- Kampani ya Operation Bluebird yapempha kuti ichotse kulembetsa kwa zizindikiro za malonda a "Twitter" ndi "Tweet" ndi X Corp., ponena kuti kampaniyo yasiya kugwiritsa ntchito.
- Kampani yatsopanoyi ikufuna kuyambitsa malo ochezera a pa Intaneti otchedwa Twitter.new omwe abwezeretsa tanthauzo la Twitter yakale.
- Mlanduwu ukuchokera pa mfundo yalamulo yokhudza kusiya kugwiritsa ntchito dzina la kampani komanso kusintha dzina ndi logo ya Twitter kukhala X.
- X ili ndi mpaka February kuti ayankhe ndipo ikhoza kupempha anthu kuti apitirize kugwirizana ndi kampani yakaleyi.
La nkhondo ya Mtundu wa Twitter Kampani yatsopano yatsegula njira yatsopano yopezera malo ochezera a pa Intaneti. Kampani ina yaku America yotchedwa Ntchito ya Bluebird Limanena kuti, pambuyo poti pulatifomu yasintha kudziwika kwake, X, Akuti Elon Musk wasiya dzina lake lakale komanso chizindikiro chake., chani zingalole anthu ena kuti azidzinenera mwalamulo.
Cholinga ichi chikufuna kuyambitsa malo atsopano ochezera a pa Intaneti otchedwa Twitter.yatsopanoKugwiritsa ntchito mwayi wamtengo wapatali komanso kuzindikira komwe kampani yakale idakali nako. Kusinthaku, komwe kwayambitsa mkangano wokhudza malamulo ndi malonda padziko lonse lapansi, Cholinga chake ndi kubwezeretsa chidziwitso cha malo otchedwa "public square" a digito omwe ogwiritsa ntchito ambiri sakusangalala nawo. kuyambira pomwe Twitter idasanduka X.
Kodi Operation Bluebird ndi chiyani ndipo ikufuna kukwaniritsa chiyani ndi Twitter?
Kampani yomwe yasankha kukana X Corp. imadziwonetsa ngati kampani yodziyimira payokha. Kampani yoyambira ku Virginia kuphatikizapo maloya, pakati pa ena Stephen Coates y Michael PeroffCoates anapitiriza kugwira ntchito ngati mlangizi wa zamalamulo wa wakale TwitterPakadali pano, Peroff ndi katswiri wodziwa bwino za chuma chanzeru yemwe waona izi ngati mwayi wosowa kwambiri padziko lonse lapansi wa zizindikiro zamalonda.
Malinga ndi mbiri yawo ya LinkedIn, akhala kugwira ntchito mobisa kwa nthawi yoposa chaka chimodzi pa nsanja yomwe cholinga chake ndi kubwezeretsa mzimu woyambirira wa ntchito ya microbloggingM'mawu ake, sikuti ndi nkhani yokumbukira zakale zokha, koma nkhani ya "konzani chomwe chinasweka" ndi kupatsa ogwiritsa ntchito malo ochezera a pa Intaneti komwe angamve ngati akuimiridwanso.
Pulojekitiyi ikuyamba kugwira ntchito ndi domain Twitter.yatsopano, dzina lomwe akufuna kugwiritsa ntchito pa malo atsopano ochezera a pa Intaneti. Pakadali pano, tsamba lawebusayiti likugwira ntchito ngati malo a kulembetsa pasadakhale mayina a ogwiritsa ntchito, njira yodziwira chidwi cha anthu ammudzi isanayambe kukhazikitsidwa mwalamulo, zomwe Kampaniyo ikuyembekeza izi pafupifupi kumapeto kwa chaka chamawa..
Operation Bluebird ikugogomezera kuti siisamalira palibe ubale ndi X Corp. kapena Twitter Inc. yakale.Cholinga chawo chikukhudza chinthu chodziyimira pawokha chomwe chimasunga umunthu ndi mphamvu za Twitter yakale, koma chikuyang'ana kwambiri chitetezo, kudalirana, ndi kuyang'anira zomwe zili mkati.
Maziko alamulo: kusiya kugwiritsa ntchito mtundu wa Twitter

Kuukira kwa Operation Bluebird kumachokera pa mfundo yofunika kwambiri yalamulo m'malamulo aku US: kusiya mtunduMalamulo a ku United States amalola kuletsa kulembetsa pamene mwiniwakeyo Siyani kugwiritsa ntchito bwino kwa zaka zitatu kapena pamene pali umboni wokwanira wosonyeza kuti kugwiritsa ntchito kwake kwatha popanda cholinga chenicheni choyambiranso.
Mu pempho lomwe linaperekedwa pa December 2 Pamaso pa Ofesi ya United States Patent and Trademark Office (USPTO), kampani yoyambitsa ikupempha kuti kulembetsa mawuwa kuthetsedwe. "Twitter" ndi "Tweet" m'dzina la X Corp. kuti awapatse ntchito yawo yatsopano. Chikalatacho chikutsutsa kuti mayina awa alembedwa kuchotsedwa pa zinthu, mautumiki ndi mauthenga amalonda ya X, ndipo kampaniyo yalengeza poyera kuti ikufunitsitsa kusiya umunthu wakale.
Pakati pa umboni womwe watchulidwa, Operation Bluebird ikunena kuti, atagula Twitter mu 2022, Elon Musk Iye anasintha dzina la nsanja X., inalowa m'malo mwa chizindikiro chodziwika bwino chizindikiro cha mbalame yabuluu mu Julayi 2023 ndipo anayamba kusintha pang'onopang'ono magalimoto Kupita ku Twitter.com kupita ku X.comPalinso uthenga wochokera kwa Musk mwiniwake womwe adalengeza kuti: "Posachedwapa tidzatsanzikana ndi mtundu wa Twitter ndipo, pang'onopang'ono, kwa mbalame zonse."
Kwa omwe adayambitsa kampani yatsopanoyi, njira izi zikusonyeza kuti kampaniyo yachita izi "anasiya ufulu wake mwalamulo" Ponena za mtundu wa malonda, palibe cholinga chenicheni chogwiritsanso ntchito pamsika. Pempholi likunena kuti sikuti dzinalo lasiya kugwiritsidwa ntchito mu mawonekedwe ndi ma campaign okha, komanso chithunzi chowoneka chomwe chili nawo chasiyidwanso, chomwe, malinga ndi malingaliro awo, chikukwaniritsa zofunikira zosiyidwa zomwe zafotokozedwa ndi lamulo.
Ngakhale zili choncho, nkhaniyi si yophweka monga momwe ingawonekere, chifukwa X idakonzanso kulembetsa kwa chizindikiro cha Twitter mu 2023, pomwe kusintha kwa dzina la kampaniyo kunkachitika. Kukonzanso kumeneko kungatanthauzidwe ngati kuyesa kutero. kuti asunge ufulu wa dzinalongakhale kuti sichikuwonetsedwanso kwa anthu mofanana.
Mfundo za akatswiri: kugwiritsa ntchito kotsala ndi mtengo wa chizindikiro
Gulu la zamalamulo lodziwa bwino za katundu wanzeru limaona nkhaniyi mosamala, komanso mosamala. Akatswiri ena amakhulupirira kuti Operation Bluebird ikupereka mfundo zomveka bwino pofotokoza za kusowa kwa mtundu wa Twitter pa ntchito za tsiku ndi tsiku za Xpomwe ena amanena kuti pali lingaliro la "chifuniro chotsalira" kapena "chifuniro chabwino" cha chizindikiro chosiyana.
Lingaliro ili likutanthauza luso la kampani kuti isunge kufunika kwake ndi kugwirizana kwake m'maganizo a anthu onse Ngakhale kugwiritsidwa ntchito kwake pamalonda kwachepa kapena kusintha. M'machitidwe ake, ngakhale kuti mawonekedwe ake amawonetsa X wakuda ngati chinthu chachikulu chomwe chimasiyanitsa, ogwiritsa ntchito ambiri amaphatikizabe nsanjayi ndi dzina lakale, zomwe zitha kulimbitsa udindo wa X pamilandu iliyonse yomwe ingachitike.
Akatswiri angapo akugogomezera kuti, kuchokera pamalingaliro aukadaulo, kuchotsedwa kwathunthu kwa dzina ndi logo Izi zitha kutanthauziridwa ngati kusiya ngati palibe kugwiritsa ntchito kwenikweni kwa malonda kupatula kutchulidwa kophiphiritsa. Komabe, kuti athetse pempho la Operation Bluebird, X angayese kusonyeza mapulani enieni oti agwiritsenso ntchito dzina la Twitter mtsogolo mu malonda, ntchito, kapena bizinesi ina.
Akatswiri ena azamalamulo omwe atchulidwa ndi atolankhani monga ana asukulu Technica o pafupi Amanena kuti kugwiritsa ntchito mophiphiritsa sikungakhale kokwanira kusunga chizindikiro cha bizinesi, koma kuti pulojekiti iliyonse yogwira ntchito yophatikiza chizindikirocho ingapangitse zinthu kukhala zovuta kwambiri kwa kampani yatsopanoyi. Kusamveka bwino kwa malamulo, kuphatikiza ndi zinthu za X, kukusonyeza kuti padzakhala njira yayitali yovomerezeka mwalamulo. yayitali komanso yokwera mtengo.
Komanso, funso limabuka lokhudza kuti ndi koyenera bwanji kuti munthu wina agwiritse ntchito chizindikiro cha malonda chomwe Anthu mamiliyoni ambiri akadali kugwirizanitsa ntchitoyi ndi yoyambirira.Akatswiri ena amanena kuti vutoli ndi "lachilendo" chifukwa likutsutsana ndi momwe wogwiritsa ntchito wamba amaonera, ngakhale kuti likugwirizana ndi kutanthauzira kwenikweni kwa malamulo okhudza zizindikiro zosiyidwa.
Cholinga cha Twitter.new yatsopano: kuchepetsa ndi bwalo la anthu onse

Kupatula malamulo, Operation Bluebird ikuyesera kudzipatula ku X kudzera mu malonda ake. Opanga ake akuti akhala akumanga nsanja yochezera yofanana kwambiri ndi Twitter yakalekoma ndi cholinga chachikulu pa kasamalidwe ka zomwe zili mkati ndi zomwe ogwiritsa ntchito akumana nazo.
Chimodzi mwa zipilala za polojekitiyi ndi dongosolo la Kuwongolera kochokera ku AI Amanena kuti sikuti kungobwereza mawu okha, koma kumafuna kumvetsetsa nkhani ndi cholinga cha zomwe zafalitsidwa. Lingaliro ndi lakuti kupewa kuletsa zinthu zomwe zikuonedwa kuti ndi zoletsedwa komanso kukulitsa zinthu zotsutsana zokha zomwe zimangofuna kuyambitsa mkwiyo ndi kudina.
Kampani yoyambitsa imalimbikitsa chitsanzo cha "Ufulu wolankhula, osati ufulu wolankhula"Mwachidule, izi zikutanthauza kuti zolemba zovuta sizingachotsedwe mwadongosolo, koma dongosololi lingakane kuziwonjezera mu malingaliro ndi zochitika ngati zikuonedwa kuti ndi zabodza kapena mitundu ina ya zinthu zovulaza. Zonsezi, akulonjeza, zidzachitika poyera kwambiri kuti ogwiritsa ntchito amvetse chifukwa chake amaonera zomwe akuwona.
Cholinga cha Operation Bluebird chikuphatikizapo kumanganso bwalo lakale la anthu onse zomwe, malinga ndi maganizo awo, zinawonongeka ndi kusintha kwa njira ya Twitter pambuyo poti Musk wagula. Amalankhula za kubwezeretsa malingaliro a anthu ammudzi komwe anthu otchuka, makampani, ndi ogwiritsa ntchito osadziwika amatha kuyanjana pagulu lotseguka, ngakhale pogwiritsa ntchito zida zamakono zomwe zimachepetsa phokoso ndi nkhanza.
Olimbikitsa polojekitiyi akuvomereza kuti njira zina zapezeka, monga Mastodon, Bluesky kapena Threadskoma akunena kuti palibe amene wakwanitsa kubwerezabwereza kuzindikira mtundu wa kampani ndi udindo waukulu Udindo wa Twitter pa zokambirana zapadziko lonse zomwe zinatsogolera ku kusintha kwa dzina la kampaniyi ndi chifukwa chake amaona kuti ndi mwayi wopeza dzina ndi zithunzi za mbalame ya buluu ngati njira yabwino kwambiri.
Kalendala, yankho la X, ndi zochitika zomwe zingatheke
Pakadali pano, nkhaniyi ili pachiyambi. Malinga ndi zomwe zasonkhanitsidwa ndi atolankhani apadera, X ali ndi mpaka February kuti ayankhe mwalamulo ku pempho loletsa chizindikiro cha malonda lomwe linaperekedwa ndi Operation Bluebird ku United States Patent ndi Trademark Office.
Ngati X asankha kubwezera, njirayi ikhoza kukhalapo kwa zaka zingapondi kusinthana umboni, zonena, ndi apilo zomwe zingatheke. Zotsatira zake zidzadalira kwambiri kuthekera kwa gulu lililonse kusonyeza, kumbali imodzi, kukhalapo kapena kusagwiritsa ntchito bwino chizindikiro cha malonda, ndipo kumbali inayo, cholinga chenicheni cha X chochigwiritsanso ntchito nthawi ina.
Oyambitsa Operation Bluebird akuvomereza kuti vutoli silikudziwika bwino. Ngakhale ali ndi chidaliro kuti mbiri ya Musk, kusintha kwathunthu kwa dzina lake, ndi kuchotsedwa kwa chizindikirocho zikuthandizira lingaliro losiya ntchitoyi, akudziwa kuti X ikhoza kusinthabe. chitanipo kanthu podziteteza zomwe zimaphatikizapo kuyambitsanso pang'ono mtunduwo kuti ulimbikitse malo ake.
Ngakhale kuti pali kusatsimikizika, kampani yatsopanoyi ikuwonetsa chidaliro chachikulu: sikuti imangodalira adapempha kuti zizindikiro za "Twitter" ndi "Tweet" zithetsedwekoma yayambanso njira yolembetsa dzina la Twitter m'dzina lake. Dongosololi ndi loti Twitter iyambe pagulu kumapeto kwa chaka chamawa, ndi cholinga choti Gwiritsani ntchito bwino kukongola kwa kampaniyi kuyambira tsiku loyamba.
Kupatula zotsatira zake zenizeni, nkhondo pakati pa Operation Bluebird ndi X ikuwonetsa kulemera kwakukulu komwe akadali nako. katundu wosaoneka ndi kukumbukira kwa mtundu mu bizinesi ya nsanja ya digito. Ngakhale kuti kampani ya Musk yaika chilichonse pa X, chithunzi cha Twitter chikadalipobe m'chinenero cha tsiku ndi tsiku - ogwiritsa ntchito ambiri amalankhulabe za icho - komanso m'malingaliro onse.
Zimene zidzachitike kuyambira pano zidzakhala ngati kuyesedwa ndi moto kumvetsetsa momwe kusintha kwakukulu kwa mayina kumeneku kungapatse mwayi kwa ochita sewero ena kuti anene kuti cholowa chalamulo ndi chophiphiritsira cha mtundu wakalekapena ngati kulumikizana pakati pa X ndi Twitter kudakali kolimba mokwanira kuti kulepheretse wina aliyense kugwiritsa ntchito cholowa chimenecho.
Ndine wokonda zaukadaulo yemwe wasandutsa zokonda zake za "geek" kukhala ntchito. Ndakhala zaka zoposa 10 za moyo wanga ndikugwiritsa ntchito ukadaulo wotsogola komanso kusewera ndi mitundu yonse yamapulogalamu chifukwa cha chidwi chenicheni. Panopa ndaphunzira luso la pakompyuta komanso masewera a pakompyuta. Izi zili choncho chifukwa kwa zaka zoposa 5 ndakhala ndikulembera mawebusaiti osiyanasiyana pa teknoloji ndi masewera a pakompyuta, ndikupanga nkhani zomwe zimafuna kukupatsani zambiri zomwe mukufunikira m'chinenero chomwe chimamveka kwa aliyense.
Ngati muli ndi mafunso, chidziwitso changa chimachokera ku chilichonse chokhudzana ndi makina opangira Windows komanso Android pama foni am'manja. Ndipo kudzipereka kwanga ndi kwa inu, nthawi zonse ndimakhala wokonzeka kuthera mphindi zochepa ndikukuthandizani kuthetsa mafunso aliwonse omwe mungakhale nawo pa intaneti.
