for non-commercial purposes.
Can I have a business profile on Instagram without a Facebook page?
- Yes, you can have a business profile on Instagram without needing a Facebook page
- Creating a business profile on Instagram does not require association with a Facebook page.
I am Sebastián Vidal, a computer engineer passionate about technology and DIY. Furthermore, I am the creator of tecnobits.com, where I share tutorials to make technology more accessible and understandable for everyone.