Indlela yokwenza unxibelelwano kwi iinethiwekhi zoluntu? Iinethiwekhi zentlalo ziye zaba sisixhobo esisisiseko kwiinkampani emhlabeni idijithali yangoku. Nangona kunjalo, amaxesha amaninzi, ukubakho kula maqonga akwanelanga ukufikelela kwiziphumo eziyimpumelelo. Kuyimfuneko ukuvelisa engagement, oko kukuthi, ukuseka unxibelelwano olunentsingiselo kunye nabaphulaphuli bethu ukukhuthaza ukuthatha kwabo inxaxheba kunye nokunyaniseka kwi-brand yethu. Kweli nqaku, siya kukufundisa ezinye izicwangciso eziphambili crear engagement kwimidiya yoluntu kwaye wenze abalandeli bakho babe ngabalandeli bokwenyani bohlobo lwakho.
1. Inyathelo ngenyathelo ➡️ Indlela yokwenza uthethathethwano kwiinethiwekhi zentlalo?
Indlela yokwenza unxibelelwano kwiintanethi zentlalo?
1. Baqonde abaphulaphuli bakho: Ngaphambi kokuba uqalise ukwenza unxibelelwano kwiinethiwekhi zentlalo, kubalulekile ukuqonda ukuba ujolise kubani. Phanda kwaye uhlalutye abaphulaphuli bakho ukuze baqonde izinto abazithandayo, iimfuno kunye nezinto abazikhethayo.
2. Crea contenido relevante y de calidad: Ukwenza unxibelelwano, kubalulekile crear contenido efanelekile kwaye ekumgangatho ophezulu. Nikela ngolwazi oluluncedo, olunika umdla noluhlaziyiweyo oluya kuba nomdla kubaphulaphuli bakho.
3. Utiliza imágenes y videos atractivos: Umxholo obonakalayo udla ngokutsala umdla wabasebenzisi ngakumbi en las redes sociales. Khapha izithuba zakho ngemifanekiso enomtsalane kunye neevidiyo ezitsala amehlo kwaye zimele umyalezo wakho ngempumelelo.
4. Fomenta la interacción: Ukudala Ukuzibandakanya, kubalulekile ukukhuthaza intsebenziswano nabaphulaphuli bakho. Ukubuza imibuzo, ukucela impendulo, kunye nokukhuthaza abasebenzisi ukuba bashiye izimvo yindlela entle yokwenza uthethathethwano kwaye ugcine abaphulaphuli bakho benomdla.
5. Responde de manera oportuna: Xa abasebenzisi besebenzisana nomxholo wakho, kubalulekile ukuphendula ngexesha elifanelekileyo. Oku kubonisa ukuba uyakuxabisa ukuthatha kwabo inxaxheba kwaye ukulungele ukuseka incoko nabo.
6. Organiza concursos y sorteos: Ukhuphiswano kunye nezipho zezona ndlela zibalaseleyo zokuvelisa ukubandakanyeka kwinethiwekhi zentlalo. Nikeza amabhaso anomtsalane kwaye umisele imithetho ecacileyo yokuthatha inxaxheba. Oku kuya kukhuthaza abaphulaphuli bakho ukuba banxibelelane kwaye babelane ngomxholo wakho.
7. Utiliza hashtags relevantes: I-Hashtag sisixhobo esinamandla sokwandisa ukufikelela kwizithuba zakho kunye nokwenza inxaxheba. Sebenzisa ii-hashtag ezifanelekileyo ezinxulumene nomxholo wakho kwaye zithandwa ngabaphulaphuli bakho.
8. Gcina ushicilelo rhoqo: Ukugcina abaphulaphuli bakho benomdla kwaye bebandakanyekile, kubalulekile ukuba ne-frequency posting frequency. Cwangcisa ishedyuli yokuthumela kwaye ugcine ubukho bemidiya yoluntu esebenzayo.
9. Hlalutya iziphumo kwaye wenze uhlengahlengiso: Kubalulekile ukuhlalutya iziphumo zezicwangciso zakho zokuzibandakanya kwiintanethi zentlalo. Sebenzisa izixhobo zokuhlalutya ukulinganisa ukufikelela, ukubandakanyeka, kunye nefuthe lezithuba zakho. Ngokusekelwe kule datha, yenza uhlengahlengiso kunye nophuculo kwisicwangciso sakho.
Khumbula ukuba ukuvelisa unxibelelwano kwiintanethi zentlalo kuthatha ixesha kunye nomzamo. Hlala unethemba, yinyani, kwaye ubonise umdla wokwenyani kubaphulaphuli bakho. Ngokuhamba kwexesha, uya kubona indlela uluntu lwakho olukhula ngayo kwaye uthethathethwano lwakho luqina. Nqwenelela impumelelo!
Imibuzo neempendulo
Yintoni ukubaluleka kothethathethwano kwiintanethi zentlalo?
- Yiba nenqanaba eliphezulu lokuthatha inxaxheba kwabasebenzisi tus redes sociales Kubalulekile ukwandisa ukubonakala kwakho kunye nobukho be-intanethi.
- Ukuzibandakanya kwiinethiwekhi zentlalo kukuvumela ukuba useke ubudlelwane obusondeleyo kunye nobuhlala buhlala nabalandeli bakho okanye abathengi.
- Yenza intembeko kunye nokunyaniseka kwibhrendi okanye ishishini lakho.
- Ukwandisa ukubandakanyeka kumxholo wakho, onokuthi ukhokelela ekuguquleni okuphezulu kunye nokuthengisa.
Zeziphi ezona ndlela zilungileyo zokwenza uthethathethwano kwi social networks?
- Papasha umxholo ofanelekileyo kunye nomgangatho rhoqo.
- Khuthaza ukuthabatha inxaxheba kwabalandeli ngemibuzo, uphando okanye imingeni.
- Phendula ngokukhawuleza kwaye uzenzele kwizimvo zabasebenzisi kunye nemiyalezo.
- Bandakanya iifowuni ezicacileyo kwisenzo kwizithuba zakho.
- Sebenzisa imbonakalo yamehlo, imifanekiso ekumgangatho ophezulu okanye iividiyo.
- Sebenzisana nabaphembeleli okanye iinkokeli zoluvo kwicandelo lakho.
Yintoni ukubaluleka kokunxibelelana nabalandeli kwiinethiwekhi zentlalo?
- Ukunxibelelana nabalandeli kwiinethiwekhi zentlalo kunceda ukomeleza ubudlelwane kunye nabo kwaye wenze ukunyaniseka kuhlobo lwakho.
- Bonisa ukuba uzikhathalele izimvo kunye nezimvo zabo.
- Yandisa ukuthembela kwabalandeli kwibhrendi okanye kwishishini lakho.
- Inika ithuba lokuphendula imibuzo okanye ukusombulula iingxaki ngokukhawuleza nangempumelelo.
Ubabona njani abantu ojolise kubo kwiinethiwekhi zentlalo?
- Yenza uhlalutyo lwemarike ukuqonda ukuba ngoobani abathengi bakho abanokubakho.
- Sebenzisa izixhobo zokuhlalutya amanani abantu kunye nokuziphatha kwiinethiwekhi zentlalo.
- Hlalutya uhlobo lomxholo okanye iimveliso abaphulaphuli bakho bangoku okanye okhuphisana nabo abanomdla kuzo.
- Yenza uphando okanye uphando kwiinethiwekhi zentlalo ukuze uqonde ngcono abaphulaphuli bakho.
Loluphi uhlobo lomxholo ovelisa olona nxibelelwano luninzi kwiintanethi zentlalo?
- Isiqulatho esibonakalayo, esifana nemifanekiso okanye iividiyo, sithande ukuvelisa uthethathethwano olukhulu.
- Izithuba ezinovakalelo, ezihlekisayo, okanye ezikhuthazayo zikholisa ukutsala umdla wabasebenzisi abaninzi.
- Umxholo wemfundo okanye ixabiso elongeziweyo unokuvelisa umgangatho ophezulu wokunxibelelana.
- Izithuba ezinxulumene neziganeko zangoku okanye iintsingiselo zinokusebenza kakhulu ekuveliseni uthethathethwano.
Ukulinganisa njani ukubandakanyeka kwiintanethi zentlalo?
- Sebenzisa izixhobo zokuhlalutya imidiya yoluntu, njenge-Google Analytics okanye i-metrics yendalo yeqonga ngalinye.
- Yayama kwiimethrikhi ezifana nenani labalandeli, unxibelelwano (ukuthanda, izimvo, ukwabelana) kunye nokufikelela kwisithuba.
- Yenza uphando okanye imibuzo ngqo a tus seguidores ukwazi inqanaba labo lokwaneliseka okanye umdla kumxholo wakho.
Indlela yokuphucula ukubandakanya kwi-Facebook?
- Papasha umxholo owahlukeneyo olungelelanisa ukhetho lwabaphulaphuli bakho.
- Khuthaza abalandeli ukuba bazibandakanye nezithuba zakho ngemibuzo okanye ngokuvota.
- Utiliza Facebook Live ukusasaza iziganeko okanye umxholo ngexesha langempela kunye nokukhuthaza intsebenziswano.
- Phendula kwizimvo zabasebenzisi kunye nemiyalezo ngokukhawuleza nangobuhlobo.
- Tyala imali kwiintengiso ezicandekileyo ukufikelela kubaphulaphuli abakhulu nabafanelekileyo.
Uluphucula njani unxibelelwano kwi-Instagram?
- Yenza kwaye usebenzise ii-hashtag ezinxulumene nebhrendi yakho okanye umxholo ukwandisa ukubonakala.
- Sebenzisa ekumgangatho ophezulu, imifanekiso etsala amehlo okanye iividiyo ukwenza umdla.
- Interactúa nabanye abasebenzisi ngamagqabantshintshi kunye nokuthanda kwizithuba zabo.
- Utiliza las Instagram Stories ukubonisa umxholo ngasemva-kwe-scenes okanye unyuso olulodwa.
- Lungiselela ukhuphiswano okanye izipho ezikhuthaza ukuthatha inxaxheba kunye nokukhankanya uphawu lwakho.
Indlela yokuphucula ukubandakanyeka kwi-Twitter?
- Thumela umxholo omfutshane, omfutshane kunye nofanelekileyo ukuze uthabathe ingqalelo yabasebenzisi.
- Sebenzisa ii-hashtag ezidumileyo ezinxulumene nomxholo wakho okanye umsitho.
- Thatha inxaxheba kwiincoko ezifanelekileyo kwicandelo lakho ngeempendulo okanye ngokuphindaphindiweyo.
- Promociona tu cuenta de Twitter kwezinye iitshaneli ukwandisa abalandeli bakho.
- Yabelana ngolwazi oluluncedo noluhlaziyiweyo olunomdla kubaphulaphuli bakho.
NdinguSebastián Vidal, injineli yekhompyuter ethanda itekhnoloji kunye ne-DIY. Ngaphaya koko, ndingumdali we tecnobits.com, apho ndabelana ngee-tutorials ukwenza itekhnoloji ifikeleleke kwaye iqondeke kumntu wonke.