- Warner Bros. Discovery wamangalela Midjourney kwinkundla yomdibaniso e Los Angeles ngezityholo lokwaphulwa copyright.
- Isikhalazo sityhola ukuba iqonga livumela ukuveliswa kwemifanekiso kunye neevidiyo zabalinganiswa beWarner kwaye liphumeze izikhuselo.
- Ifemu ifuna ukuya kuthi ga kwi-150.000 yeedola ngeprojekthi, ukuchithwa kwengeniso, kunye nomyalelo wokuthintela ukwaphulwa okungaphezulu.
- Ityala lilandela izenzo ezifanayo nguDisney kunye ne-Universal; Midjourney ayikaphenduli.
I-Warner Bros. Ukufunyanwa kufake isimangalo ngokuchasene neqonga lokuvelisa umfanekiso we-AI-powered Midjourney kwinkundla yomdibaniso eLos Angeles. Ngokutsho kwetyala, inkampani ivumele ukudalwa kwe Imifanekiso ekhutshelweyo kunye neevidiyo zabalinganiswa beWarner ngaphandle kogunyaziso, nto leyo enokwenza ukophulwa kwelungelo lokushicilela okukhulu.
Uphononongo lubanga ukuba isixhobo se-AI senza iziphumo ezikumgangatho ophezulu kunye neempawu zayo ezaziwa kakhulu, ezinje Batman, Superman, Wonder Woman, Scooby-Doo kunye Bugs Bunny, phakathi kwabanye. Isimangalo soluntu sijonge ukumisela ukuba loluphi na usetyenziso lwetekhnoloji olungqubana nepropathi yobukrelekrele bestudiyo esikhulu saseHollywood.
Imvelaphi kunye nobungakanani bezityholo
Ngokwesikhalazo, IMidjourney kuthiwa iqeqeshe kwaye yaqhuba inkonzo yayo isebenzisa imisebenzi evela kwikhathalogu yeWarner Bros ngaphandle kwelayisensi., ukuvumela ababhalisile ukuba benze imiboniso ngabalinganiswa babo phantse "kuyo yonke imeko enokucingayo." Uphononongo lugcina ukuba iqonga lixhaphaza i-intellectual property ukuqhuba ishishini elisekelwe kumrhumo, elifana neenkonzo ezifana I-HBO Max.
UWarner wongeza loo nto Midjourney ide yanqanda ukuyilwa kweevidiyo kwimifanekiso enokuba nokwaphula umthetho.kodwa uphakamise loo mqobo kutsha nje kwaye inike abasebenzisi "njengophuculo" kwinkonzo. Kwisifundo, esi sigqibo siya kubonisa ulwazi kunye ukuzimisela ukuqhubeka nalo mkhwa.
Ifayile engenisiweyo ibandakanya imizekelo ethi, ngokutsho kukaWarner, yaveliswa ngesixhobo ngokwaso: ukusuka uSuperman ejonge iselula yakhe ukuya kuthi ga kwi UBatman emi ecaleni kwe-droid R2-D2Inkampani igxininisa ukuba ayigunyaziswanga iMidjourney ukuba isebenzise okanye ithengise ukuveliswa kwakhona kwabalinganiswa bayo.
Isigwebo sikwakhankanya ukuba imifanekiso eyenziwe ngeMidjourney ijikeleza rhoqo I-Reddit, iDiscord kunye ne-Instagram, kwaye iqonga lixhomekeke kuloo mxholo ukukhuthaza amandla ayo. San Francisco-based Midjourney usebenza imodeli umrhumo wenyanga (malunga. $10 ukuya $120)Ngokoxwebhu lwenkundla, inkampani yafikelela phantse Abasebenzisi abazizigidi ezingama-21 ngoSeptemba 2024 kwaye ngendingene ngapha nangapha I-300 yezigidi zeerandi ngo-2024.
Ityala lidweliswe njenge Warner Bros. Entertainment Inc. v. Midjourney Inc., #2:25-cv-08376, phambi kweNkundla yeSithili saseMelika kwiSithili esiseMbindini waseCalifornia (Los Angeles). Amagqwetha eMidjourney Abazange baphendule ngoko nangoko kwizicelo zezimvo, njengoko kuchaziwe kwisikhalazo.
Yintoni efunwa nguWarner Bros kwijaji
UWarner ucela imbuyekezo yemali ebalulekileyo: uyabuza Umonakalo osemthethweni ukuya kuthi ga kwi-150.000 yeedola ngomsebenzi otyholwa ngokwaphulwa okanye, ngokusilela oko, imbuyekezo yeenzuzo ezifunyenwe yiMidjourney ukusuka kulo msebenzi.
Ukongeza, isifundo sifuna a umyalelo wenkundla okuthintela iqonga ekuqhubekeni ukuvelisa nokusabalalisa umxholo ophindaphinda i-franchises ngaphandle kwemvume. Ngokwamazwi oxwebhu, oku kuya kuba yi-a ukwaphulwa ngabom kunye nokwenza inzuzo, leyo inkampani izimisele ukuyibonisa ngexesha lenkqubo.
Isikhalazo sityhola ukuba iMidjourney ayikho ogunyazisiweyo ukuba asebenzise, athengise okanye abonelele ngokuveliswa kwakhona Abalinganiswa kunye nemiboniso evela kwikhathalogu kaWarner. Inkampani yemveliso ikholelwa ukuba olu qheliselo lutshabalalisa ixabiso lezorhwebo lemisebenzi yayo kunye nezivumelwano zelayisensi kunye namaqela angaphandle.
Okwangoku, isenzo sijoliswe kwiqonga kwaye hayi ngokuchasene nabasebenzisi ngabanye. Nangona kunjalo, uWarner ulumkisa ukuba ukuba inkundla inika amanyathelo aceliweyo, inokumiselwa. izihluzi ezintsha kunye nezikhuselo ukunciphisa izicelo ezifana "Batman kwimeko enjalo" okanye "Superman kwimeko enjalo" ngaphakathi inkonzo.
Umongo wezomthetho kunye namatyala afanayo
Warner Bros.' ekhubekisayo ihambelana ne iimfuno ze Disney kunye Universal ngokuchasene nohambo lwaphakathi ukuze kusetyenziswe abalinganiswa abaphuma kwiikhathalogu zabo, ezichazwe kwiinyanga ezingaphambili. Lo mphambili uqhelekileyo kwizitudiyo ezinkulu ubonakalisa inkxalabo yecandelo malunga ne i-AI yokuvelisa kunye nokusebenzisana kwayo nemisebenzi ekhuselweyo.
Undoqo wengxoxo yomthetho kukuba ngaba okanye hayi uqeqesho lwemizekelo kunye nokuveliswa kweziphumo kugutyungelwe yi ukusetyenziswa ngokufanelekileyo womthetho we-copyright wase-US. Ngelixa ii-studios zigcina ukuba oku kukuxhatshazwa okungagunyaziswanga, iinkampani ze-AI ziphikisana ngenye indlela; umbuzo okwangoku, uhlala ephikisana kwaye ifuna izibhengezo zenkundla eziseka iinqobo zokugweba.
Ukuba amabango kaWarner ayaphumelela, icandelo linganyanzeliswa ukuba lomelele izihluzi zamagama akhuselweyo kunye namanye amanyathelo asebenzayo. Kubadali kunye nabaphulaphuli ngokufanayo, umphumo uya kugqiba umphumo. impembelelo yokwenyani ye-AI ekusetyenzisweni kwakhona kweefranchise ezaziwayo kunye nokusasazwa kwe-algorithm-generated fan art.
Ngenkqubo esandula ukuqalisa eLos Angeles, ukumangalelwa kunokuseta imida yokuba i-AI-incediso yokuyila iya kude kangakanani xa kukho. iifranchises ezaziwayo, ezifana nezo zisetyenziswa kwimidlalo efana I-Multiversus, esiphakathini. Okwangoku, umyalezo kaWarner ucacile: khangela imbuyekezo, ibhuleki kwiimveliso ezintsha kwaye ziqinisekisa ukuba iimpawu zabo azisetyenziswanga ngaphandle kwemvume kumaqonga okuvelisa umxholo.
Ndingumntu othanda itekhnoloji ojike umdla wakhe we "geek" waba ngumsebenzi. Ndichithe ngaphezulu kweminyaka eli-10 yobomi bam ndisebenzisa itekhnoloji yokusika kwaye ndikhenkceza ngazo zonke iintlobo zeenkqubo ngenxa yokufuna ukwazi okumsulwa. Ngoku ndiqeqeshelwe ubugcisa bekhompyutha nakwimidlalo yevidiyo. Oku kungenxa yokuba ngaphezu kweminyaka emi-5 ndibhalela iiwebhusayithi ezahlukeneyo kwitekhnoloji kunye nemidlalo yevidiyo, ndisenza amanqaku afuna ukukunika ulwazi oludingayo ngolwimi oluqondakalayo kuye wonke umntu.
Ukuba unayo nayiphi na imibuzo, ulwazi lwam lusuka kuyo yonke into enxulumene nenkqubo yokusebenza yeWindows kunye ne-Android yeefowuni eziphathwayo. Kwaye ukuzinikela kwam kukuwe, ndihlala ndikulungele ukuchitha imizuzu embalwa kwaye ndikuncede usombulule nayiphi na imibuzo onokuba nayo kweli lizwe le-intanethi.