Yuav qhia lub xaib rau Google li cas

⁢ Yuav ua li cas qhia ib qhov chaw rau Google: Ib txoj hauv kev zoo tshaj plaws los ua kom pom kev pom ntawm ib lub vev xaib lub vev xaib yog kom paub tseeb tias nws tau indexed kom raug hauv kev tshawb fawb xyaw. Google yog, tsis muaj qhov tsis ntseeg, qhov kev tshawb fawb siv ntau tshaj plaws, yog li nws yog qhov tseem ceeb uas koj lub vev xaib paub thiab txiav txim siab los ntawm qhov kev tshawb nrhiav hauv online loj heev. Hmoov zoo, muaj txoj hauv kev yooj yim thiab siv tau los qhia Google txog qhov muaj nyob ntawm koj lub vev xaib thiab pab txhawb nws qhov kev ntsuas. Hauv tsab xov xwm no, peb yuav qhia koj kauj ruam yog kauj ruam yuav ua li cas qhia koj qhov chaw rau Google thiab xyuas kom meej tias nws tshwm sim hauv cov txiaj ntsig kev tshawb fawb hauv txoj hauv kev zoo tshaj plaws.

Kauj Ruam 1: Txheeb xyuas qhov chaw ua tswv: Ua ntej koj pib qhia Google txog koj lub vev xaib, Nws yog ib qho tseem ceeb kom paub tseeb tias koj yog tus tswv lossis tus thawj coj ntawm nws. Qhov no yog qhov tseem ceeb kom tsis txhob muaj kev cuam tshuam lossis kev thov los ntawm cov neeg thib peb txog koj qhov chaw. Txhawm rau txheeb xyuas cov tswv cuab, Google muaj ntau txoj kev xaiv, suav nrog kev ntxig ib daim ntawv cim rau hauv HTML code ntawm koj nplooj ntawv loj lossis uploading los ntawm ib daim ntawv Tshwj xeeb HTML los ntawm koj lub server.

Kauj ruam 2: Tsim ib tus account hauv Google Search Console: Google⁤ Nrhiav ⁤Console yog ib qho cuab yeej pub dawb uas muab los ntawm Google uas tso cai rau koj los txheeb xyuas thiab ua kom zoo tshaj qhov ua tau zoo ntawm koj. Lub website hauv kev tshawb fawb. Thaum koj tau txheeb xyuas cov tswv cuab ntawm koj lub xaib, nws yog qhov tseem ceeb tsim ib tug account ntawm lub platform no kom muaj peev xwm ua cov haujlwm hauv qab no.

Kauj ruam 3: Xa koj lub xaib sitemap: ⁢sitemap yog cov ntaub ntawv XML uas muaj cov ntaub ntawv hais txog⁢ cov qauv thiab cov ntsiab lus ntawm⁤ koj lub vev xaib. ⁢ Kev xa daim ntawv qhia no ⁢ rau Google los ntawm Search Console ua rau indexing yooj yim dua ⁢ thiab txhim kho lub tshuab tshawb nrhiav qhov tseeb hauv kev nkag thiab nkag siab koj lub xaib. Txhawm rau xa koj daim duab qhia chaw, tsuas yog ua raws cov lus qhia hauv Search Console thiab xyuas kom cov ntaub ntawv nkag tau⁢ thiab mus txog hnub tim.

Nco ntsoov tias kev qhia Google kom raug ntawm koj lub vev xaib yog qhov tseem ceeb los lav nws qhov muaj nyob hauv kev tshawb nrhiav. Ua raws li cov kauj ruam no thiab siv cov cuab yeej tsim nyog kom ua tiav cov txiaj ntsig tau zoo thiab pom kev pom hauv online zoo dua.

1. Kev txheeb xyuas qhov chaw ua tswv ntawm Google

Qhia rau Google txog kev ua tswv cuab ntawm ib lub vas sab, nws yog ib qho tsim nyog yuav tsum tau ua pov thawj tias koj yeej muaj cai thiab tswj hwm nws. Qhov no yuav tso cai rau koj nkag mus rau cov cuab yeej thiab cov kev pabcuam uas muab los ntawm Google, xws li Search Console lossis Google Analytics, uas muab cov ntaub ntawv tseem ceeb txog kev ua haujlwm thiab kev pom ntawm koj lub xaib hauv kev tshawb nrhiav.

Txheeb xyuas qhov chaw ua tswv ntawm Google nws yog ib qho yooj yim tab sis tsim nyog txheej txheem. Thaum koj tau tsim koj Google tus account, koj yuav tsum ua raws li cov theem hauv qab no:

1. Ntxiv koj qhov chaw rau koj Google Search Console account: Nkag mus rau Google Search Console platform thiab nkag mus nrog koj tus account. Tom qab ntawd, siv qhov "Ntxiv cov khoom" xaiv los nkag rau URL ntawm koj lub xaib. Google yuav muab cov lej pov thawj rau koj uas koj yuav tsum tso rau ntawm nplooj ntawv hauv tsev ntawm koj lub vev xaib Los ntawm kev ntxiv cov lej no rau koj qhov chaw, koj yuav qhia tau tias koj muaj kev nkag tau tiag tiag thiab tswj nws.

2. Txheeb xyuas cov tswv cuab ⁤ los ntawm koj tus kws kho mob sau npe: Yog tias koj xav kom tsis txhob ntxiv cov lej pov thawj Google ncaj qha rau koj lub xaib, koj tuaj yeem txheeb xyuas cov tswv cuab los ntawm koj tus kws kho mob sau npe. Hauv koj qhov chaw muab kev pabcuam sau npe, feem ntau koj yuav pom muaj kev xaiv ntxiv DNS cov ntaub ntawv. Ntawm no koj tuaj yeem ntxiv cov lej pov thawj uas muab los ntawm Google. Thaum koj ua tiav qhov no, Google yuav tuaj yeem lees paub tias koj yog tus tswv ntawm lub npe.

3. Nco ntsoov tias koj muaj kev nkag mus rau tag nrho cov peev txheej ntawm lub xaib: Nws yog ib qho tseem ceeb uas yuav tsum nco ntsoov tias txhawm rau txheeb xyuas cov tswv cuab ntawm koj qhov chaw hauv Google, koj yuav tsum paub tseeb tias koj muaj kev nkag mus rau tag nrho cov peev txheej ntsig txog nws. Qhov no suav nrog kev nkag mus rau tus neeg rau zaub mov uas lub vev xaib tau tuav, nrog rau kev muaj peev xwm hloov pauv mus rau qhov chaws. Yog tias koj tsis muaj qhov kev nkag mus no, nws yuav nyuaj dua rau kev txheeb xyuas cov tswv cuab thiab koj yuav tau hu rau tus neeg rau zaub mov tus thawj coj⁢ kom tau txais kev tso cai tsim nyog.

Los ntawm ua raws li cov kauj ruam no, koj yuav muaj peev xwm ⁢ officially txheeb xyuas cov tswv cuab ntawm koj qhov chaw hauv Google. Qhov no yuav tso cai rau koj nkag mus rau ntau yam cuab yeej thiab cov kev pabcuam uas muab los ntawm lub tuam txhab, ua rau muaj kev saib xyuas zoo dua thiab ua kom zoo dua qhov kev ua tau zoo ntawm⁤ koj lub vev xaib. Nco ntsoov tias cov txheej txheem no yog qhov tsim nyog los xyuas kom meej tias koj tau tswj hwm thiab tau txais cov txheeb cais tseeb txog koj qhov muaj nyob hauv Google tshawb nrhiav.

2. Google Search Console Chaw

Ib txoj hauv kev zoo tshaj plaws qhia Google txog lub vev xaib yog dhau ntawm. Cov cuab yeej no muab cov tswv lub vev xaib nrog ntau yam kev xaiv los txhim kho lawv qhov pom kev hauv kev tshawb fawb. Tom ntej no, peb yuav piav qhia cov kauj ruam tsim nyog los teeb tsa ⁢ Search Console thiab xa ib lub vev xaib cov ntaub ntawv mus rau Google.

Ua ntej, nws yog qhov tsim nyog tsim ib tus account hauv Google Search Console thiab txheeb xyuas cov tswv ntawm lub vev xaib. Qhov no Yuav ua tau ⁢through⁢ ntau txoj hauv kev, xws li upload cov ntaub ntawv pov thawj lossis ntxiv cov ntaub ntawv metadata ntawm lub vev xaib home page. Thaum cov cuab yeej raug txheeb xyuas, Search Console tuaj yeem nkag mus thiab teeb tsa rau qhov chaw tshwj xeeb.

Thaum Search Console tau teeb tsa, nws tseem ceeb heev xa ib daim ntawv qhia chaw rau Google. Lub sitemap yog cov ntaub ntawv uas muaj cov npe ntawm txhua nplooj ntawv ntawm lub vev xaib thiab lawv cov qauv. Qhov no ua rau nws yooj yim dua rau cov tshuab tshawb fawb los ntsuas cov nplooj ntawv. Txhawm rau tsim daim ntawv qhia chaw, ⁢ koj tuaj yeem siv cov cuab yeej online lossis plugins muaj rau ntau tus thawj tswj hwm cov ntsiab lus. Thaum lub sitemap tsim, nws yuav tsum tau muab tso rau hauv Search Console thiab tos Google ua nws.

3. Kev nthuav qhia ntawm URL⁤ hauv Search Console

Txhawm rau qhia rau Google txog qhov muaj nyob ntawm lub vev xaib, nws yog ib qho tseem ceeb kom nthuav qhia URL hauv Search Console. Qhov no yuav tso cai rau lub tshuab tshawb nrhiav kom ntsuas thiab tso saib lub vev xaib hauv kev tshawb fawb tau zoo dua. Thaum xa qhov URL rau Search Console, koj muaj kev xaiv los thov tam sim lossis teem caij indexing.

Kev nthuav qhia URL: Txoj kev yooj yim tshaj⁤ rau ⁤ nthuav tawm URL hauv Search Console yog siv⁤ qhov kev tshuaj xyuas URL. Tom qab nkag mus rau qhov URL hauv qhov tshawb nrhiav, qhov kev xaiv "Tshuaj xyuas ib qho URL" yuav tshwm sim. Thaum koj xaiv qhov kev xaiv no, lub console yuav txheeb xyuas thiab tso saib cov ncauj lus kom ntxaws txog URL, suav nrog seb lub vev xaib puas tau txheeb xyuas lossis yog tias muaj teeb meem nkag mus.

Tam sim no indexing: Yog tias koj xav kom Google ntsuas thiab tso saib koj qhov chaw tam sim ntawd, koj tuaj yeem siv qhov "Thov Indexing" feature. Tom qab qhov URL tau raug tshuaj xyuas, koj yuav muaj kev xaiv los thov kev ntsuas tam sim. Thov nco ntsoov tias qhov kev xaiv no tsuas yog muaj rau URLs uas tseem tsis tau txheeb xyuas lossis tau hloov kho tsis ntev los no.

Teem sijhawm indexing: Yog tias koj xav teem sijhawm indexing ntawm koj qhov chaw, koj tuaj yeem ua tau los ntawm Search Console. Tom qab kuaj xyuas qhov URL, koj yuav pom qhov kev xaiv "Thov teem sijhawm indexing". Qhov no tso cai rau koj xaiv ib hnub thiab sijhawm tshwj xeeb rau Google txhawm rau nkag thiab ntsuas koj qhov chaw. Nws muaj txiaj ntsig zoo thaum koj paub tias kev hloov pauv lossis hloov kho tshiab yuav ua rau koj lub vev xaib ntawm lub sijhawm thiab koj xav kom Google coj qhov no rau hauv tus account.

Nco ntsoov tias los ntawm kev xa qhov URL hauv Search Console, koj tab tom qhia Google txog koj lub vev xaib thiab tso cai rau nws los ntsuas nws. nraaj. Txawm hais tias koj xav tau indexing tam sim ntawd los yog xav teem sijhawm, Search Console muaj cov kev xaiv hloov tau los xyuas kom meej tias koj lub vev xaib tshwm hauv kev tshawb fawb. Tsis txhob hnov ​​​​qab mus xyuas Search Console tsis tu ncua rau cov ntaub ntawv ntxiv thiab kom paub tseeb tias koj lub vev xaib raug txheeb xyuas kom raug.

4. ⁤ Qhov tseem ceeb ntawm cov ntaub ntawv robots.txt

cov ntaub ntawv robots.txt Nws yog ib qho tseem ceeb rau txhua lub vev xaib, txij li nws tso cai qhia rau cov kws tshawb fawb Qhov twg ntawm qhov chaw yuav tsum tau muab txheeb xyuas thiab qhov twg yuav tsum tsis yog cov ntaub ntawv no nyob rau hauv lub hauv paus ntawm lub xaib thiab siv los sib txuas lus nrog kev tshawb nrhiav cav bots, xws li Google. Nws qhov tseem ceeb yog tias nws tso cai rau kev tswj xyuas meej txog qhov pom ntawm nplooj ntawv thiab tuaj yeem cuam tshuam txoj kev tshawb fawb cav nkag mus thiab nthuav qhia koj qhov chaw hauv kev tshawb fawb.

La dag nyob rau hauv nws muaj peev xwm tiv thaiv kev tshawb fawb cav los ntawm indexing tej ntsiab lus uas koj tsis xav kom tshwm sim hauv kev tshawb nrhiav. Piv txwv li, yog tias koj muaj nplooj ntawv admin lossis luam cov ntsiab lus uas koj tsis xav tau indexed, koj tuaj yeem qhia qhov no hauv cov ntaub ntawv robots.txt Qhov no yuav pab khaws cia qhov tseeb ntawm koj qhov chaw thiab tiv thaiv cov nplooj ntawv los ntawm kev tsis ua haujlwm zoo tshwm sim. Tsis tas li ntawd, koj tuaj yeem siv cov ntaub ntawv robots.txt rau tso cai nkag mus rau qee qhov kev tshawb nrhiav bots uas tuaj yeem muaj txiaj ntsig zoo rau koj lub xaib, xws li cov uas ⁢ tshuaj xyuas cov ntsuas lossis txheeb xyuas cov txuas.

Nws yog ib qho tseem ceeb ⁤ nco qab cov ntaub ntawv robots.txt kho tshiab y kho kom raug, txij li yog tias nws muaj qhov yuam kev lossis qhov tsis sib xws, nws tuaj yeem ⁢ cuam ​​tshuam zoo qhov indexing ntawm koj qhov chaw los ntawm kev tshawb fawb xyaw. Nws raug nquahu kom siv cov cuab yeej xws li robots.txt tester ⁤Google kom paub tseeb tias cov ntaub ntawv ua haujlwm⁤ raug. Koj yuav tsum nco ntsoov tias cov ntaub ntawv robots.txt tsis thaiv kev nkag mus rau nplooj ntawv, nws tsuas yog qhia cov cav tshawb nrhiav seb puas yuav ntsuas lawv. Yog li ntawd, nws yog ib qho tsim nyog los ua kom tiav nws nrog lwm cov txheej txheem tswj kev nkag, xws li kev siv noindex meta tags lossis cov ntaub ntawv .htaccess.

5. Yuav ua li cas tsim thiab ntxiv XML sitemap

Tsim thiab ntxiv XML sitemap
XML sitemap yog ib txoj hauv kev qauv thiab npaj cov ntaub ntawv ntawm lub vev xaib kom nws yooj yim nkag mus rau kev tshawb fawb xyaw. Google siv daim ntawv qhia no rau index thiab classify cov nplooj ntawv ntawm ib lub vev xaib, uas pab txhim kho kev pom ⁢ hauv kev tshawb nrhiav.

Rau tsim ib lub sitemap XML, muaj cov cuab yeej muaj nyob online uas tuaj yeem pab koj tsim nws yooj yim. Koj tuaj yeem siv cov plugins lossis txuas ntxiv rau koj lub platform CMS kom tsim tau ib qho XML sitemap. Thaum koj tau tsim koj daim ntawv qhia, koj yuav tsum tau ntxiv rau hauv paus directory ntawm ⁤ koj lub vev xaib⁤ siv cov ntaub ntawv⁤ sitemap.xml.

Nws yog ib qho tseem ceeb uas yuav tau qhia tias, rau qhia Google txog koj daim ntawv qhia chaw XML, koj yuav tsum siv Google Search Console cuab tam. Los ntawm cov cuab yeej no, koj tuaj yeem ua tau xa koj daim ntawv qhia chaw yog li ntawd Google soj ntsuam nws thiab coj nws mus rau hauv tus account thaum indexing koj qhov chaw. Thaum xa tuaj, nws yuav siv sij hawm qee lub sij hawm rau Google los ua cov txheej txheem thiab hloov kho koj cov ntaub ntawv qhia chaw, yog li nws tseem ceeb heev uas yuav tsum ua siab ntev thiab tshuaj xyuas lub sijhawm los xyuas cov xwm txheej ntawm koj daim ntawv qhia.

6. Kev siv indexing thiab taug qab cov cim npe

Indexing thiab nkag mus yog cov txheej txheem tseem ceeb los xyuas kom meej tias lub vev xaib pom hauv Google tshawb nrhiav. Yuav kom ua tiav qhov no, nws yog ib qho tseem ceeb uas yuav tsum tau siv indexing thiab nkag tag kom raug. Indexing tags, xws li "robots" meta tag lossis "rel = canonical" tag, tso cai rau Google kom nkag siab cov ntsiab lus twg yuav tsum tau ntsuas thiab qhov twg yuav tsum tsis quav ntsej. Ntawm qhov tod tes, cov ntawv nkag nkag, xws li "nofollow" lossis cov lus qhia robots.txt, qhia Google uas txuas rau ua raws⁤ thiab qhov twg tsis ua raws. Nws yog ib qho tseem ceeb uas yuav tau siv cov ntawv no kom raug thiab tsis tu ncua kom tsis txhob muaj teeb meem indexing thiab xyuas kom meej tias cov ntsiab lus tseem ceeb tshaj plaws tau tshwm sim hauv kev tshawb nrhiav.

Ib qho kev coj ua zoo rau kev qhia Google txog cov qauv ntawm koj lub xaib yog tsim thiab xa ib daim ntawv qhia chaw. Lub sitemap yog cov ntaub ntawv nyob rau hauv XML hom uas muaj cov npe ntawm nplooj ntawv ntawm koj lub xaib thiab muab cov ntaub ntawv ntxiv txog txhua nplooj ntawv, xws li hnub uas nws tau hloov kho zaum kawg lossis qhov zaus ntawm kev hloov tshiab. Los ntawm kev xa daim ntawv qhia chaw los ntawm Google Search Console cuab yeej, koj tuaj yeem pab Google kom nkag siab zoo txog cov qauv ntawm koj lub xaib thiab ntsuas nws cov nplooj ntawv zoo dua.⁢ Tsis tas li ntawd, xyuas kom koj cov nplooj ntawv⁢ sib cuam tshuam kom raug siv. kev sib txuas sab hauv. Cov kev sib txuas no tso cai rau Google kom pom cov nplooj ntawv tshiab thiab nkag siab tias lawv cuam tshuam li cas rau ib leeg, txhim kho qhov ntsuas thiab pom ntawm koj qhov chaw.

Lwm qhov kev xav tseem ceeb rau nws yog zam cov ntsiab lus du. Google rau txim rau cov chaw uas muaj cov ntsiab lus zoo ib yam thoob plaws ntau qhov URLs, vim nws ua rau nws nyuaj rau txiav txim siab txog nplooj ntawv tseem ceeb tshaj plaws rau lub sijhawm tshawb nrhiav. Txhawm rau zam qhov no, siv ⁣»rel = canonical» tag los qhia tias nplooj ntawv twg yog qhov nyiam, thiab ⁢robots‍ meta tags los tiv thaiv cov nplooj ntawv duplicate los ntawm kev txheeb xyuas. Tsis tas li ntawd, koj tuaj yeem siv cov cuab yeej tshuaj xyuas URL hauv Google Search Console txhawm rau txheeb xyuas cov teeb meem duplicity ntawm koj qhov chaw thiab ua kom raug. Tsis txhob muab cov ntsiab lus sib npaug yog qhov tseem ceeb los ua kom zoo dua qhov kev ntsuas ntawm koj lub xaib thiab txhim kho nws qhov pom hauv Google cov txiaj ntsig tshawb.

7. Kev suav nrog cov txheej txheem kos npe los txhim kho kev pom

Hauv seem no, peb yuav tham txog suav nrog cov txheej txheem kos npe raws li lub tswv yim zoo los txhim kho lub vev xaib pom hauv Google tshawb nrhiav. Structured markup yog HTML code uas ntxiv rau cov nplooj ntawv web ⁤ los muab cov kev tshawb fawb xyaw nrog ntxiv thiab cov ncauj lus kom ntxaws txog cov ntsiab lus ntawm ⁢site.

Structured markup Nws tso cai rau kev tshawb fawb xyaw xws li Google kom nkag siab zoo dua cov ntaub ntawv ntawm lub xaib thiab muab qhov tseem ceeb dua hauv kev tshawb fawb. Los ntawm kev siv cov txheej txheem tsim nyog, cov tswv ntawm cov web sites Lawv tuaj yeem pab Google txheeb xyuas kom raug thiab tso tawm cov ntsiab lus tshwj xeeb, cov txiaj ntsig nplua nuj, thiab cov ntsiab lus ntsig txog kev pom.

Txhawm rau siv cov txheej txheem kos npe ntawm koj lub vev xaib, koj yuav tsum ua raws li Google cov lus qhia thiab siv cov phiaj xwm kos npe muaj. Qee cov qauv Cov cuab yeej kos npe zoo ib yam suav nrog cov ntaub ntawv tsim qauv rau cov khoom, cov xwm txheej, zaub mov txawv, thiab tshuaj xyuas. Nws yog ib qho tseem ceeb kom paub tseeb tias qhov kev kos npe raug siv kom raug⁢ thiab cov syntax tsim nyog raug siv rau txhua hom schema.

Thaum siv cov txheej txheem markup zooCov tswv ntawm lub vev xaib tuaj yeem txhim kho qhov pom ntawm lawv cov ntsiab lus hauv Google cov txiaj ntsig kev tshawb fawb Qhov no tuaj yeem ua rau muaj kev nce hauv cov organic thiab kev sib koom ua ke ntau ntxiv. Yog tias koj xav kawm ntxiv txog yuav ua li cas siv cov cim cim los txhim kho koj qhov chaw pom kev hauv Google, tshawb xyuas Google cov ntaub ntawv raug cai lossis tshawb nrhiav cov peev txheej hauv online thiab cov lus qhia.

1. Txheeb xyuas qhov chaw ua tswv cuab hauv Google

1 Kauj Ruam: Nkag mus rau Google Search Console

Txhawm rau tshaj tawm lub vev xaib rau Google, koj yuav tsum txheeb xyuas qhov chaw muaj tswv cuab hauv Google Search Console. Txhawm rau ua qhov no, mus rau Google Search Console thiab nyem rau ntawm "Ntxiv cov cuab yeej tshiab" kev xaiv. Xaiv qhov "Domain" kev xaiv thiab nkag mus rau lub npe sau npe ntawm lub vev xaib uas koj xav txheeb xyuas. Tom qab ntawd nyem lub pob "Ntxiv mus".

2 Kauj Ruam: Txheeb xyuas qhov chaw siv DNS

Ib txoj hauv kev los txheeb xyuas qhov chaw ua tswv cuab yog los ntawm DNS chaw. Rau txoj kev pov thawj no, koj yuav tsum nkag mus rau tus neeg muab kev pabcuam sau npe uas koj lub vev xaib tau tuav thiab ntxiv TXT cov ntaub ntawv muab los ntawm Google Search Console rau lub chaw sau npe DNS. Thaum koj tau ntxiv TXT cov ntaub ntawv, rov qab mus rau Google Search Console thiab nyem lub pob "Tshawb Xyuas". Yog tias qhov kev pov thawj ua tiav, koj yuav tau txais tsab ntawv ceeb toom tias koj lub vev xaib tau ua tiav tiav.

3 Kauj Ruam: Kev txheeb xyuas qhov chaw siv ⁢HTML cov ntaub ntawv

Lwm txoj hauv kev los txheeb xyuas qhov chaw ua tswv yog los ntawm kev txheeb xyuas cov ntaub ntawv HTML. Rau qhov no, koj yuav tsum tau rub tawm cov ntaub ntawv HTML muab los ntawm Google Search Console thiab upload nws mus rau hauv paus ntawm koj lub vev xaib. Thaum koj tau upload cov ntaub ntawv, rov qab mus rau Google Search Console thiab nyem lub pob "Tshawb Xyuas". Yog tias qhov kev pov thawj ua tiav, koj yuav tau txais kev ceeb toom tias koj lub xaib tau raug txheeb xyuas tiav.

2. Teeb tsa Google Search Console

Google Search Console Chaw
Kev teeb tsa Google Search Console yog qhov tseem ceeb los xyuas kom meej tias koj lub vev xaib raug txheeb xyuas kom raug thiab pom rau cov tshuab tshawb nrhiav. Txhawm rau pib, ua raws li cov kauj ruam yooj yim no los qhia Google txog koj lub vev xaib thiab ua kom zoo dua ntawm txhua yam cuab yeej thiab cov peev txheej uas lub platform muaj zog no muaj.

1. Txheeb xyuas qhov chaw ua tswv
Thawj kauj ruam hauv kev teeb tsa Google Search Console yog txhawm rau txheeb xyuas cov tswv cuab ntawm koj lub vev xaib. Muaj ntau ntau txoj hauv kev los ua qhov no, xws li ntxiv ib daim ntawv HTML rau koj lub tsev, xa cov ntaub ntawv HTML rau koj tus neeg rau zaub mov, lossis siv koj tus lej Google Analytics kom paub meej tias kev ua tswv cuab, nws yog ib qho tseem ceeb uas yuav tau xaiv txoj kev uas haum koj xav tau thiab kev txawj ntse.

2. Xa XML Sitemap
Thaum koj tau txheeb xyuas cov tswv cuab ntawm koj qhov chaw, nws yog ib qho tseem ceeb kom xa XML Sitemap rau Google Search Console. XML Sitemap yog cov ntaub ntawv uas pab tshawb fawb cav nkag siab txog cov qauv ntawm koj lub xaib thiab ntsuas tag nrho koj cov nplooj ntawv kom zoo. Xyuas kom tseeb tias koj XML Sitemap yog nyob rau hnub thiab suav nrog tag nrho cov nplooj ntawv tseem ceeb ntawm koj lub vev xaib. Koj tuaj yeem yooj yim tsim XML Sitemap siv cov cuab yeej online sib txawv lossis SEO plugins rau koj lub platform tswj cov ntsiab lus.

3. Teem cov kev nyiam saib
Ntxiv rau kev txheeb xyuas cov tswv cuab thiab xa XML Sitemap, nws kuj yog ib lub tswv yim zoo los teeb tsa cov kev nyiam hauv Google Search Console. Cov kev teeb tsa no tso cai rau koj ⁤ tswj tau li cas⁤ koj lub vev xaib cov ntsiab lus tau tshwm sim hauv Google tshawb nrhiav. Koj tuaj yeem ua kom zoo dua cov npe thiab cov lus piav qhia ntawm koj cov nplooj ntawv, kho qhov Google qhia koj lub logo, thiab hais txog cov ntsiab lus tseem ceeb ntawm koj cov ntsiab lus. Nco ntsoov xyuas thiab kho cov kev nyiam no kom ntseeg tau tias koj lub xaib zoo li qhov koj xav tau hauv Google tshawb nrhiav.

3. Xa lub ⁢ URL hauv Kev Tshawb Nrhiav Console

Xa URL⁢ rau Search Console
Hauv tsab xov xwm no, koj yuav kawm paub qhia lub vev xaib rau Google siv Search Console. Search Console ⁢ yog ib qho cuab yeej tseem ceeb rau cov tswv lub vev xaib, vim nws tso cai rau koj cuam tshuam ncaj qha nrog Google⁤ thiab txhim kho kev pom ⁢ hauv kev tshawb nrhiav. Ib qho ntawm thawj txoj haujlwm uas koj yuav tsum ua hauv Search Console yog xa qhov URL ntawm koj lub xaib kom nws tuaj yeem nkag tau thiab ntsuas los ntawm kev tshawb fawb xyaw.

Tshawb xyuas qhov chaw ua tswv
Ua ntej xa qhov URL, nws yog ib qho tseem ceeb kom paub tseeb tias tus tswv ntawm lub xaib kom paub meej tias koj yog tus tswv tsim nyog. Kev lees paub tswv cuab yog ua tiav los ntawm ntau txoj hauv kev, xws li xa cov ntaub ntawv HTML rau koj lub vev xaib lossis ntxiv cov ntawv cim rau HTML code ntawm koj lub tsev thaum koj tau ua tiav koj cov khoom, koj yuav npaj xa qhov URL mus Nrhiav Console.

Xa qhov URL
Tam sim no koj tau txheeb xyuas qhov chaw ua tswv, nws yog lub sijhawm xa URL rau Search Console. Txhawm rau ua qhov no, ⁤ ua raws li cov kauj ruam no:
1.⁤ Nkag mus rau ⁢Search Console nrog koj tus lej Google.
2. Xaiv ⁢ lub vev xaib koj xav qhia los ntawm cov npe khoom.
3. Nyem rau ntawm ⁤»Tag nrho» nyob rau sab laug zaub mov.
4. Los ntawm lub drop-down submenu, xaiv "Xav li Google."
5. Nkag mus rau qhov URL koj xav qhia hauv daim teb uas tau muab thiab nyem ⁢»Rov qab».
Thaum koj tau ua tiav cov kauj ruam no, Google yuav pib nkag thiab ntsuas koj lub vev xaib Nco ntsoov tias nws yuav siv sijhawm qee lub sijhawm rau koj lub xaib kom ua tiav. Hauv Search Console, koj yuav tuaj yeem pom cov xwm txheej ntawm kev nkag thiab txhua yam teeb meem uas yuav tshwm sim thaum lub sijhawm ua haujlwm. Nco ntsoov tias nws yog ib qho tseem ceeb kom koj lub vev xaib hloov tshiab thiab ua raws li Google cov lus qhia zoo los txhim kho koj cov qeb duas hauv kev tshawb fawb.

4.⁢ Qhov tseem ceeb ntawm cov ntaub ntawv robots.txt

Cov ntaub ntawv robots.txt yog ib qho cuab yeej tseem ceeb rau kev qhia Google tshawb nrhiav cov nplooj ntawv twg los nkag thiab qhov twg tsis quav ntsej ntawm lub vev xaib. Cov ntaub ntawv dawb no nyob ntawm lub hauv paus ntawm lub npe thiab tso cai rau cov webmasters los tswj hwm lawv li cas indexed thiab tso tawm hauv kev tshawb fawb. Nws yog ib qho tseem ceeb kom nkag siab txog qhov tseem ceeb ntawm cov ntaub ntawv no thiab yuav ua li cas teeb tsa nws kom raug los xyuas kom meej qhov kev ntsuas ntawm cov ntsiab lus.

Cov ntaub ntawv robots.txt feem ntau yog siv los tiv thaiv kev tshawb fawb los ntawm kev nkag mus rau qee thaj chaw ntawm lub vev xaib uas yuav tsum tsis txhob raug ntsuas qhov no yog qhov tshwj xeeb tshaj yog thaum muaj cov ntu ntiag tug nrog cov ntaub ntawv rhiab lossis uas yuav tsum tsis txhob muab tso rau pej xeem. Thaiv kev nkag mus rau cov nplooj ntawv no tiv thaiv lawv los ntawm kev tshwm sim hauv kev tshawb fawb thiab tswj kev ceev ntiag tug thiab kev nyab xeeb ntawm lub xaib. Tsis tas li ntawd, cov ntaub ntawv no tseem muaj txiaj ntsig zoo rau kev txwv kev nkag mus nrawm ntawm bots thiab txo cov load ntawm lub server, tshwj xeeb tshaj yog nyob rau hauv cov chaw uas muaj ntau cov ntsiab lus.

Thaum tsim cov ntaub ntawv robots.txt, nws yog ib qho tseem ceeb uas yuav tau xav txog cov qauv ntawm lub vev xaib thiab cov kev xav tau tshwj xeeb indexing. Cov cai siv tau los tso cai lossis tsis kam nkag mus rau qee hom ntaub ntawv, folders, lossis subdomains. Piv txwv li, cov neeg hlau tuaj yeem hais kom tsis txhob nkag .pdf lossis .xls cov ntaub ntawv, tiv thaiv lawv los ntawm kev tshwm sim hauv kev tshawb fawb. Nws kuj tseem tuaj yeem kaw cov folders tshwj xeeb, xws li kev tswj hwm lossis cov duab cov ntaub ntawv nplaub tshev, txhawm rau tiv thaiv bots los ntawm kev nkag mus rau lawv. Kev siv cov kev cai no kom paub meej tias cov ntsiab lus koj xav tso tawm muaj nyob hauv cov txiaj ntsig tshawb fawb, thaum cov ntsiab lus tsis xav tau tseem zais. Tsis txhob hnov ​​​​qab xyuas cov syntax ib txwm thiab siv tau cov ntaub ntawv robots.txt kom tsis txhob muaj qhov yuam kev uas tuaj yeem cuam tshuam tsis zoo rau qhov kev ntsuas ntawm lub xaib.

5. Tsim thiab ntxiv ib daim ntawv qhia chaw XML

Tsim thiab ntxiv XML sitemap

XML sitemap yog cov ntaub ntawv uas muaj cov npe ntawm tag nrho cov nplooj ntawv hauv lub vev xaib thiab muab cov ntaub ntawv ntxiv txog txhua nplooj ntawv, xws li hnub hloov kho zaum kawg thiab ntau npaum li cas nws hloov kho. Tsim thiab ntxiv XML sitemap rau koj lub vev xaib yog qhov kev coj ua zoo tshaj plaws los pab tshawb fawb xyaw, xws li Google, nrawm nrawm rau txhua nplooj ntawv thiab nkag siab zoo dua cov qauv ntawm koj lub xaib.

Txhawm rau tsim XML sitemap, koj tuaj yeem siv cov cuab yeej sib txawv lossis plugins nyob ntawm koj lub platform. Web tsim. Qee qhov kev xaiv ntau tshaj plaws suav nrog plugins rau CMS xws li WordPress, online sitemap generators, thiab cov ntawv sau kev cai Nws yog ib qho tseem ceeb kom paub tseeb tias koj daim ntawv teev npe siv tau thiab tsis muaj qhov yuam kev, vim qhov no yuav pab tshawb xyuas nws kom raug.

Thaum koj tau tsim koj daim ntawv qhia chaw XML, cov kauj ruam tom ntej yog ntxiv rau koj lub vev xaib kom cov tshuab tshawb nrhiav tau yooj yim pom nws. Koj tuaj yeem ua qhov no los ntawm kev xa cov ntaub ntawv sitemap.xml mus rau hauv paus ntawm koj lub npe lossis los ntawm kev siv Google Webmaster Tools. Los ntawm kev ntxiv koj XML sitemap rau Webmaster Cov Cuab Yeej, koj yuav qhia rau Google paub txog qhov muaj nyob ntawm koj daim ntawv qhia chaw thiab tso cai rau nws ua haujlwm thiab nkag mus tau zoo dua.

Hauv cov ntsiab lus, tsim thiab ntxiv XML sitemap rau koj lub vev xaib yog lub tswv yim tseem ceeb los qhia cov kws tshawb fawb txog cov qauv thiab cov ntsiab lus ntawm koj nplooj ntawv. Xyuas kom tseeb tias koj tsim ib qhov chaw siv tau, tsis muaj teeb meem tsis muaj teeb meem, thiab tom qab ntawd ntxiv cov ntaub ntawv rau koj tus lej sau npe hauv paus lossis ntawm Google Webmaster Tools. Qhov no yuav pab txhim kho koj lub vev xaib qhov pom kev hauv kev tshawb fawb thiab tso cai rau kev tshawb fawb cav los ntsuas tag nrho koj cov nplooj ntawv zoo dua.

6. Siv indexing thiab crawling tags

6. Siv indexing thiab crawling tags

Siv indexing thiab crawling tags yog qhov tseem ceeb ntawm kev qhia Google txog qhov muaj nyob ntawm koj lub vev xaib thiab tso cai rau nws kom raug indexed hauv nws cov txiaj ntsig tshawb. Ib qho ntawm cov cim npe tshaj plaws kom ua tiav qhov no yog "robots" meta tag, uas tso cai rau koj los tswj cov nplooj ntawv twg koj xav tau nkag mus thiab mus rau qhov twg. Nws tseem yog ib qho tseem ceeb uas yuav tau xav txog kev siv cov ntawv cim npe H1, H2, H3, thiab lwm yam, vim tias cov no pab Google kom nkag siab cov ntsiab lus hierarchy ntawm koj nplooj ntawv thiab qhov cuam tshuam ntawm txhua ntu.

Ntxiv nrog rau kev txheeb xyuas thiab nkag cov cim npe, nws yog ib qho tseem ceeb uas yuav tsum siv "canonical" tag kom raug kom tsis txhob muaj cov ntsiab lus sib npaug. Daim ntawv qhia no qhia Google qhov version ntawm nplooj ntawv nyiam yog tias muaj ntau yam zoo sib xws. Txoj kev no, koj xyuas kom meej tias lub tshuab tshawb nrhiav paub txog nplooj ntawv raug rau qhov ntsuas thiab tso tawm hauv cov txiaj ntsig tshawb nrhiav.

Lwm cov txheej txheem tseem ceeb ⁢ yog kev siv daim ntawv qhia chaw, uas yog cov ntaub ntawv XML uas qhia cov qauv thiab cov ntsiab lus ntawm koj lub vev xaib hauv kev teeb tsa. Cov ntawv qhia chaw no pab Google nkag thiab ntsuas tag nrho cov nplooj ntawv hauv koj qhov chaw zoo dua. Txhawm rau pab txhawb kev tsim cov duab kos duab, muaj ntau yam cuab yeej thiab cov tshuab hluav taws xob muaj uas tso cai rau koj los tsim cov ntaub ntawv sitemap. nyob rau hauv ob peb kauj ruam. Nco ntsoov tias koj tsis tu ncua hloov koj daim ntawv qhia chaw thiab xa mus rau Google ntawm Google Search Console kom ntseeg tau tias tag nrho koj cov nplooj ntawv tau nkag mus tau zoo thiab txheeb xyuas.

Hauv cov ntsiab lus, kev siv kom zoo ntawm indexing thiab nkag cov cim npe, nrog rau kev siv "canonical" tags thiab tsim cov ntawv qhia chaw, yog cov tswv yim tseem ceeb los qhia rau Google txog qhov muaj nyob thiab cov ntsiab lus ntawm koj lub vev xaib. Los ntawm kev siv cov tswv yim no, koj ua kom pom kev pom zoo dua hauv cov txiaj ntsig kev tshawb fawb thiab kev txheeb xyuas qhov tseeb ntawm koj nplooj ntawv. Nco ntsoov khaws tag nrho cov cuab yeej no thiab cov cim npe mus tas li txhawm rau txhim kho koj qhov chaw ua haujlwm tau zoo hauv kev tshawb fawb xyaw.

7. suav nrog cov txheej txheem kos npe rau ⁢ txhim kho kev pom

Xws li cov qauv kos npe rau ntawm koj lub vev xaib tuaj yeem txhim kho koj qhov pom hauv Google cov txiaj ntsig tshawb nrhiav. ⁢Structured markups⁢ yog cov lej HTML uas tso cai rau koj los muab cov ntaub ntawv ntxiv, teeb tsa txog cov ntsiab lus⁤ ntawm koj lub xaib. Cov lis dej num ⁢ pab kev tshawb fawb xyaw kom nkag siab zoo dua ⁤ koj qhov chaw, ⁢ uas tuaj yeem ua rau pom kev pom ntau dua hauv cov txiaj ntsig tshawb nrhiav thiab muaj peev xwm nyem ntau dua.

Ib txoj hauv kev zoo tshaj plaws los txhim kho qhov pom ntawm koj qhov chaw yog siv cov lus Schema.org. Cov lus no muab cov txheej txheem uas tso cai rau cov tshuab tshawb nrhiav kom nkag siab zoo dua cov qauv thiab cov ntsiab lus ntawm koj lub vev xaib. Los ntawm kev ntxiv Schema.org-raws li cov qauv kos npe rau koj qhov chaw, koj tuaj yeem qhia Google txog qhov xwm txheej ntawm cov ntsiab lus koj muab, xws li cov xwm txheej, tshuaj xyuas, khoom, thiab ntau ntxiv.

Lwm txoj hauv kev los txhim kho qhov pom ntawm koj qhov chaw siv cov qauv kos npe yog los ntawm kev ntxiv cov ntaub ntawv tshwj xeeb ntawm qhov chaw. Cov ntaub ntawv no tso cai rau koj qhia Google txog koj lub tuam txhab chaw nyob, xov tooj, thiab lwm yam ntaub ntawv ntsig txog. Los ntawm kev muab cov ntaub ntawv no nyob rau hauv ib txoj hauv kev, koj tuaj yeem pab koj lub vev xaib kom muaj txiaj ntsig zoo hauv kev tshawb fawb hauv zos thiab muaj peev xwm ua kom pom kev pom thiab qhov ua rau cov neeg siv yuav cuam tshuam nrog koj lub lag luam.