- Woweruza wa federal ku Washington akutsutsa mlandu wa FTC ndipo akuti Meta sigwiritsa ntchito mphamvu zokhazokha lero.
- Kusintha kwa msika ndi TikTok ndi YouTube kunali kofunikira pakulepheretsa tanthauzo la "malo ochezera a pawekha".
- FTC idalephera kupereka umboni waposachedwa wotsimikizira zonena kuti kuphatikiza kwa Instagram ndi WhatsApp kumakhalabe wolamulira.
- Chigamulochi chimapereka njira yopulumutsira Meta komanso kubwereranso kumbuyo kwa antitrust ku US, ndi zotsatira zomwe Ulaya aziyang'anitsitsa.
The malamulo nkhondo pa Zolinga za Meta zomwe zimaganiziridwa kuti ndizokhazikika pama media azachuma zathetsedwa, pakadali pano, mokomera kampaniyoa. Woweruza m’boma ku Washington DC wakana mlandu wa Federal Trade Commission (FTC), ponena kuti Bungweli silinawonetse kuti kampaniyo pakali pano imagwiritsa ntchito mphamvu pamsika.
Chigamulocho chimanena kutha kwa zaka zisanu za mkangano ndikupewa, pakadali pano, kuti Meta amakakamizika kumasula Instagram kapena WhatsAppChigamulocho, cholembedwa ndi mawu amphamvu, chimatsindika zimenezo Msika wasintha ndi kutuluka kwa nsanja zamakanema ngati TikTok ndi YouTubeIzi zimapangitsa kukhala kovuta kukhalabe wodzilamulira mu zomwe zimatchedwa "personal social network".
Zomwe khoti lagamula komanso chifukwa chake zili zofunika
Woweruza James Boasberg adatsimikiza kuti FTC idalephera kukwaniritsa udindo wake wotsimikizira "kuphwanya malamulo komwe kulipo kapena komwe kukubwera""Mosasamala kanthu kuti Meta inali ndi mphamvu zodzilamulira m'mbuyomu, bungweli liyenera kusonyeza kuti likupitirizabe kugwira ntchito pano," linanena bungwe lolamulira. Malinga ndi magistrate, Gawo logwiritsidwa ntchito kwambiri pa Facebook ndi Instagram masiku ano "ndilosadziwika" ndi zomwe TikTok ndi YouTube zimapereka..
Chigamulochi chikugogomezera kusinthika kwa gawoli: Mapulogalamu omwe amasintha komwe akupita, mawonekedwe omwe amaphatikizidwa ndi liwiro lalikulu, komanso zizolowezi zamadyedwe zomwe sizikugwirizananso ndi msika wotsekedwa wa "abwenzi ndi achibale"Munthawi imeneyi, khothi likukana tanthauzo la msika la FTC, lomwe silinaphatikizepo omwe akupikisana nawo monga TikTok kapena YouTube.
Chifukwa chiyani FTC inalephera kutsimikizira woweruza
Bungweli lidasungabe zimenezo Kugulidwa kwa Instagram (2012) ndi WhatsApp (2014) kunalimbikitsa Meta kukhala yekha pazama media.. Komabe, khoti amaona kuti panopa mpikisano malo -zodziwika ndi kukwera kwamavidiyo achidule ndi zomwe zimalimbikitsidwa ndi algorithm- amathetsa thesis ndikuwonetsa kusintha kwenikweni pakati pa nsanja.
Pakuyesa, zitsanzo za machitidwe a ogwiritsa ntchito zidawonetsedwa: Meta ikakumana ndi vuto lapadziko lonse lapansi, omvera ambiri amasamukira ku TikTok ndi YouTube.ndi TikTok ikalibe kupezeka m'misika ina, kugwiritsa ntchito zinthu za Meta kwakula.Kwa woweruza, kukakamizidwa kwa mpikisano kumakhala kowoneka: TikTok idakakamiza Meta kuti awononge ndalama pafupifupi madola 4.000 biliyoni polimbikitsa Reels.
Metric yogwiritsiridwa ntchito yomwe idagwiritsidwa ntchito pochita kutchedwa monopoly mu funso: Achimerika tsopano akanangodzipereka 17% yanthawi zonse pa Facebook ku zomwe abwenzi ndi 7% pa InstagramZiwerengerozi zikugwirizana ndi zomwe zimagwiritsidwa ntchito ndi makanema ovomerezeka m'malo mongolumikizana ndi anthu.
Umboni wofunikira komanso nthawi yanthawi
Ntchitoyi idayamba ndikufufuza mu 2019 komanso mlandu mu 2020. Mu 2021 mlanduwo unathetsedwa poyamba chifukwa cha kusowa kwa umboni komanso, pambuyo pa kukonzanso mwatsatanetsatane, idavomerezedwa kuti igwiritsidwe ntchito mu 2022Mlanduwu udatenga milungu ingapo ndikuphatikiza mawonekedwe a Mark Zuckerberg, Sheryl Sandberg, ndi Kevin Systrom, pakati pa ena.
FTC inalozera maimelo ndi zikalata zamkati - monga zodziwika bwino "Ndi bwino kugula kusiyana ndi kupikisana"-kutsutsa kuti Meta idasokoneza ziwopsezo kudzera pakugula." Meta idayankha kuti imapikisana ndi TikTok, YouTube, X, Reddit, kapena Pinterest. ndi kuti njira yawo yogulira ndi zovomerezeka m'malo opangira zatsopano.
Zochita, kukhudzidwa kwa msika ndi malingaliro aku Europe
Chigamulochi chikalengezedwa, Magawo a Meta adachepetsa kutayika kwa intraday Ndipo kamvekedwe ka m’misika kameneka kanali kotonthoza pang’ono. Kampaniyo idalandila chigamulo chozindikira "mpikisano woopsa" m'gawoli, pomwe FTC idawonetsa kukhumudwa kwake ndipo idati iwonanso zomwe angasankhe.
Mlanduwu ndi gawo la a kukwiyitsa kwambiri Big Tech ku United Statesndi milandu yotsutsana ndi Google, Apple, ndi Amazon m'njira zosiyanasiyanaKugonja kwa FTC pano kukuyimira kubwerera m'mbuyo ndipo ndi chenjezo kwa olamulira m'malo ena. Ku Ulaya, zokambirana za mphamvu za msika ndi nsanja zidzatsatira kwambiri zotsatira za US izi, ngakhale kuti ndondomeko za m'deralo zikupita patsogolo pawokha.
Kupitilira phokoso, chigamulochi chikuwonetsa chinthu chimodzi momveka bwino: khothi silinavomereze kulamulira kwa Meta pakali pano pazama media, kudalira umboni wa luso logwira ntchito, pakukula kufunikira kwa makanema achidule komanso kuvutikira kokwanira Instagram ndi Facebook mumsika wosiyana ndi nsanja zina zomwe zimakopa chidwi cha ogwiritsa ntchito.
Ndine wokonda zaukadaulo yemwe wasandutsa zokonda zake za "geek" kukhala ntchito. Ndakhala zaka zoposa 10 za moyo wanga ndikugwiritsa ntchito ukadaulo wotsogola komanso kusewera ndi mitundu yonse yamapulogalamu chifukwa cha chidwi chenicheni. Panopa ndaphunzira luso la pakompyuta komanso masewera a pakompyuta. Izi zili choncho chifukwa kwa zaka zoposa 5 ndakhala ndikulembera mawebusaiti osiyanasiyana pa teknoloji ndi masewera a pakompyuta, ndikupanga nkhani zomwe zimafuna kukupatsani zambiri zomwe mukufunikira m'chinenero chomwe chimamveka kwa aliyense.
Ngati muli ndi mafunso, chidziwitso changa chimachokera ku chilichonse chokhudzana ndi makina opangira Windows komanso Android pama foni am'manja. Ndipo kudzipereka kwanga ndi kwa inu, nthawi zonse ndimakhala wokonzeka kuthera mphindi zochepa ndikukuthandizani kuthetsa mafunso aliwonse omwe mungakhale nawo pa intaneti.