Ngexesha le nomphakathi, kubalulekile ukwazi indlela yokwenza ngcono izithuba kwiintanethi zentlalo kwaye basebenzise ngokupheleleyo amandla ala maqonga. Ngezigidi zabasebenzisi abasebenzayo yonke imihla, zokunxibelelana Baye baba ngumjelo obalulekileyo wokukhuthaza iimveliso, iinkonzo okanye ukuvelisa ukusebenzisana nabaphulaphuli ekujoliswe kubo. Kodwa, ukuphumeza iziphumo ezisebenzayo, kuyimfuneko sazi amaqhinga athile kunye nobuchule obuvumela ukuba sigqame phakathi kwengxolo yedijithali. Apha siza kukubonisa ezinye iingcebiso ukwenza ngempumelelo kwaye wandise impembelelo izithuba zakho kwiintanethi zentlalo.

-Inyathelo ngenyathelo ➡️ Uzenza njani izithuba kwiintanethi zentlalo?

Ungazenza njani izithuba zenethiwekhi yoluntu?

• Chonga abaphulaphuli bakho: Ngaphambi kokuba uqale ukwenza iiposti zakho kwiintanethi zentlalo, kubalulekile ukucaca ukuba uthetha nabani. Ukwazi abaphulaphuli bakho kuya kukunceda ulungelelanise umxholo wakho ukuba ube ngofanelekileyo kwaye ubandakanyeke kubo.
• Sebenzisa imifanekiso ekhangayo kunye umgangatho ophezulu: Imifanekiso idlala indima ebalulekileyo kwimpumelelo yezithuba zemidiya yoluntu. Qinisekisa ukuba usebenzisa ukutsala amehlo, imifanekiso ekumgangatho ophezulu ehambelana nomxholo owabelana ngawo. Imifanekiso enomtsalane iya kuthimba ingqalelo yabaphulaphuli bakho kwaye ivelise intsebenziswano engakumbi.
• Yenza umxholo eyoqobo kwaye ifanelekile: Njengoko usenza izithuba zakho zemidiya yoluntu, qiniseka ukuba unikezela ngomxholo wokuqala kunye nofanelekileyo kubaphulaphuli bakho. Kuphephe ukukopa nokuncamathisela umxholo osuka kwabanye iiwebhsayithi kwaye endaweni yoko, yenza umxholo owahlukileyo onomdla kwaye uluncedo kubalandeli bakho.
• Bandakanya iminxeba kwintshukumo (CTA): Ukufumana iziphumo ezingcono kwizithuba zakho zemidiya yoluntu, kubalulekile ukubandakanya iifowuni ezicacileyo kunye nezithe ngqo kwisenzo. I-CTA ingaba ngumbuzo wokukhuthaza kubalandeli bakho ukushiya izimvo, okanye inokuba likhonkco ukuwakhokelela yakho webhsayithi okanye ivenkile ye-intanethi.
• Lungiselela umbhalo kunye nee-hashtag: Umbhalo ohamba kunye nezithuba zakho zeendaba zoluntu nazo zibalulekile. Qinisekisa ukuba usebenzisa ulwimi olucacileyo nolucacileyo, kwaye usebenzise ii-hashtag ezifanelekileyo ukwandisa ukubonakala kwezithuba zakho. Khumbula ukuba okuncinci kungaphezulu, ke kunqande ukugcwala kakhulu izithuba zakho ngeehashtag ezininzi.
• Cwangcisa iiposti zakho: Ukugcina ubukho obuhambelanayo kwimidiya yoluntu, ungasebenzisa izixhobo zokucwangcisa ukucwangcisa izithuba zakho kwangaphambili. Oku kuya kukuvumela ukuba ugcine inkqubo yokuthumela rhoqo kwaye ugcine ixesha leminye imisebenzi ebalulekileyo.
• Khangela kwaye uhlalutye: Emva kokuba ushicilele umxholo wakho kwiintanethi zentlalo, kubalulekile ukulandelela kunye nokuhlalutya ukusebenza kwayo. Sebenzisa izixhobo zokuhlalutya ukujonga ukufikelela, ukubandakanyeka, kunye nefuthe lezithuba zakho. Oku kuya kukunceda uchonge ukuba loluphi uhlobo lomxholo osebenza kakuhle kwaye ungaphucula njani kwixesha elizayo.

Umxholo okhethekileyo- Cofa Apha  Ungazibona njani iindwendwe zeprofayile yam ye-LinkedIn?

Q&A

Q&A: Ungazenza njani izithuba zenethiwekhi yoluntu?

1. Ziziphi izinto eziphambili zokwandisa izithuba zeendaba zoluntu?

1. Sebenzisa imifanekiso enomtsalane kunye neevidiyo.
2. Bhala imiyalezo emifutshane nemfutshane.
3. Bandakanya ii-hashtag ezifanelekileyo.
4. Qinisekisa ukuba usebenzisa amakhonkco amafutshane.
5. Ungalibali ukufaka umnxeba kwisenzo kwizithuba zakho.

2. Indlela yokukhetha imifanekiso efanelekileyo kwizithuba zemidiya yoluntu?

1. Khetha umgangatho ophezulu, imifanekiso ephezulu.
2. Sebenzisa imifanekiso ehambelana nomxholo wakho.
3. Qinisekisa ukuba imifanekiso inomtsalane kwaye inomtsalane.
4. Qwalasela ubungakanani obufanelekileyo kunye nefomathi yeqonga ngalinye.

3. Bubuphi ubude obufanelekileyo bemiyalezo kwizithuba zemidiya yoluntu?

1. Gcina imiyalezo yakho ibe mifutshane kwaye ithe ngqo.
2. Nciphisa imiyalezo yakho kumagama angama-280 (kwi-Twitter).
3. Yiphephe imiyalezo emide kakhulu enokuthi ilahlekise ingqalelo yomsebenzisi.

4. Kutheni kubalulekile ukusebenzisa i-hashtag kwizithuba zemidiya yoluntu?

1. IiHashtag zenza kube lula ukufumana kunye nokuhlela umxholo.
2. Zinceda ukwandisa ukubonakala kweempapasho zakho.
3. Bakuvumela ukuba utsale abaphulaphuli abanomdla kwizihloko ezithile.

5. Ziziphi iikhonkco ezimfutshane kunye nendlela yokuzisebenzisa kwizithuba zeendaba zoluntu?

1. Uqhagamshelwano olufutshane lufutshane, iinguqulelo ezifundeka ngakumbi zekhonkco lokuqala.
2. Sebenzisa izixhobo ezimfutshane ezifana ne-bit.ly okanye goo.gl.
3. Faka amakhonkco amafutshane kwizithuba zakho ukugcina indawo kunye nokuphucula ubuhle.

6. Leliphi elona xesha lilungileyo lokuthumela kwimidiya yoluntu?

1. Hlalutya iinkcukacha-manani zabaphulaphuli bakho.
2. Zama iishedyuli ezahlukeneyo kwaye ulandelele iziphumo.
3. Lungisa ishedyuli yakho yokuthumela ngokusekelwe xa ufumana ukubandakanyeka okukhulu.

7. Zeziphi iintlobo zomxholo osebenza kakhulu kwiintanethi zentlalo?

1. Imifanekiso enomtsalane kunye neevidiyo.
2. Ulwazi kunye nembonakalo ekhangayo infographics.
3. Umxholo ofanelekileyo nohlaziyiweyo.
4. Uphando kunye nemibuzo yokukhuthaza ukuthatha inxaxheba kwabaphulaphuli.

8. Zeziphi ezona ndlela zilungileyo zokubhala i-call to action (CTA) kwizithuba zemidiya yoluntu?

1. Sebenzisa ithoni ecengayo nengqalileyo.
2. Cacisa kwaye ucacise malunga nento olindele ukuba yenziwe ngabasebenzisi.
3. Bandakanya amagama entshukumo afana “khuphela,” “thenga,” “funda ngakumbi,” njl.
4. Nikeza inkuthazo okanye izibonelelo zokukhuthaza abasebenzisi ukuba bathathe inyathelo elinqwenelekayo.

9. Yintoni ukubaluleka kokunxibelelana nabalandeli kwiinethiwekhi zentlalo?

1. Ukusebenzisana nabalandeli kunceda ukwakha ubudlelwane obuqinileyo kunye nokunyaniseka.
2. Phucula ukubonakala kunye nokufikelela kwizithuba zakho.
3. Ikuvumela ukuba ufumane izimvo ezixabisekileyo kunye neengcinga zokuphucula iimveliso okanye iinkonzo zakho.

10. Indlela yokulinganisa impumelelo yezithuba zeendaba zoluntu?

1. Hlalutya ukufikelela kunye nokubandakanyeka kwezithuba zakho.
2. Nika ingqalelo kwinani lezimvo, ukuthanda kunye nezabelo.
3. Sebenzisa izixhobo zokuhlalutya ezifana google Analytics okanye Facebook Insights.