Disney + imatsegula chitseko chopanga makanema opangidwa ndi AI papulatifomu

Kusintha komaliza: 14/11/2025

  • Disney + ikukonzekera zida za olembetsa kuti apange ndikuwonera makanema opangidwa ndi AI mkati mwautumiki.
  • Dongosololi limaphatikizapo mawonekedwe ngati masewera a kanema chifukwa cha mgwirizano ndi Epic Games.
  • Kampaniyo imalimbikira kuteteza chuma chake chanzeru ndikusunga zomwe zili mkati mwa Disney +.
  • Zokhudza ku Spain ndi EU: zimagwirizana ndi tsogolo la AI Law ndi chitetezo cha data.

Zida za Disney + ndi AI

Disney ikukonzekera kusintha kwakukulu papulatifomu yake yotsatsira: Bob Iger akuyembekeza kuti olembetsa azitha pangani ndikuwona zidutswa zopangidwa ndi luntha lochita kupanga mwachindunji pa Disney +kuyika patsogolo mawonekedwe achidule komanso osavuta kugawana mkati mwa msonkhano womwewo.

Kampaniyo imatsimikizira zimenezo Ikugwira ntchito ndi osewera osiyanasiyana aukadaulo kuti athe kutenga nawo mbali ndikuwongolerakotero kuti zatsopano zimagwirizana ndi kufunikira kwa tetezani luntha ndi kusunga kamvekedwe kodziwika bwino ka mitundu yake yodziwika bwino.

Kodi mapulani a Disney + anzeru zopangira?

Disney + yokhala ndi luntha lochita kupanga

Cholinga chake ndikuthandizira olembetsa kupanga zida mavidiyo amfupi kuyang'anira ma franchise awo (Disney, Pstrong, Marvel kapena Star Wars) pogwiritsa ntchito ma tempulo ndi zolimbikitsa, zofalitsidwa ndikugwiritsa ntchito mkati mwa Disney + yokha.

Iger adatsindika kuti zochitika izi zidzatengedwa ngati "munda" wodziwika bwino, wokhala ndi zosefera ndi malamulo enieni. Izo zikutanthauza zomwe zimangowoneka papulatifomu, kuletsa kutumiza kunja komwe kungachoke paulamuliro pa maukonde akunja.

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Mawonekedwe amasewera apakanema ndi mgwirizano ndi Epic Games

Masewera a Disney + Epic

Kuphatikiza pamavidiyo opangidwa ndi ogwiritsa ntchito, Mapu amsewuwa ali ndi mawonekedwe ngati masewera a kanema ophatikizidwa mu Disney +, mothandizidwa ndi ndalama ndi mgwirizano ndi Epic Games (opanga Fortnite) kuti apange zokumana nazo ndi IP yawo.

Lingaliroli limabweretsa kusuntha pafupi ndi gawo lamasewera - osatchula mawonekedwe -, mogwirizana ndi zomwe zikuchitika pamakampani: mwachidule, zochitika zapagulu ndizotheka, zowongoka kuchokera kuzipangizo zatsiku ndi tsiku monga mafoni am'manjachinthu chomwe chingapangitse kukhala kosavuta Ndimawongolera kuchokera pafoni yanga yam'manja. ndi kuchepetsa kukangana mu ntchito.

Chifukwa chiyani tsopano: Kukakamizidwa ndi zida za AI ndi mafani

M'miyezi yaposachedwa, mavidiyo opangira mavidiyo akhala akudzazidwa ndi mavidiyo omwe ali ndi zokongola zamtundu wodziwika bwino, zomwe zikuyambitsa mkangano wokhudza kugwiritsa ntchito zilembo mosaloledwaMilandu monga kusinthidwanso kwa Disney kapena Pokémon universes zadzetsa kuwunika ndikuchotsa kuphwanya malamulo.

Munthawi imeneyi, Disney akuwoneka kuti akusankha kuphatikiza zomwe zikuchitika, koma pazotsatira zake: kutsatsa luso la fan m'malo otsekedwandi zilolezo zomveka bwino ndi malamulo a kalembedwe zomwe zimapewa kusokonezeka kwa mawu kapena kusakanikirana kosayenera.

Katundu wanzeru, chitetezo ndi malire ogwiritsira ntchito

Disney + yokhala ndi AI

Gulu loyang'anira likunena kuti likusamalira kukambirana kopindulitsa ndi makampani a AI kuti afufuze ntchito zomwe zimapititsa patsogolo kuyanjana popanda kusokoneza mtengo wa katundu wawo wopanga kapena udindo kwa talente ndi omwe ali ndi ufulu.

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Kufanana, Disney yakulitsa chitetezo chake chalamulo motsutsana ndi zitsanzo ndi ntchito zomwe zimagwiritsa ntchito zinthu zokopera. popanda chilolezo, ndi kutsegula nkhondo yalamulo zomwe zikuphatikiza milandu yolimbana ndi opanga AI komanso kulumikizana mwachindunji kumapulatifomu ena kuti athetse kugwiritsa ntchito molakwika.

Kuchokera pamalingaliro a wogwiritsa ntchito, zotsatirazi zikuyembekezeredwa: malamulo omveka bwino a modekhaKuwongolera zaka ndi zida zopewera "phokoso" lapamwamba zidzakhazikitsidwa. Vuto lidzakhala kusunga khalidwe ndi kusasinthika kwamtundu popanda kulepheretsa kulenga komwe kumapangitsa kuti chinkhoswe chikhale chosangalatsa.

Ogwirizana nawo komanso matekinoloje omwe akukhudzidwa

Kupitilira mayina anthawi zonse, gawoli likuyang'ana nsanja ngati Showrunner (Nthano), yomwe ikuyesera kupanga magawo amakanema pogwiritsa ntchito AI ndipo itha kukhala ngati kalozera waukadaulo wazowonera zomvera za UGC.

Pakadali pano, Disney sanalengeze mapangano ena aliwonse: palibe mayina omwe atsimikiziridwa, lingaliro lophatikiza ukadaulo wa chipani chachitatu pansi pamiyezo yake komanso zotetezedwa kuti zigwiritsidwe ntchito ndi ma franchise ake.

Zotsatira zaku Spain ndi European Union

Kufika kwazinthu izi m'misika yaku Europe kuyenera kugwirizana ndi European regulatory framework (EU AI Act) komanso ndi malamulo oteteza deta, zomwe zidzawonetsetse kuwonekeratu momwe zinthu zimapangidwira komanso deta yomwe imagwiritsidwa ntchito.

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Mofananirako, Disney ikufuna kulimbitsa makonda ndi kagwiritsidwe ntchito kake pamasamba ake olunjika kwa ogula, zomwe zingafune kuyang'anira bwino kusonkhanitsa deta ndi kusanthula ndi zosankha zomveka zovomerezeka kwa olembetsa ku Spain ndi mayiko ena onse a EU.

Commerce ndi Disney ecosystem

Kuwonjezeka kwa mtengo wa Disney Plus

Iger adanenanso kuti a Kugwiritsa ntchito Disney + ngati injini yochitira bizinesi: Lumikizani Disney + ndi mapaki ndi maulendo apanyanja, mahotela kapena zinthukulumikiza zochitika zapa digito ndi zoyendera ndi kugula mudziko lenileni.

Ngakhale njira zopangira ndalama sizinafotokozedwe mwatsatanetsatane, kutsindika kulipo sinthani pulogalamuyi kukhala injini yolumikiziranakomwe kupangidwa koyendetsedwa ndi AI ndi zochitika zolumikizana zimayendetsa kulumikizana ndi mitundu.

Ngati plan ikupita patsogolo, Disney + ichoka pamndandanda wotsekedwa kupita kumalo otenga nawo mbali, kuphatikiza Kupanga koyendetsedwa ndi AI mkati mwa Disney +Zinthu zosewerera komanso kuwongolera ufulu wokhazikika. Zotsatira zidzatengera momwe mtundu, kuwongolera, ndi kukopa zimayendera bwino kwa ogwiritsa ntchito ku Spain, Europe, ndi misika ina.

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