Estos son los mejores programas para administrar redes sociales

Tsena ke mananeo a molemo ka ho fetisisa a ho laola marang-rang a sechaba

Hajoale, marang-rang a sechaba a fetohile sesebelisoa sa bohlokoa bakeng sa lik'hamphani le mekhatlo leanong la bona la ho bapatsa le la puisano. Ka limilione tsa basebelisi ba mafolofolo, liforomo tse kang Facebook, Twitter, Instagram le LinkedIn li fana ka monyetla o moholo oa ho fihlela bamameli ba itseng le ho khothaletsa lihlahisoa kapa litšebeletso. Leha ho le joalo, ho laola marang-rang ana ka katleho ho ka ba thata. Ka lehlohonolo, ho na le mananeo a khethehileng a u thusang ho laola le ho hlophisa liposo tsa hau, sekaseka lipalo-palo 'me u hlokomele tšebelisano le balateli ba hau. Sehloohong sena, re u hlahisa mananeo a molemo ka ho fetisisa a fumanehang 'marakeng ho laola marang-rang a sechaba.

Mananeo a tsohle-in-one bakeng sa tsamaiso e feletseng

E 'ngoe ea lintlha tsa bohlokoa ka ho fetisisa tsa ho laola mecha ea litaba ea sechaba ke ho ba le lenaneo le pharaletseng le u fang lisebelisoa tsohle tse hlokahalang sebakeng se le seng. Mananeo ana a-in-one a u lumella ho laola le ho hlophisa lipapatso ho li-platform tse ngata ka nako e le 'ngoe, ho boloka nako le ho nolofatsa ts'ebetso ea tsamaiso. Tse ling tsa likarolo tse tloaelehileng mefuteng ena ea mananeo li kenyelletsa ho hlophisa melaetsa, ho laola litlaleho tse ngata mecha ea litaba ea sechaba le ho beha leihlo tšebetso ea phatlalatso. Har'a molemo ka ho fetisisa mananeo a sehlopha sena ke Hootsuite y Sprout Social.

Mananeo a khethehileng a tlhahlobo ea lipalo

Ho sekaseka lipalo-palo ho bohlokoa ho lekola ts'ebetso ea mecha ea litaba ea sechaba le ho etsa liqeto tse nang le tsebo leanong la hau la ho bapatsa. Mananeo a ikhethileng tlhahlobong ea lipalo a u fa lisebelisoa tse tsoetseng pele tsa ho lekanya phihlello, boitlamo, kholo le matšoao a mang a li-profaele tsa hau marang-rang a sechaba. Ho feta moo, li u lumella ho hlahisa litlaleho tse qaqileng tse u thusang ho utloisisa phello ea liketso tsa hau. Tse ling tsa likhetho tse hlokomelehang sehlopheng sena ke Buffer y Socialbakers.

Mananeo a tsamaiso ea marang-rang a itseng a sechaba

Sethala se seng le se seng sa litaba tsa sechaba se na le litšobotsi tsa sona le lintho tse ikhethang. Ka lebaka lena, ho na le mananeo a ikhethileng a shebaneng le taolo le ntlafatso ea sesebelisoa se le seng marang-rang a sechaba. Mananeo ana a loketse haeba leano la hau la ho bapatsa le tsepamisitse maikutlo sethaleng se itseng. Ka mohlala, Later ke lenaneo le tsebahalang haholo bakeng sa tsamaiso ea Instagram, ha a ntse a TweetDeck E sebelisoa haholo ho laola li-account tsa Twitter. Mananeo ana a u fa lisebelisoa tse ikhethileng tse ikamahanyang le litlhoko le lintlha tse ikhethang tsa marang-rang a mang le a mang.

Qetellong, tsamaiso ea mecha ea litaba ea sechaba e ka ba mosebetsi o rarahaneng, empa ho ba le mananeo a nepahetseng ho ka etsa hore e sebetse hantle le ho feta. Hore na o batla tharollo e le 'ngoe, lisebelisoa tsa tlhahlobo ea lipalo-palo kapa mananeo a ikhethileng bakeng sa marang-rang a le mong, mananeo a boletsoeng sehloohong sena a ikhetha ka ts'ebetso ea ona le bokhoni ba ona ba ho fana ka taolo e felletseng le e ntlafalitsoeng ea li-profiles tsa hau. marang-rang a sechaba.

- Kenyelletso ea tsamaiso ea litaba tsa sechaba

Tsamaiso ea litaba tsa sechaba e se e le mosebetsi o boima bakeng sa likhoebo le litsebi tse batlang ho holisa boteng ba bona ba marang-rang le ho hokahana le bamameli ba bona. Ho sena lilemo tsa dijithale, na le mejores programas Ho laola marang-rang a batho ho se ho hlokahala. Ka lehlohonolo, ho na le lisebelisoa tse 'maloa' marakeng tse ka u thusang ho laola liprofaele tsa hau li-platform tse fapaneng. ka katleho le e sebetsang hantle.

E mong oa programas más destacados bakeng sa tsamaiso ea litaba tsa sechaba ke Hootsuite. Sesebelisoa sena se u lumella ho hlophisa lipapatso, ho beha leihlo seo ho buuoang ka sona, le ho sekaseka ts'ebetso ea li-profaele tsa hau sebakeng se le seng. Ka sebopeho sa eona se hlakileng le ts'ebetso e tsoetseng pele, Hootsuite e fetohile khetho e tsebahalang har'a basebelisi. Ho phaella moo, sethala sena se boetse se fana ka monyetla oa ho sebelisana le sehlopha, e leng se etsang hore tsamaiso ea lik'hamphani e be bonolo.

Khetho e 'ngoe eo u lokelang ho e bua ke Buffer. Ka ts'ebetso ea eona ea kemiso esale pele, Buffer e u lumella ho rera lintho tsa hau esale pele le ho li aba ka ho lekana letsatsi lohle. E boetse e na le mesebetsi ea tlhahlobo e u thusang ho tseba hore na ke mofuta ofe oa litaba o hlahisang tšebelisano e kholo le bamameli ba hau. Sesebelisoa sena se loketse ba batlang ho boloka boteng ba kamehla mecheng ea litaba tsa sechaba ntle le ho tsetela nako e ngata letsatsi le letsatsi.

- Bohlokoa ba ho sebelisa mananeo ho laola marang-rang a sechaba

Hona jwale, gestión de redes sociales E se e le mosebetsi oa mantlha ho lik'hamphani le borakhoebo ba batlang ho ntlafatsa boteng ba bona ba marang-rang. Ke ka lebaka leo sebelisa mananeo a ikhethileng E fetohile ea bohlokoa haholo. Lisebelisoa tsena li u lumella ho laola tsela e sebetsang hantle le ho sebetsa li-platform tse fapaneng tsa sechaba, ho tsamaisa kemiso ea lingoliloeng, ho sebelisana le balateli le ho lekanya liphetho.

E mong oa mejores programas ho laola marang-rang a sechaba ke Hootsuite. Sethala sena se fana ka sebopeho se bonolo ho se sebelisa, moo li-account tsohle tsa sechaba li ka kenyelletsoang le ho hlophisoa sebakeng se le seng. Ntle le moo, e u lumella ho hlophisa lingoliloeng ka linako le matsatsi a fapaneng, e leng ho nolofalletsang ho boloka boteng ba kamehla ho marang-rang a fapaneng. Hootsuite e boetse e fana ka lisebelisoa tsa ho beha leihlo ho boleloa ha lebitso le lipuisano, ho u thusa ho lula u le holim'a litšebelisano le balateli.

Lenaneo le leng le lokelang ho nahanoa ke Sprout Social. Sesebelisoa sena se na le sebaka se feletseng sa taolo se u lumellang hore u tsamaise litlaleho tse ngata tsa sechaba ka nako e le 'ngoe. Ntle le ho hlophisa lipapatso, Sprout Social e fana ka sistimi e matla ea tlhahlobo ea data ho lekanya phello ea maano a kentsoeng tšebetsong. Sena se o lumella ho etsa liqeto tse nang le tsebo le ho ntlafatsa matšolo a litaba tsa sechaba. Ho feta moo, Sprout Social e fana ka bokhoni ba ho laola litšebeletso tsa bareki ka mecha ea litaba ea sechaba, ho nolofalletsa ho buisana le balateli le ho ntlafatsa phihlelo ea mosebedisi.

- Hootsuite: Mothusi oa hau ea hloahloa taolong ea litaba tsa sechaba

Haeba u Mookameli oa Sechaba kapa u ikarabella ho tsamaisa marang-rang a sechaba, ehlile u se u ntse u tseba bohlokoa ba ho ba le lisebelisoa tse sebetsang hantle tsa ho tsamaisa liprofaele tsa hau. E 'ngoe ea li-platform tse ka holimo ho marakeng ke Hootsuite. Ka mefuta e mengata e fapaneng ea ts'ebetso le boiketlo ba ts'ebeliso, e fetoha motsoalle oa hau ea molemo ka ho fetisisa ho laola marang-rang a hau a sechaba ka bokgabane le ho boloka nako.

Hootsuite e o lumella ho laola li-profiles tse ngata tsa litaba tsa sechaba ho tsoa sebopehong se le seng, ho u pholosa hore u se ke ua kena ho e 'ngoe le e 'ngoe ea tsona ka thoko. U ka hokela li-account tsa hau tsa Facebook, Twitter, Instagram, LinkedIn le tse ling tse ngata. Ho feta moo, e fana ka khetho ea ho hlophisa lipapatso hore li phatlalatsoe ka bo eona ka nako eo u e khethileng. Sena se o lumella ho lula o le teng marang-rang a hau a marang-rang, leha o le sieo inthaneteng.

Otra de las características destacadas de Hootsuite Ke monyetla oa ho beha leihlo lipuisanong ho marang-rang a sechaba mabapi le lebitso la hau kapa indasteri ea hau. Ka ho sebelisa mantsoe a bohlokoa, u ka latela litlhaloso le litlhaloso ka nako ea sebele. Sena se u fa bokhoni ba ho arabela hang-hang ho balateli ba hau le bareki, e leng ho matlafatsang setšoantšo le botumo ba hau ba inthaneteng. Ho feta moo, sethala se fana ka litlhahlobo tse qaqileng mabapi le ts'ebetso ea lipapatso tsa hau, ho u thusa ho lekanya phello ea maano a hau le ho etsa liqeto tse nang le tsebo ho ntlafatsa boteng ba hau ba litaba tsa sechaba.

- Buffer: Sesebelisoa se sebetsang hantle sa ho hlophisa melaetsa

Buffer ke sesebelisoa se sebetsang hantle sa ho programar publicaciones liwebsaeteng tsa sechaba. Ka sethala sena, basebelisi ba ka khona ho laola li-profile tsa bona ho li-platform tse ngata, tse kang Facebook, Twitter, le Instagram, ho tloha sebakeng se le seng. Ntho e ntle ka Buffer ke boiketlo ba eona ba ts'ebeliso le sebopeho se hlakileng, se e etsa khetho e ntle bakeng sa ba batlang mokhoa o bonolo oa ho laola li-account tsa bona tsa sechaba.

E 'ngoe ea likarolo tse hlokomelehang tsa Buffer ke bokhoni ba eona ba ho programar publicaciones Ka linako tse fapaneng. Sena se bohlokoa haholo ho batho ba batlang ho lula ba le teng mecheng ea litaba tsa sechaba, empa ha ba na nako ea ho ba ka pel'a bona. khomphuteng letsatsi lohle. Ka Buffer, hoa khonahala ho theha kemiso ea tloaelo bakeng sa sethala se seng le se seng se tsebahalang, ho lumella lintlafatso hore li phatlalatsoe ka bo eona ka nako e nepahetseng haholo.

Molemo o mong oa ho sebelisa Buffer ke bokhoni ba eona ba ho analizar el rendimiento ea lingoliloeng marang-rang a sechaba. Ka sesebelisoa sena, hoa khoneha ho fumana litlaleho tse qaqileng mabapi le phihlello, tšebelisano 'moho le boitlamo ba lipapatso. Sena se lumella basebelisi ho utloisisa hore na ke maano afe a sebetsang hantle le ho fetola litaba tsa bona ka nepo. Ho feta moo, Buffer e boetse e fana ka khetho ea ho etsa tlhahlobo ea papiso ka li-account tse ling le bahlolisani, ho fana ka pono e pharaletseng mabapi le ts'ebetso ea litaba tsa sechaba.

- Sprout Social: Litlhahlobo tse tsoetseng pele bakeng sa taolo e kholo ea marang-rang a hau a marang-rang

Tsamaiso e sebetsang ea mecha ea litaba ea sechaba e fetohile ea bohlokoa bakeng sa likhoebo tsa mefuta eohle. Ho thusa ho tsamaisa ts'ebetso ena, ho na le mananeo a 'maloa a fanang ka ts'ebetso e tsoetseng pele ho laola le ho ntlafatsa leano la hau la inthanete. Har'a bona, e 'ngoe ea tse molemo ka ho fetisisa le tse feletseng ke Sprout Social. Ka sesebelisoa sena, u tla khona ho fumana litlhahlobo tse ngata tse tsoetseng pele tse tla u lumella ho etsa liqeto tse nang le tsebo ho ntlafatsa boteng ba hau ho marang-rang a sechaba.

Ka Sprout Social, u tla ba le bokhoni ba ho latela haufi-ufi ts'ebetso ea li-post tsa hau li-platform tse fapaneng, tse kang Facebook, Twitter le Instagram. U tla khona ho tseba lintlha tse nepahetseng mabapi le phihlello, tšebelisano le sekhahla sa ho nka karolo ha lipapatso tsa hau, tse tla u thusa ho tseba hore na ke mofuta ofe oa litaba o amanang hantle le bamameli ba hau. Ho feta moo, sesebelisoa sena se tla u fa metrics ea bohlokoa ho lekola kholo ea balateli ba hau, phello ea matšolo a hau a papatso, le tse ling tse ngata.

Otra característica destacada de Sprout Social Ke bokhoni ba hau ba ho laola le ho beha leihlo setumo sa lebitso la hau mecheng ea litaba tsa sechaba. Ka sesebelisoa sena, u tla khona ho latela se boleloang ke lebitso la hau ka nako ea nnete, ho u lumella ho lula u le holim'a se buuoang ka k'hamphani ea hau mme u arabe ka nako ho maikutlo kapa linyatso life kapa life. Ntle le moo, o tla khona ho sebelisana 'moho le sehlopha sa hau ho laola likarabo ka nepo, ho fana ka mesebetsi le ho boloka puisano ea mokelikeli, kaofela ho tsoa sethaleng se le seng. Ka sebele, Sprout Social Ke sesebelisoa sa bohlokoa bakeng sa ba batlang ho ba le taolo e kholoanyane le ho fumana liphetho tse hlakileng maanong a bona a litaba tsa sechaba.

- Agorapulse: Laola lifaele tsa hau tsa sechaba habonolo sebakeng se le seng

Agorapulse Ke sesebelisoa se felletseng haholo se tla u lumella ho laola habonolo li-profiles tsohle tsa hau sebakeng se le seng. Ka sethala sena, u tla khona ho hlophisa le ho phatlalatsa litaba ho Facebook, Twitter, Instagram, LinkedIn le YouTube ho tsoa ho sebopeho se tšoanang. Ntle le moo, o ka lekola li-post tsa hau, oa sekaseka ts'ebetso ea liprofaele tsa hau mme oa laola melaetsa ea hau le maikutlo habonolo.

E 'ngoe ea melemo e meholo ea Agorapulse ke ts'ebetso ea eona ea boiketsetso ea ho hlophisa le ho hatisa. U tla khona ho etsa le ho hlophisa likhatiso tsa hau ho horarios específicos, e tla u lumella ho lula u le teng ho li-profiles tsa hau tsa sechaba ntle le hore u lule u phatlalatsa ka letsoho. Ho feta moo, u ka sheba almanaka ea hau ea lingoliloeng habonolo 'me ua etsa liphetoho haeba ho hlokahala.

Otra característica destacada de Agorapulse ke bokhoni ba hau ba ho laola melaetsa le maikutlo. U tla khona ho fumana litsebiso tsa nako ea sebele tsa melaetsa le maikutlo ao litlaleho tsa hau tsa sechaba li li fumanang, tse tla u lumella. responder rápidamente ho balateli ba hau le ho boloka puisano e sebetsang. Ntle le moo, o ka hlophisa melaetsa ea hau ka har'a lifoldara mme oa abela litho tse fapaneng tsa sehlopha sa hau mesebetsi ho ntlafatsa ts'ebetso ea ho tsamaisa liprofaele tsa hau tsa sechaba.

- Sendible: Iketsetse lingoliloeng tsa hau 'me u ntlafatse boteng ba hau liwebosaeteng tsa sechaba

Tsamaiso ea litaba tsa sechaba e ka ba mosebetsi o boima le o nkang nako. Ka lehlohonolo, ho na le mananeo a fapaneng a fumanehang ho Ntlafatsa lipehelo tsa hau le ho ntlafatsa boteng ba hau ho marang-rang a sechaba ka katleho. E 'ngoe ea mananeo a tsebahalang haholo ke Sendible, sesebelisoa se feletseng se fanang ka mefuta e mengata ea mesebetsi ho nolofatsa le ho ntlafatsa leano la hau la litaba tsa sechaba.

Ka Sendible, o ka hlophisa le ho beha litaba ho li-forum tse fapaneng tsa litaba tsa sechaba, joalo ka Facebook, Twitter, Instagram, LinkedIn, le tse ling. Sesebelisoa sena se u lumella theha le ho laola litlaleho tse ngata tsa mecha ea litaba ea sechaba ho tloha sethaleng se le seng, ho u bolokela nako le boiteko. Ho feta moo, u ka khona sebelisana le sehlopha sa hau le ho abela litho mesebetsi e itseng, e tla ntlafatsa katleho le tlhophiso leanong la hau la litaba tsa sechaba.

Tšobotsi e 'ngoe e hlokomelehang ea Sendible es su capacidad para hlokomela le ho sekaseka liphetho tsa hau ho marang-rang a sechaba. Ka sesebelisoa sena, u tla khona ho latela ts'ebetso ea lipehelo tsa hau, ho lekanya phihlello le boitlamo ba bamameli ba hau, 'me u fumane litlaleho tse qaqileng mabapi le katleho ea lipapatso tsa hau. maano a hau a litaba tsa sechaba. Además, podrás theha melaetsa e thehiloeng ho palo ea batho le li-analytics, e tla u thusa ho hlophisa lipapatso tsa hau bakeng sa liphetho tse ntle le ho eketsa boteng ba hau ba litaba tsa sechaba.

- SocialOomph: Rulahanya le ho lekola liakhaonto tsa hau tsa litaba tsa sechaba ka nepo

SocialOomph: Rulahanya le ho beha leihlo liakhaonto tsa hau tsa litaba tsa sechaba ka katleho

Haeba u ikarabella ho tsamaisa liakhaonto tse ngata tsa litaba tsa sechaba, ua tseba hore na ho ka ba thata hakae ho lula u le holim'a tsona kaofela. Litaba tse monate ke hore ho na le mananeo a ka u thusang ho nolofatsa mokhoa ona. E 'ngoe ea mananeo a molemo ka ho fetisisa a fumanehang ke SocialOomph.

SocialOomph ke sesebelisoa sa taolo ea mecha ea litaba ea sechaba se u lumellang ho hlophisa lipapatso, ho beha leihlo seo u se buang le balateli, le ho sekaseka ts'ebetso ea liakhaonto tsa hau. Ka sethala sena, o ka qhekella liphatlalatso tsa hau ka botlalo ebe o li hlophisa hore li phatlalatsoe ka bo eona ka nako eo u e ratang. Sena se tla u bolokela nako 'me se u lumelle ho lula u le teng mecheng ea litaba tsa sechaba.

Ntle le ho hlophisa lingoliloeng, SocialOomph E boetse e u lumella ho beha leihlo mantsoe le balateli. U tla khona ho fumana litemoso ha motho e mong a bua ka lebitso la hau kapa a sebelisana le litaba tsa hau, e leng ntho ea bohlokoa bakeng sa ho sebelisana le balateli ba hau le ho rarolla mathata afe kapa afe a litšebeletso tsa bareki. U ka boela ua latela balateli ba bacha esita le ho tlohela ba sa u lateleng, kaofela ho tsoa sebopehong se le seng.

Ka bokhutšoanyane, haeba u batla mokhoa o sebetsang oa ho laola marang-rang a hau, SocialOomph Ke sesebelisoa se loketseng bakeng sa hau. Ka mesebetsi ea eona ea lenaneo, ho beha leihlo le ho hlahloba, o tla khona ho boloka nako le ho boloka boteng ba kamehla ho marang-rang a sechaba. Ha ho na taba hore na u rakhoebo, setsebi sa papatso kapa motho ea batlang ho laola li-account tsa bona, SocialOomph E tla u thusa ho sebetsa hantle haholoanyane mesebetsing ea hau ea letsatsi le letsatsi ea tsamaiso ea litaba tsa sechaba.

- BuzzSumo: Fumana litaba tse tsebahalang haholo 'me u eketse phihlello ea mofuta oa hau

Haeba o batla tsela e sebetsang hantle Ho laola marang-rang a hau a marang-rang, se shebe hole, mona ke mananeo a molemo ka ho fetisisa a fumanehang 'marakeng! Ka matla a ntseng a eketseha a mecha ea litaba ea sechaba lefats'eng la khoebo, ho bohlokoa ho ba le lisebelisoa tse u thusang ho holisa lebitso la hau le ho eketsa phihlello ea lona. BuzzSumo ke e 'ngoe ea likhetho tse ntlehali ha ho tluoa tabeng ea ho sibolla litaba tse tsebahalang haholo le ho ntlafatsa ponahalo ea lebitso la hau mecheng ea litaba tsa sechaba.

E 'ngoe ea litšobotsi tsa bohlokoa tsa BuzzSumo Ke bokhoni ba hau ba ho fumana litaba tse bohlokoa le tse tsebahalang ho li-platform tse fapaneng tsa sechaba. Ka sesebelisoa sena, o ka fumana hore na ke mofuta ofe oa litaba o sebetsang hantle indastering ea hau mme ka hona o fetole leano la hau la ho bapatsa ho ntlafatsa phihlello ea mofuta oa hau.

Molemo o mong oa BuzzSumo Ke bokhoni ba hau ba ho sekaseka ts'ebetso ea litaba tsa hau le tsa bahlolisani ba hau. U ka bona hore na sengoloa se arolelanoe ka makhetlo a makae ho Facebook, hore na se boletsoe ka makhetlo a makae ho Twitter, le hore na ke bafe ba susumetsang ba buang ka eona. Sena se o lumella ho tseba mekhoa ea indasteri ea hau mme o thehe litaba tse amanang le ho hohela bamameli ba hau.

- Liqeto: Fumana lenaneo le lumellanang hantle le litlhoko tsa hau

Lefatše la marang-rang a marang-rang le lula le fetoha le ho lula u tseba, ho bohlokoa ho ba le lenaneo le re thusang ho laola liak'haonte tsa rona ka nepo. Ka poso ena, re hlophisitse mananeo a molemo ka ho fetisisa a ho laola marang-rang a sechaba, kahoo u ka fumana e lumellanang le litlhoko tsa hau hantle.

Bakeng sa ba qalang:

Haeba u qala lefats'e la mecha ea litaba ea sechaba 'me u se na boiphihlelo ba ho tsamaisa li-account, re khothaletsa ho e sebelisa Hootsuite. Sethala sena se bonolo ho qala 'me se u lumella ho laola li-account tse ngata ho tsoa liwebosaeteng tse fapaneng sebakeng se le seng. Ka sebopeho sa eona se hlakileng le likhetho tsa mantlha tsa kemiso ea poso, Hootsuite ke khetho e phethahetseng bakeng sa ba bacha ho tsamaiso ea litaba tsa sechaba.

Bakeng sa litsebi:

Haeba u setsebi sa marang-rang a sechaba 'me u hloka lenaneo le tsoetseng pele le u fang lisebelisoa tse eketsehileng tsa ho laola li-account tsa hau, Sprout Social Ke khetho e nepahetseng. Sethala sena se u fa li-analytics tse qaqileng, kemiso ea poso e tsoetseng pele, ho latela mantsoe a bohlokoa, le ho lekola tlholisano, har'a likarolo tse ling. Ka Sprout Social, o ka nka leano la hau la litaba tsa sechaba ho le isa boemong bo latelang mme oa fumana liphetho tse ikhethang.

Bakeng sa lihlopha:

Haeba u sebetsa sehlopheng 'me u hloka ho sebelisana le litho tse ling ho laola li-account tsa hau tsa litaba tsa sechaba, Buffer Ke tharollo e phethahetseng. Sethala sena se u lumella ho hlophisa lipapatso, ho theha lik'halendara tsa litaba, le ho abela litho tse fapaneng tsa sehlopha sa hau mesebetsi. Ho feta moo, e fana ka likhetho tsa tlaleho le tlhahlobo e le hore u ka lekola ts'ebetso ea lipehelo tsa hau. Ka Buffer, ho laola liak'haonte tsa hau tsa litaba tsa sechaba e le sehlopha ho tla sebetsa hantle le ho hlophiseha.

Ha re phethela, tsamaiso e nepahetseng ea marang-rang a sechaba e fetohile tlhoko e atileng lefatšeng la kajeno la dijithale. Ka mefuta e mengata ea li-platform le lisebelisoa tse fumanehang, ho bohlokoa ho li fumana mananeo a molemo ka ho fetisisa a ho laola marang-rang a sechaba e ikamahanyang le litlhoko tse khethehileng tsa khoebo ea hau. Hore na o batla tharollo e felletseng kapa sesebelisoa se ikhethileng ho analytics, kemiso ea poso, kapa ho bua ka tlhahlobo, ho na le likhetho tse ka u thusang ho ntlafatsa leano la hau la litaba tsa sechaba.

Ha u khetha lenaneo la ho laola marang-rang a sechaba, ho bohlokoa ho nahana ka likarolo tse kang boiketlo ba tšebeliso, ho lumellana le lipolanete tse fapaneng, bokhoni ba ho hlophisa melaetsa, bokhoni ba ho arabela melaetsa le maikutlo, le bokhoni ba ho sekaseka metrics le litlaleho. Ha u hlahloba likarolo tsena, etsa bonnete ba hore u khetha sesebelisoa se lumellanang le litlhoko le lipakane tsa hau.

Entre mananeo a molemo ka ho fetisisa a ho laola marang-rang a sechaba Ho na le Hootsuite, sethala se fanang ka lisebelisoa tse ngata tsa tsamaiso ea sechaba. Ka bokhoni ba eona ba ho hlophisa lipapatso ho li-platform tse ngata ka nako e le 'ngoe le dashboard ea eona e hlakileng, Hootsuite e hlahella e le khetho e tsebahalang har'a barekisi ba dijithale.

Khetho e 'ngoe e hlokomelehang ke Buffer, lenaneo le u lumellang ho hlophisa lipehelo, ho sekaseka katleho ea maano, le ho laola litlaleho tse ngata tsa sechaba. Ka sehokelo se bonolo ho se sebelisa le likarolo tse kang ho etsa tatellano ea poso le tlhahlobo ea ts'ebetso, Buffer e fetohile sesebelisoa sa bohlokoa ho litsebi tse ngata tsa mecha ea litaba ea sechaba.

Ehlile, tsena ke tse ling tsa likhetho tse fumanehang 'marakeng. mananeo a ho laola marang-rang a sechaba. Ntho ea bohlokoa ka ho fetisisa ke ho fumana sesebelisoa se lumellanang le litlhoko le lipakane tsa hau, hammoho le tekanyetso ea hau. Hopola hore taolo e nepahetseng ea marang-rang a sechaba e hloka moralo oa maano le tlhahlobo e sa khaotseng ea metrics ho ntlafatsa sephetho le ho ntlafatsa kholo ea khoebo ea hau lefatšeng la dijithale.