- WhatsApp za ta dakatar da chatbots na gaba daya daga Kasuwancin API daga ranar 15 ga Janairu, 2026.
- Har yanzu za a ba da izinin bots ɗin sabis na abokin ciniki idan AI ɗin su na aiki ne na kwatsam.
- Meta AI zai kasance mataimaki ɗaya tilo da ke cikin app.
- Ma'aunin ya yi zargin ƙwaƙƙwaran fasaha da kuma matsalolin samun kuɗi akan Kasuwancin WhatsApp.
WhatsApp ya canza sharuddan API don kasuwanci. kuma, daga 15 de enero de 2026, za su haramta babban-manufa chatbots a kan dandaliShawarar tana tasiri mataimaka kamar ChatGPT, Rikici, Luzia ko Poke, kuma a aikace yana barin Meta AI azaman zaɓi na gaba ɗaya kawai a cikin app.
Ma'aunin baya toshe kamfani yin amfani da na'urorin sarrafa kansa don warware abubuwan da suka faru ko tambayoyin abokin ciniki; abin da aka ƙuntata shi ne cewa AI model samar rarraba mataimakan su gaba ɗaya ta hanyar API. Meta ya tabbatar da cewa Kasuwancin WhatsApp an haife shi goyon bayan ma'amala da sabuntawa, da kuma buɗaɗɗen bots sun haifar da ƙarar saƙonni waɗanda a yau ba su dace da fasaha ko kasuwanci ba.
Me ya canza a zahiri a siyasa
Meta ya ƙara takamaiman sashe don "Masu samar da AI" a cikin sharuɗɗan Kasuwancin WhatsApp. yana hana samun dama da amfani da mafitacin kasuwancin lokacin da babban aikin shine bayarwa, siyarwa, ko samar da mataimakan AI na gaba ɗaya., bar wannan rating zuwa ga Meta ta hankaliAna shirin fara aiki da dokar a ranar 15 ga Janairu, 2026.
A wasu kalmomi: idan ainihin sabis ɗin da aka yi niyyar bayarwa akan WhatsApp babban mataimaki ne na tattaunawa (LLM, dandamali masu haɓakawa ko fasaha masu alaƙa), ba zai iya aiki ba akan WhatsApp Business API. Koyaya, idan ana amfani da AI azaman kayan haɗi a cikin kwararar sabis, ƙofar tana buɗewa.
Wanene ya shafa kuma wanda ya tsira
Bots na ɓangare na uku waɗanda suka zama sananne azaman ƙofa zuwa sama da 10 ... 3.000 miliyan masu amfani WhatsApp, gami da haɗaɗɗen nau'ikan ChatGPT (OpenAI), ruɗani, Luzia na Sifen, ko Poke. Waɗannan kayan aikin ne da aka tsara don amsa kusan kowace tambaya, aiwatar da sauti da hoto ko samar da abun ciki, kawai nau'in amfani da Meta ke son fita daga API ɗin sa.
- Ana ba da izinin shari'o'in inda AI yake na bazata ko mataimaki: misali, bot na hukumar balaguro wanda ke tabbatar da ajiyar kuɗi.
- Su ma mataimakan banki ko shago sun dace. warware takamaiman ayyuka (tabbaci, tallafi, sanarwa).
- An bar mataimakan manufa gaba ɗaya. ba a haɗa su ba zuwa takamaiman tsari na hankali ko amfani.
Dalilan da suka sa aka yi watsi da zaben
A matakin fasaha, Meta yana kula da cewa waɗannan sabbin abubuwan amfani sun haifar overload na tsarin saboda kololuwar saƙo da buƙatun tallafi waɗanda kamfanin bai yi tsammanin API ɗin Kasuwancin ba. hali na bude mataimaki Ya bambanta da ƙayyadaddun hankali kuma yana haɓaka musanya.
A bangaren kasuwanci, WhatsApp Business API yana samun monetize da samfuri da nau'ikan (kasuwa, utilities, Tantance kalmar sirri, da kuma goyon baya). Gabaɗaya chatbots ba su dace da wannan ƙirar ba, don haka sun sami damar abubuwan more rayuwa da masu sauraro na WhatsApp ba tare da takamaiman samfurin caji ba. Shi ya sa Meta ke son daidaita amfani da shi dabarun samun kudi.
Hukumar gudanarwar kamfanin ta riga ta zayyana alkibla: da saƙon kasuwanci dole ne ya zama daya daga cikin ginshikan kudaden shiga. Wannan sake tunani yana ƙarfafa ikon Meta akan waɗanne nau'ikan ƙwarewar AI aka yarda da su kuma ƙarƙashin waɗanne ƙa'idodi a cikin yanayin yanayin sa.
Sakamakon aiki ga masu amfani da kamfanoni
Dole ne masu ba da kulawa gabaɗaya ranar ƙarshe har zuwa 15 ga Janairu, 2026 don cire haɗin haɗin yanar gizon su na WhatsApp ko tura su zuwa shari'o'in amfani da suka dace da manufofin. Lokaci ya yi da za a yi motsi: bitar samfurin, tsarin doka, da gine-ginen fasaha.
Ga masu amfani, canjin yana nufin cewa, a cikin app, AI burin zai kasance a matsayin kawai mataimaki na gaba ɗaya. Duk wanda ke son fasali kamar buɗaɗɗen amsa, taƙaitaccen sauti, ko nazarin hoto daga wasu bots zai yi ƙaura zuwa nasu. 'yan qasar apps ko zuwa madadin tashoshi.
- Bincika abubuwan da ke gudana a WhatsApp kuma cire ayyuka daga janar amfani bai dace da kulawa/aiki ba.
- Sake tsara bot don AI ta kasance tallafi na bazata (FAQ, tabbatarwa, tabbatarwa).
- Shirya hijirarsa daga buɗaɗɗen gogewa zuwa aikace-aikacen mallakar mallaka ko gidan yanar gizo.
- Sadar da canje-canje ga abokan ciniki kuma daidaita nazari don aunawa tasiri.
Batun Luzia da kasuwar Sipaniya
El Mutanen Espanya chatbot Luzia An cire godiya ga haɗin kai tare da WhatsApp da fasalin da aka yaba sosai: da kwafin bayanan murya ta atomatikA tsawon lokaci, WhatsApp na asali ya haɗa irin wannan damar, yana rage wasu tasirin sabon abu wanda ya haifar da farawa.
Kamfanin ya ruwaito cewa ya isa 60 miliyan masu amfani a cikin kasashe 40 kuma sun kama kusan 30 miliyan kudin Tarayyar Turai a cikin kudi. Ba tare da cikakken tsarin kasuwanci ba, manajoji sun yi la'akari da hanyoyi kamar su tallace-tallace da hanyoyin haɗin gwiwa a cikin ƙa'idodinsu na asali, inda wataƙila za su mai da hankali kan ƙoƙarinsu bayan canjin manufofin.
Wannan yunƙurin ya mayar da WhatsApp cikin hanyarsa ta asali - tallafin kasuwanci-zuwa abokin ciniki da sadarwa - yayin da kuma yana iyakance rarraba mataimakan kishiya a cikin app ɗin kuma yana ƙarfafa Meta AI azaman zaɓi na gaba ɗaya kawai. Don yanayin halittu, ɗan gajeren lokaci yana buƙatar gyare-gyare na aiki, kuma a cikin matsakaici, yana buɗe muhawara game da ko Meta zai ba da damar wani takamaiman tsari wanda zai ba da damar wasu kamfanoni su dawo tare da bayyanannun yanayi.
Ni mai sha'awar fasaha ne wanda ya mayar da sha'awar "geek" zuwa sana'a. Na shafe fiye da shekaru 10 na rayuwata ta yin amfani da fasaha mai mahimmanci da kuma yin amfani da kowane nau'i na shirye-shirye saboda tsantsar son sani. Yanzu na kware a fasahar kwamfuta da wasannin bidiyo. Wannan shi ne saboda sama da shekaru 5 ina yin rubutu a gidajen yanar gizo daban-daban kan fasaha da wasannin bidiyo, ina ƙirƙirar kasidu da ke neman ba ku bayanan da kuke buƙata cikin yaren da kowa zai iya fahimta.
Idan kuna da wasu tambayoyi, ilimina ya bambanta daga duk wani abu da ya shafi tsarin aiki na Windows da kuma Android don wayoyin hannu. Kuma alƙawarina shine a gare ku, koyaushe a shirye nake in yi ƴan mintuna kaɗan in taimaka muku warware duk wata tambaya da kuke da ita a duniyar Intanet.