Ungayixela njani iwebhusayithi kuGoogle

⁢ Uyixela njani indawo kuGoogle: Enye yeendlela ezilungileyo zokwandisa ukubonakala kwisiza Iwebhusayithi kukuqinisekisa ukuba ilayishwe ngokuchanekileyo kwiinjini zokukhangela. UGoogle, ngaphandle kwamathandabuzo, yeyona njini yokukhangela isetyenziswa kakhulu, ngoko ke kubalulekile ukuba indawo yakho yaziwe kwaye iqwalaselwe sesi sigebenga sokukhangela kwi-Intanethi. Ngethamsanqa, kukho iindlela ezilula nezisebenzayo zokwazisa iGoogle malunga nobukho bewebhusayithi yakho kwaye uququzelele i-indexing yayo. Kweli nqaku, siza kukubonisa Inyathelo nenyathelo ungayixela njani indawo yakho kuGoogle kwaye uqiniseke ukuba ivela kwiziphumo zophendlo ngeyona ndlela ilungileyo.

Inyathelo 1: Qinisekisa ubunini besiza: Ngaphambi kokuba uqale ukwazisa uGoogle malunga iwebhusayithi yakho, kubalulekile ukuqinisekisa ukuba ungumnini okanye umlawuli wayo. Oku kubalulekile ukunqanda ukukhohlisa okunokwenzeka okanye⁤ amabango avela kwiqela lesithathu malunga nesiza sakho. Ukuqinisekisa ubunini, uGoogle unikezela ngeendlela ezininzi, kubandakanya ukufaka imeta tag kwikhowudi yeHTML yephepha lakho eliphambili okanye ukulayisha. kwifayile I-HTML ekhethekileyo ngeseva yakho.

Inyathelo 2: Yenza iakhawunti kuGoogle Search Console: Ukukhangela kukaGoogle ⁤IConsole sisixhobo sasimahla esinikezwe nguGoogle esikuvumela ukuba uhlalutye kwaye ulungiselele ukusebenza kweyakho iwebhusayithi kwiziphumo zophendlo. Nje ukuba uqinisekise ubunini besayithi yakho, kubalulekile dala i-akhawunti kweli qonga ukuze ukwazi ukwenza esi senzo silandelayo.

Inyathelo lesi-3: Ngenisa imephu yesayithi yakho: ⁢Imephu yesayithi yifayile yeXML equlethe ulwazi malunga⁢ nobume kunye nomxholo wewebhusayithi yakho. ⁢Ukungenisa le mephu ⁢kuGoogle ngeKhonsoli yoPhendlo yenza ulwalatho lube lula ⁢kwaye kuphucula ukuchaneka kwenjini yokukhangela ekurhubuluzeni nasekuqondeni indawo yakho. Ukungenisa imephu yesayithi yakho, landela imiyalelo kwiKhonsoli yoPhendlo kwaye uqiniseke ukuba ifayile iyafikeleleka⁢ kwaye isexesheni.

Khumbula ukuba ukwazisa ngokufanelekileyo uGoogle ngobukho bewebhusayithi yakho kubalulekile ukuqinisekisa ubukho bayo kwiziphumo zokukhangela. Landela la manyathelo kwaye usebenzise izixhobo ezifanelekileyo ukuphumeza isalathisi esisebenzayo kunye nokubonakala okungcono kwi-intanethi.

1. Ukuqinisekiswa kobunikazi besayithi kuGoogle

Ukwazisa uGoogle ngobunini be iwebhusayithi, kuyimfuneko ukuqinisekisa ngokusemthethweni ukuba ngokwenene unegunya kunye nolawulo kuyo. Oku kuya kukuvumela ukuba ufikelele kwizixhobo kunye neenkonzo ezinikezelwa yiGoogle, ezifana ne-Search Console okanye i-Google Analytics, enika ulwazi oluxabisekileyo malunga nokusebenza kunye nokubonakala kwendawo yakho kwiziphumo zophando.

Qinisekisa ubunini besayithi kuGoogle yinkqubo elula kodwa eyimfuneko. Nje ukuba wenze eyakho Iakhawunti kaGoogleKufuneka ulandele la manyathelo:

1. Yongeza indawo yakho kwiakhawunti yakho yeKhonsoli yoPhendlo lukaGoogle: Fikelela kwi-Google Search Console iqonga kwaye ungene ngeakhawunti yakho. Emva koko, sebenzisa inketho ethi "Yongeza iproperty" ukufaka i-URL yendawo yakho. UGoogle uya kukunika ikhowudi yokuqinisekisa ekufuneka uyibeke kwiphepha lasekhaya lewebhusayithi yakho Ngokudibanisa le khowudi kwindawo yakho, uya kuba ubonisa ukuba ngokwenene unofikelelo kunye nokulawula kuyo.

2. Qinisekisa ubunini ⁤ngomboneleli wakho wendawo: Ukuba ufuna ukunqanda ukongeza ikhowudi yokuqinisekisa kaGoogle ngokuthe ngqo kwindawo yakho, ungaqinisekisa ubunini ngomboneleli wakho wesizinda. Kwiisetingi zomboneleli wakho wesizinda, uya kufumana inketho yokongeza iirekhodi zeDNS. Apha unokongeza ikhowudi yokuqinisekisa enikezwe nguGoogle. Nje ukuba uyenzile oku, uGoogle uya kukwazi ukuqinisekisa ukuba ungumnikazi wendawo.

3. Qinisekisa ukuba unokufikelela kuzo zonke izixhobo ezikwisiza: Kubalulekile ukuqaphela ukuba ukuqinisekisa ubunini besayithi yakho kuGoogle, kufuneka uqinisekise ukuba unokufikelela kuzo zonke izibonelelo ezinxulumene nayo. Oku kubandakanya ukufikelela kumncedisi apho isayithi ibanjwe khona, kunye nokukwazi ukwenza utshintsho kwikhowudi yomthombo. Ukuba awunalo olu fikelelo, kunokuba nzima ukuqinisekisa ubunini kwaye unokufuna ukuqhagamshelana nomphathi womncedisi⁢ukufumana ugunyaziso oluyimfuneko.

Ngokulandela la manyathelo, uya kukwazi ⁢ qinisekisa ngokusemthethweni ubunini besayithi yakho kuGoogle. Oku kuya kukuvumela ukuba ufikelele kuluhlu olubanzi lwezixhobo kunye neenkonzo ezibonelelwa yinkampani, okukhokelela ekubekweni esweni okungcono kunye nokwandisa ukusebenza kwewebhusayithi⁤ yakho. Khumbula ukuba le nkqubo iyimfuneko ukuqinisekisa ukuba uthatha ulawulo kwaye ufumana izibalo ezichanekileyo malunga nobukho bakho kwiziphumo zokhangelo lukaGoogle.

2. Google Search Console Izicwangciso

Enye yezona ndlela zisebenzayo xelela uGoogle ngewebhusayithi idlula kwi. Esi sixhobo sibonelela abanini bewebhusayithi uluhlu olubanzi lweenketho zokwandisa ukubonakala kwabo kwiziphumo zophando. Okulandelayo, siza kuchaza amanyathelo ayimfuneko ukuqwalasela⁢ Khangela iConsole kwaye⁣ ukuthumela ulwazi lwesiza kuGoogle.

Okokuqala, kuyimfuneko yenza i-akhawunti kwi-Google Search Console kwaye uqinisekise ubunini bewebhusayithi. Oku Ingenziwa ⁢ngokusebenzisa⁢ iindlela ezahlukeneyo, ezinjengokufaka ifayile yokuqinisekisa okanye ukongeza imetadata yethegi kwiphepha lasekhaya lesiza. Emva kokuba ipropati iqinisekisiwe, i-Search Console inokufumaneka kwaye ilungiselelwe indawo ethile.

Nje ukuba iConsole yokukhangela iqwalaselwe, ibalulekile Ngenisa imephu yesayithi kuGoogle. Imephu yesayithi yifayile equlethe uluhlu lwawo onke amaphepha ewebhusayithi kunye nesakhiwo sabo. Oku kwenza ukuba kubelula kwiinjini zophendlo ukusalathisa amaphepha⁤. Ukudala imaphu yesayithi,⁢ ungasebenzisa izixhobo ze-intanethi okanye iiplagi ezifumanekayo kubaphathi bomxholo ohlukeneyo. Nje ukuba imephu yesayithi yenziwe, kufuneka ilayishwe kwi-Search Console kwaye ulinde uGoogle ukuba ayiqhube.

3. Unikezelo lwe-URL⁤ kwiConsole yoPhendlo

Ukwazisa iGoogle malunga nobukho bewebhusayithi, kubalulekile ukubonisa i-URL kwi-Search Console. Oku kuya kuvumela injini yokukhangela ukuba ibonise kwaye ibonise isayithi kwiziphumo zokukhangela ngokufanelekileyo. Xa uthumela i-URL kuPhendlo lweConsole, unokhetho lokucela isalathisi esikhawulezileyo okanye esicwangcisiweyo.

Inkcazo ye-URL: Eyona ndlela ilula⁤ yokubonisa i-URL kwi-Search Console kukusebenzisa⁤ uphawu lokuhlola i-URL. Emva kokufaka i-URL kwibar yokukhangela, ukhetho "Hlola nayiphi na i-URL" luya kuboniswa. Nje ukuba ukhethe olu khetho, ikhonsoli iya kuhlalutya kwaye ibonise ulwazi oluneenkcukacha malunga ne-URL, kuquka nokuba ingaba isayithi sele ifakwe kwisalathiso okanye ukuba kukho imiba enyakazayo enokubakho.

Uluhlu lwangoku: Ukuba ufuna uGoogle abonise isalathiso kwaye abonise indawo yakho ngokukhawuleza, ungasebenzisa inqaku elithi "Request Indexing". Emva kokuba i-URL ihloliwe, uya kuba nokukhetha ukucela isalathisi esikhawulezileyo. Nceda qaphela ukuba olu khetho lufumaneka kuphela kwii-URL ezingekaphawulwa okanye ezisanda kuhlaziywa.

Uluhlu olucwangcisiweyo: Ukuba ukhetha ukucwangcisa isalathiso sendawo yakho, unokwenza njalo ngoPhendlo lweConsole. Emva kokuhlolwa kwe-URL, uya kufumana ukhetho loku "Cela isalathisi esicwangcisiweyo". Eli nqaku likuvumela ukuba ukhethe umhla kunye nexesha elithile ukuze uGoogle agaqe kwaye abonise indawo yakho. Kuluncedo xa usazi ukuba utshintsho okanye uhlaziyo luya kwenziwa kwiwebhusayithi yakho ngexesha elithile kwaye ufuna uGoogle akuthathele ingqalelo oku.

Khumbula ukuba ngokungenisa i-URL kwi-Search Console, uxelela iGoogle malunga newebhusayithi yakho kwaye uyivumele ukuba ibonise. ngokufanelekileyo. Nokuba ufuna isalathiso esikhawulezileyo okanye ukhetha ukuyicwangcisa, iConsole yoPhendlo ibonelela ngeendlela eziguquguqukayo zokuqinisekisa ukuba indawo yakho ibonakala kwiziphumo zokukhangela. Ungalibali ukujonga iConsole yoPhendlo rhoqo ukuze ufumane ulwazi olongezelelweyo kunye nokuqinisekisa ukuba indawo yakho ifakwe isalathisi ngokuchanekileyo.

4. ⁤Ukubaluleka kwerobhothi.txt ifayile

Ifayile iirobhothi.txt Yinto esisiseko kuyo nayiphi na iwebhusayithi, kuba ivumela yazisa iinjini zokukhangela Zeziphi iindawo zesayithi ekufuneka zifakwe kwisalathiso kwaye zeziphi ezingafanelekiyo.Le fayile ibekwe kwingcambu yesayithi kwaye isetyenziselwa ukunxibelelana ne-injini yokukhangela i-bots, njenge-Google. Ukubaluleka kwayo kukuba ivumela ulawulo oluchanekileyo phezu kokubonakala kwamaphepha kwaye inokuphembelela indlela iinjini zokukhangela ezirhubuluza ngayo kwaye ibonise indawo yakho kwiziphumo zophendlo.

La ilele ekukwazini kwayo Nqanda iinjini zokukhangela ekuboniseni umxholo othile ukuba awufuni kuvela kwiziphumo zophendlo. Umzekelo, ukuba unamaphepha olawulo okanye isiqulatho esiphindwe kabini ongafuniyo ukuba sifakwe kwisalathiso, ungakhankanya oku kwi robots.txt fayile. Oku kunceda ukugcina ukufaneleka kwesayithi yakho kwaye kuthintele amaphepha ekubeni angabhaliswa. umgangatho uyaboniswa kuphendlo iziphumo. Ukongeza, ungasebenzisa kwakhona ifayile ye-robots.txt ku vumela ufikelelo kwezinye⁤ phendla bots ezinokuba luncedo kwindawo yakho, ezifana nezo ⁢zihlalutya iimetrics okanye ziqinisekise amakhonkco.

Ibalulekile⁤ gcina irobhothi.txt ifayile ihlaziyiwe y elungelelaniswe kakuhle, kuba ukuba iqulethe iimpazamo okanye ukuphikisana, inokuthi ⁢ ichaphazela kakubi isalathiso sendawo yakho ngeenjini zokukhangela. Kucetyiswa ukusebenzisa izixhobo ezifana umvavanyi werobots.txt ⁤Google ukuqinisekisa ukuba ifayile isebenza⁤ ngokuchanekileyo. Kufuneka ukhumbule kwakhona ukuba robots.txt ifayile ayikuvaleli ufikelelo⁤ amaphepha, ixelela nje iinjini zokukhangela ukuba zingazilathisi okanye zingazilathisi. Ngoko ke, kuyimfuneko ukuyincedisa kunye nezinye iindlela zokulawula ukufikelela, ezifana nokusetyenziswa kwe-noindex meta tags okanye ifayile ye-htaccess.

5. Uyenza njani kwaye wongeze imephu yesayithi ye-XML

Yenza kwaye wongeze imephu yesayithi ye-XML
Imephu yesayithi ye-XML yindlela yoku ulwakhiwo kunye nokulungelelanisa ulwazi yewebhusayithi ukuze ifikeleleke ngokulula kwiinjini zokukhangela. UGoogle usebenzisa ezi mephu ukuze isalathiso kwaye uhlele amaphepha esayithi, anceda ukuphucula ukubonakala⁢ kwiziphumo zophendlo.

Ngokuba yenza imephu yesayithi ye-XML, kukho izixhobo ezikhoyo kwi-intanethi ezinokukunceda ukuba uyidale ngokulula. Unokusebenzisa iiplagi okanye izandiso kwiqonga lakho leCMS ukuvelisa ngokuzenzekelayo imephu yesayithi yeXML. Nje ukuba wenze imaphu yakho, kuya kufuneka yongeze kulawulo lweengcambu ye ⁤yewebhusayithi⁤ usebenzisa i⁤ sitemap.xml ifayile.

Kubalulekile ukubalula ukuba, kuba xelela uGoogle malunga nemephu yesayithi yakho yeXML, kufuneka usebenzise isixhobo sikaGoogle Search Console. Ngesi sixhobo, unako Ngenisa imephu yesayithi yakho ukuze uGoogle ayihlalutye kwaye ayithathele ingqalelo xa usalathisa indawo yakho. Nje ukuba ithunyelwe, kungathatha ixesha ukuba uGoogle aqhube kwaye ahlaziye ulwazi lwakho lwemephu yesayithi, ngoko ke kubalulekile ukuba nomonde kwaye ujonge isixhobo ngamaxesha athile ukujonga imeko yemephu yakho.

6. Ukusetyenziswa kwesalathisi kunye neethegi zokulandelela

Isalathiso kunye nokukhasa ziinkqubo ezibalulekileyo zokuqinisekisa ukuba iwebhusayithi ibonakala kwiziphumo zokukhangela zikaGoogle. Ukufezekisa oku, kubalulekile ukusebenzisa isalathisi kunye nokukhasa iithegi ngokuchanekileyo. Izalathiso zeethegi, ezifana ne "robots" meta tag okanye "rel=canonical" tag, vumela uGoogle ukuba aqonde ukuba ngowuphi umxholo omele ufakwe kwisalathisi kwaye ungahoywa. Kwelinye icala, ukukhasa iithegi, ezinje nge "nofollow" ithegi okanye irobhothi.txt imiyalelo, xelela uGoogle ukuba mawaphi amakhonkco amakawalandele⁤ kwaye angawalandeli. Kubalulekile ukusebenzisa ezi lebhile ngokuchanekileyo nangokungatshintshiyo ukunqanda imiba yesalathiso kunye nokuqinisekisa ukuba owona mxholo ufanelekileyo uboniswa kwiziphumo zophendlo.

Isenzo esilungileyo sokwazisa uGoogle malunga nokwakheka kwendawo yakho yenza kwaye ungenise imephu yesayithi. Imephu yesayithi yifayile ekwifomathi ye-XML equlethe uluhlu lwamaphepha kwisayithi yakho kwaye inikezela ngolwazi olongezelelweyo malunga nephepha ngalinye, elifana nomhla egqibele ngawo ukulungiswa okanye uhlaziyo rhoqo. Ngokungenisa imaphu yesayithi ngesixhobo seKhonsoli yoPhendlo lukaGoogle, unganceda uGoogle aqonde ngcono ubume bendawo yakho kwaye abonise amaphepha ayo⁢ ngokufanelekileyo. amakhonkco angaphakathi. La makhonkco avumela uGoogle ukuba afumane amaphepha amatsha kwaye aqonde indlela anxibelelana ngayo, ukuphucula isalathiso kunye nokubonakala kwendawo yakho.

Enye ingqalelo ebalulekileyo kuye kuthintelwe ukuphinda-phinda umxholo. UGoogle wohlwaya iisayithi ezibonisa umxholo ofanayo kwii-URL ezininzi, njengoko kwenza kube nzima ukumisela elona phepha lifanelekileyo kwixesha lokukhangela elinikiweyo. Ukunqanda oku, sebenzisa i- ⁣»rel=canonical» ithegi ukubonisa ukuba leliphi na iphepha elikhethwayo kunye ⁢iirobhothi zemeta tags ukunqanda impinda yamaphepha ekubeni afakwe kwisalathiso. Ukongeza, ungasebenzisa isixhobo sokuhlola i-URL kwi-Google Search Console ukujonga imiba ephindwe kabini kwindawo yakho kwaye uthathe amanyathelo okulungisa. Ukunqanda isiqulatho esiphindiweyo kubalulekile ekwandiseni isalathiso sesayithi yakho kwaye uphucule ukubonakala kwayo kwiziphumo zophendlo lukaGoogle.

7. Ukufakwa kwemarkup ecwangcisiweyo ukuphucula ukubonakala

Kweli candelo, siza kuthetha malunga nokubandakanya uphawu olucwangcisiweyo njengesicwangciso esisebenzayo sokuphucula ukubonakala kwendawo kwiziphumo zokukhangela zikaGoogle. Uphawu olucwangcisiweyo yikhowudi ye-HTML eyongezwa kumaphepha ewebhu⁤ ukunika iinjini zokukhangela ngolwazi olongezelelweyo kunye nolwazi oluneenkcukacha malunga nomxholo wesayithi.

Imarkup eyakhiwe Ivumela iinjini zokukhangela ezifana neGoogle ukuba ziqonde ngcono ulwazi olukwisiza kwaye lunike ukufaneleka okukhulu kwiziphumo zokukhangela. Ngokusebenzisa uphawu olufanelekileyo olucwangcisiweyo, abanini be iiwebhusayithi Banokunceda uGoogle achaneke ngakumbi kwaye abonise iziqwengana ezifakiweyo, iziphumo ezityebileyo, kunye neziboniso ezinxulumene nomxholo.

Ukuphumeza uphawu olucwangcisiweyo kwiwebhusayithi, kufuneka ulandele izikhokelo zikaGoogle kwaye usebenzise izikimu zophawulo ezikhoyo. Eminye imizekelo Izixhobo zophawulo ezicwangcisiweyo eziqhelekileyo ziquka idatha eyakhiweyo yeemveliso, iziganeko, iiresiphi, kunye nophononongo. Kubalulekile ukuqinisekisa⁢ ukuba uphawu lusetyenziswa ngokuchanekileyo⁢ kwaye isintaksi esifanelekileyo sisetyenziswa kuhlobo ngalunye lweschema.

Xa usebenzisa uphawu olucwangcisiweyo ngempumeleloAbanini bewebhusayithi bangaphucula ukubonakala komxholo wabo kwiziphumo zokukhangela zikaGoogle. Oku kunokukhokelela ekwandeni kwetrafikhi yendalo kunye nokwanda kokubandakanyeka kwabasebenzisi. Ukuba ungathanda ukufunda ngakumbi malunga nendlela yokusebenzisa uphawu olucwangcisiweyo ukuphucula ukubonakala kwendawo yakho kuGoogle, jonga amaxwebhu asemthethweni kaGoogle okanye ukhangele izixhobo ze-intanethi kunye nezifundo.

1. Ukuqinisekisa ubunini besayithi kuGoogle

Inyathelo lesi-1: Fikelela kuGoogle Search Console

Ukunika ingxelo yesayithi kuGoogle, kufuneka uqinisekise ubunini besayithi kwi-Google Search Console. Ukwenza oku, yiya kuGoogle Search Console kwaye ucofe kwindawo ethi "Yongeza ipropathi entsha". Khetha inketho ethi "Domain" kwaye ufake igama lesizinda sewebhusayithi ofuna ukuyiqinisekisa. Emva koko nqakraza iqhosha elithi "Qhubeka".

Inyathelo lesi-2: Ukuqinisekisa indawo usebenzisa i-DNS

Enye indlela yokuqinisekisa ubunini besiza kukusebenzisa useto lwe-DNS. Ngale ndlela yokuqinisekisa, kuya kufuneka ufikelele kumnikezeli wesizinda apho iwebhusayithi yakho ibanjwe khona kwaye ungeze irekhodi ye-TXT enikezwe yiGoogle Search Console kwizicwangciso zeDNS zesizinda. Nje ukuba wongeze irekhodi ye-TXT, buyela kwi-Google Search Console kwaye ucofe iqhosha elithi "Qinisekisa". Ukuba uqinisekiso luphumelele, uya kufumana ⁢ isaziso sokuba indawo yakho iqinisekiswe ngempumelelo.

Inyathelo lesi-3: Uqinisekiso lwesiza usebenzisa ⁢HTML ifayile

Enye indlela yokuqinisekisa ubunini besiza kungokuqinisekiswa kwefayile yeHTML. Kule nto, kuya kufuneka ukhuphele ifayile yeHTML enikezelwe nguGoogle Search Console kwaye uyilayishe kwingcambu yewebhusayithi yakho. Nje ukuba ulayishe ifayile, buyela kuGoogle Search Console kwaye ucofe iqhosha elithi "Qinisekisa". Ukuba ukuqinisekiswa kuphumelele, uya kufumana isaziso sokuba indawo yakho iqinisekisiwe ngempumelelo.

2. Ukumisela i-Google Search Console

Izicwangciso zoPhendlo lweKhonsoli kaGoogle
Ukuseta i-Google Search Console kubalulekile ukuqinisekisa ukuba iwebhusayithi yakho ifakwe ngokuchanekileyo kwaye ibonakala kwiinjini zokukhangela. Ukuqalisa, landela la manyathelo alula ukuxelela iGoogle malunga newebhusayithi yakho kwaye usebenzise zonke izixhobo kunye nezixhobo eli qonga linamandla linikezelayo.

1. Qinisekisa ubunini besiza
Inyathelo lokuqala lokuseta iGoogle Search Console kukuqinisekisa ubunini bewebhusayithi yakho. Kukho iindlela ezininzi onokukhetha kuzo ukwenza oku, ezinjengokufaka ithegi yeHTML kwiphepha lakho lasekhaya, ukufaka ifayile yeHTML kwiseva yakho, okanye ukusebenzisa iakhawunti yakho yeGoogle Analytics ukuqinisekisa ubunini.Kubalulekile ukukhetha indlela efanele iimfuno zakho kwaye izakhono zobugcisa.

2. Thumela imephu yeSayithi yeXML
Nje ukuba uqinisekise ubunini besayithi yakho, kubalulekile ukuba ungenise imephu yeSayithi yeXML kuGoogle Search Console. Imephu yeSayithi yeXML yifayile enceda iinjinjini zokukhangela ukuba ziqonde ubume bendawo yakho kwaye zibonise onke amaphepha akho ngokufanelekileyo. Qinisekisa ukuba imephu yeSayithi yeXML ihlaziyiwe kwaye ibandakanya onke amaphepha abalulekileyo kwiwebhusayithi yakho. Unokwenza lula ukuvelisa i-Sitemap ye-XML usebenzisa izixhobo ezahlukeneyo ze-intanethi okanye iiplagi ze-SEO zeqonga lakho lokulawula umxholo.

3. Cwangcisa izinto ozikhethayo
Ukongeza ekuqinisekiseni ubunini kunye nokuhambisa imephu yeSayithi yeXML, ikwangumbono olungileyo ukuseta izinto ozikhethayo kwiGoogle Search Console. Ezi setingi zikuvumela ukuba ⁤ulawule indlela⁤ iziqwengana zesayithi yakho eziboniswa ngayo kwiziphumo zokhangelo lukaGoogle. Unokwandisa izihloko kunye neenkcazo zamaphepha akho, wenze ngendlela uGoogle abonisa ngayo uphawu lwakho, kwaye uqaqambise izinto ezibalulekileyo zomxholo wakho. Qiniseka ukuba uphonononga kwaye uhlengahlengise ezi zinto zikhethwayo ukuze uqinisekise ukuba indawo yakho ijongeka ngendlela ofuna ngayo kwiziphumo zokukhangela zikaGoogle.

3. Ngenisa i-URL kwiConsole yoPhendlo

Thumela i-URL⁢ kuPhendlo lweConsole
Kweli nqaku, uya kufunda indlela yokuxela iwebhusayithi kuGoogle usebenzisa iConsole yoPhendlo. IConsole yoPhendlo ⁢sisixhobo esibalulekileyo kubanini bewebhusayithi, njengoko ikuvumela ukuba unxibelelane ngokuthe ngqo ⁣noGoogle⁤ kwaye uphucule ukubonakala ⁢kwiziphumo zophendlo. ⁣Omnye wemisebenzi yokuqala omawuyenze kwi-Search Console kukungenisa i-URL yesayithi yakho ukuze ikwazi ukukhasa kwaye ifakwe kwi-injini yokukhangela.

Qinisekisa ubunini besiza
Phambi kokungenisa i-URL, kubalulekile ukuqinisekisa ubunini besiza ukuqinisekisa ukuba ungumnini ofanelekileyo. Ukuqinisekiswa kobunini kwenziwa ngeendlela ezahlukeneyo, ezinjengokufaka ifayile yeHTML kwiwebhusayithi yakho okanye ukongeza imeta tag kwikhowudi yeHTML yephepha lakho lasekhaya. Emva kokuba uqinisekise ngempumelelo indawo yakho, uya kuba ukulungele ukuthumela iURL kuPhendlo. Console.

Thumela i-URL
Ngoku sele ubungqinisise ubunini besayithi, lixesha lokuthumela i-URL kuPhendlo lweConsole. Ukwenza ⁢oku, ⁤landela la manyathelo⁢:
1.⁤ Sayina ungene ⁢Phendla iConsole ngeakhawunti yakho kaGoogle.
2. Khetha ⁢iwebhusayithi ofuna ukuyixela kuluhlu lweepropati.
3. Cofa kwindawo ⁤»Ukulandelela» kwimenyu esecaleni lasekhohlo.
4. Kwimenyu eyehlayo, khetha u-"Jonga njengoGoogle."
5. Faka i-URL ofuna ukuyixela kwintsimi enikiweyo kwaye ucofe ⁢»Buyisa».
Nje ukuba uwenze la manyathelo, uGoogle uzakuqala ukurhubuluza kwaye afake isalathiso kwiwebhusayithi yakho.Gcina ukhumbula ukuba kungathatha ixesha ukuba indawo yakho ibhalwe ngokupheleleyo. KwiConsole Yokukhangela, uya kukwazi ukubona imeko yokukhasa kunye naziphi na iingxaki ezinokuvela ngexesha lenkqubo. Khumbula ukuba kubalulekile ukugcina iwebhusayithi yakho ihlaziywa kwaye uthobele izikhokelo zomgangatho zikaGoogle ukuphucula umgangatho wakho kwiziphumo zokukhangela.

4.⁢ Ukubaluleka kwefayile ye robots.txt

Ifayile ye-robots.txt sisixhobo esibalulekileyo sokuxelela iinjini zokukhangela zikaGoogle ukuba ngawaphi amaphepha amazigaqe kwaye ungawahoyi kwiwebhusayithi. Le fayile yokubhaliweyo ecacileyo ibekwe kwingcambu yesizinda kwaye ivumela abaphathi bewebhu ukuba basebenzise ulawulo malunga nendlela abakhonjiswa ngayo kwaye baboniswe kwiziphumo zophando. Kubalulekile ukuqonda ukubaluleka kwale fayile kunye nendlela yokuyiqwalasela ngokuchanekileyo ukuqinisekisa isalathiso esifanelekileyo somxholo.

Ifayile ye-robots.txt isetyenziswa ikakhulu ukunqanda iinjini zokukhangela ekufikeleleni kwiindawo ezithile zewebhusayithi ekungafanelanga ukuba zifakwe kwisalathiso. Oku kubaluleke kakhulu xa kukho amacandelo abucala anolwazi olubuthathaka okanye akufunekanga aboniswe eluntwini. Ukuthintela ukufikelela kula maphepha kuyawathintela ekuveleni kwiziphumo zophando kwaye igcina imfihlo kunye nokhuseleko lwesiza. Ukongeza, le fayile ikwaluncedo ekunciphiseni isantya sokukhasa se-bots kunye nokunciphisa umthwalo kumncedisi, ngakumbi kwiindawo ezinomxholo omninzi.

Xa udala ifayile ye-robots.txt, kubalulekile ukuqwalasela isakhiwo sewebhusayithi kunye neemfuno ezithile zesalathisi. Imigaqo ingasetyenziswa ukuvumela okanye ukwala ufikelelo kwiintlobo ezithile zeefayile, iifolda, okanye isubdomains. Umzekelo, iirobhothi zinokuxelelwa ukuba zingakhasi .pdf okanye .xls iifayile, zithintele ekubonisweni kwiziphumo zokukhangela. Kuyenzeka kwakhona ukutshixa iincwadi ezineenkcukacha ezithile, ezinjengolawulo okanye isiqulathi seefayili zomfanekiso, ukunqanda i-bots ekufikeleleni kuzo. Ukusetyenziswa ngokufanelekileyo kwale mithetho kuqinisekisa ukuba umxholo ofuna ukuwubonisa uyafumaneka kwiziphumo zophando, ngelixa umxholo ongafunekiyo uhlala ufihliwe. Ungalibali ukusoloko ujonga i-syntax kwaye uqinisekise ifayile ye-robots.txt ukuphepha iimpazamo ezinokuthi zichaphazele kakubi isalathiso sendawo.

5. Ukuvelisa kunye nokongeza⁢ imephu yesayithi ye-XML

Ukuvelisa kunye nokongeza imephu yesayithi ye-XML

Imephu yesayithi ye-XML yifayile equlathe uluhlu lwawo onke amaphepha kwiwebhusayithi kwaye inikezela ngolwazi olongezelelweyo malunga nephepha ngalinye, njengomhla walo wokugqibela ukulungiswa kunye nokuba ihlaziywa kangaphi. Ukuvelisa kunye nokongeza imephu yesayithi ye-XML kwiwebhusayithi yakho yindlela efanelekileyo yokunceda iinjini zokukhangela, ezifana neGoogle, ngokukhawuleza isalathisi onke amaphepha kwaye iqonde ngcono isakhiwo sesayithi lakho.

Ukuvelisa imephu yesayithi ye-XML, ungasebenzisa izixhobo ezahlukeneyo okanye iiplagi ngokuxhomekeke kwiqonga lakho. uphuhliso lwewebhu. Ezinye zezona ndlela zixhaphakileyo zibandakanya iiplagi zeCMS ezifana neWordPress, iijenereyitha zemephu yesayithi kwi-intanethi, kunye nezikripthi zesiko.Kubalulekile ukuqiniseka ukuba imephu yesayithi yakho iyasebenza kwaye ayinazimpazamo, njengoko oku kuya kunceda iinjini zokukhangela.ukuyiqhubekisa ngokuchanekileyo.

Nje ukuba uvelise imephu yesayithi yakho yeXML, inyathelo elilandelayo kukuyongeza kwiwebhusayithi yakho ukuze iinjini zokukhangela zikwazi ukuyifumana lula. Ungakwenza oku ngokufaka ifayile ye-sitemap.xml kwingcambu yendawo yakho okanye ngokusebenzisa izixhobo zeGoogle Webmaster. Ngokongeza imephu yesayithi ye-XML yakho kwiZixhobo zeWebmaster, uya kube uvumela uGoogle ukuba azi malunga nobukho bemephu yesayithi yakho kwaye uyivumele ukuba iyiqhube kwaye iyikhase ngokufanelekileyo.

Isishwankathelo, ukuvelisa kunye nokongeza imephu ye-XML kwiwebhusayithi yakho sisicwangciso esibalulekileyo sokwazisa iinjini zokukhangela malunga nesakhiwo kunye nomxholo wamaphepha akho. Qinisekisa ukuba uvelisa imephu yesayithi esebenzayo, engenazimpazamo, kwaye emva koko wongeze ifayile kulawulo lweengcambu zesizinda sakho okanye ngeZixhobo zeWebmaster zikaGoogle. Oku kuya kunceda ukuphucula ukubonakala kwewebhusayithi yakho kwiziphumo zokukhangela kwaye ivumele iinjini zokukhangela ukuba zibonise onke amaphepha akho ngokufanelekileyo.

6. Ukusebenzisa isalathisi kunye neethegi ezikhasayo

6. Ukusebenzisa isalathisi kunye neethegi ezikhasayo

Ukusebenzisa i-indexing kunye ne-crawling tags yinxalenye ebalulekileyo yokwazisa uGoogle malunga nobukho bewebhusayithi yakho kwaye uyivumele ukuba ifakwe ngokuchanekileyo kwiziphumo zokukhangela. Enye yeethegi eziqhelekileyo ukufezekisa oku "iirobhothi" yemeta tag, ekuvumela ukuba ulawule ukuba ngawaphi amaphepha ofuna ukukhasa kwaye ukuya kuthi ga kuwuphi umlinganiselo. Kwakhona kubalulekile ukuqwalasela ukusetyenziswa okufanelekileyo kweethegi ze-header H1, H2, H3, njl., njengoko ezi zinceda uGoogle ukuba aqonde umgangatho womxholo wamaphepha akho kunye nokufaneleka kwecandelo ngalinye.

Ukongeza kwisalathiso kunye neethegi zokuhamba, kubalulekile ukusebenzisa ithegi "canonical" ngokuchanekileyo ukuphepha imiba yomxholo ophindwe kabini. Le thegi ixelela uGoogle ukuba loluphi uguqulelo lwephepha olukhethwayo ukuba kukho iinguqulelo ezininzi ezifanayo. Ngale ndlela, uyaqinisekisa ukuba i-injini yokukhangela iyayazi kwiphepha elichanekileyo ukuze isalathise kwaye ibonise kwiziphumo zokukhangela.

Obunye ubuchule obubalulekileyo ⁢kukusetyenziswa kweemephu zesayithi,⁣ ezizifayile ze-XML ezibonisa ubume kunye nomxholo wewebhusayithi yakho ngendlela elungelelanisiweyo. Ezi mephu zesayithi zinceda uGoogle akhase kwaye abonise onke amaphepha akwisiza sakho ngokufanelekileyo. Ukuququzelela ukudalwa kweemephu zesayithi, kukho izixhobo ezahlukeneyo kunye neejeneretha ezikhoyo ezikuvumela ukuba wenze iifayile zemephu yesayithi. ngamanyathelo ambalwa. Qinisekisa ukuba uhlaziya rhoqo imephu yesayithi yakho kwaye uyithumele kuGoogle ngeGoogle Search Console ukuze uqinisekise ukuba onke amaphepha akho agaqelwe ngokufanelekileyo kwaye anesalathiso.

Isishwankathelo, ukusetyenziswa okufanelekileyo kweethegi ze-indexing kunye ne-crawling tags, kunye nokuphunyezwa kweethegi ze-"canonical" kunye nokudalwa kweemephu ze-sitemaps, zizicwangciso ezisisiseko zokwazisa iGoogle malunga nobukho kunye nomxholo wewebhusayithi yakho. Ngokusebenzisa obu buchule, uqinisekisa ukubonakala okungcono kwiziphumo zophendlo kunye nesalathisi esichanekileyo samaphepha akho. Khumbula ukugcina zonke ezi zixhobo kunye neethegi zisexesheni ukuze uqhubeke nokwandisa ukusebenza kwendawo yakho kwiinjini zokukhangela.

7. Ukuquka uqwalaselo olucwangcisiweyo ⁢ukwandisa ukubonakala

Ukubandakanya uphawu olucwangcisiweyo kwiwebhusayithi yakho kunokuphucula ukubonakala kwakho kwiziphumo zokukhangela zikaGoogle. ⁢Imarkups ezicwangcisiweyo⁢ ziikhowudi zeHTML ezikuvumela ukuba unikeze ngolwazi olongezelelweyo, olucwangcisiweyo malunga nomxholo⁤ wesayithi yakho. Ezi khowudi⁢ zinceda iinjini zokukhangela ziqonde ngcono⁤ indawo yakho, ⁢enokuthi ibangele ukubonakala okukhulu kwiziphumo zophendlo kunye nocofa ngakumbi.

Enye yezona ndlela zisebenzayo zokuphucula ukubonakala kwendawo yakho kukusebenzisa ulwimi lweSchema.org. Olu lwimi lubonelela ngemigangatho yemigangatho evumela iinjini zokukhangela ukuba ziqonde ngcono isakhiwo kunye nomxholo wewebhusayithi yakho. Ngokongeza i-Schema.org esekwe kwi-markup ecwangcisiweyo kwindawo yakho, unokwazisa uGoogle malunga nobume bomxholo owunikezayo, njengemisitho, uphononongo, iimveliso, kunye nokunye okuninzi.

Enye indlela yokuphucula ukubonakala kwendawo yakho usebenzisa uphawu olucwangcisiweyo kungokongezwa kwedatha ecwangcisiweyo yendawo ethile. Le datha ikuvumela ukuba wazise uGoogle malunga nedilesi yenkampani yakho, inombolo yefowuni, kunye nolunye ulwazi olufanelekileyo. Ngokubonelela olu lwazi ngendlela ecwangcisiweyo, unokunceda indawo yakho ukuba ifakwe kwiziphumo zophando lwasekhaya kwaye unokwandisa ukubonakala kunye nokuba nokwenzeka kokuba abasebenzisi banxibelelane neshishini lakho.