Indlela yokwazi ukuba yimalini efunyanwa nguYoutuber

Okwangoku, ukuba ngu-Youtuber kuye kwaba ngumsebenzi ovusa umdla wabaninzi. Nangona kunjalo, ukwazi ukuba i-Youtuber ifumana malini kunokuba nzima ngenxa yeyantlukwano yezinto ezichaphazela umvuzo wabo. Ukusuka kwinani lababhalisi ukuya kwiimbono zeevidiyo zabo kunye nezicwangciso zokwenza imali, kukho izinto ezininzi eziguquguqukayo zobugcisa ezimisela umvuzo waba badali bomxholo wedijithali. Kweli nqaku, siya kuthi ngokungathathi hlangothi nangendlela yobuchule sijonge ifomula yokuba i-Youtuber ifumana malini kunye nezinto eziphambili ezibandakanyekayo kwinkqubo yokuvelisa ingeniso kweli shishini lisoloko livela.

1. Yintoni i-Youtuber kwaye yenza njani ingeniso?

2. Iindlela zokubala ingeniso ye-Youtuber

Kukho ezahlukeneyo, kwaye kubalulekile ukuthathela ingqalelo imiba eyahlukeneyo ukuze ufumane uqikelelo oluchanekileyo. Ngezantsi zezinye zezona ndlela zisetyenziswa kakhulu:

1. Ubalo olusekwe kwiimbono kunye neentengiso: Indlela eqhelekileyo yokubala umvuzo weYouTuber kungomvuzo wentengiso. Kule nto, inani leembono liqwalaselwa yeevidiyo kunye nenani leentengiso ezibonisiweyo. Kuqikelelwa ukuba i-Youtuber inokufumana malunga ne-0.01 yeedola ukuya kwi-0.03 yeedola kwimbono nganye yentengiso. Nangona kunjalo, kubalulekile ukuqaphela ukuba eli nani linokwahluka ngokuxhomekeke kwi-niche yesitishi kunye nabaphulaphuli.

2. Ubalo olusekelwe kwiimbono kunye ne-CPM: I-CPM (Iindleko ngewaka lemibono) yenye into ekufuneka uyiqwalasele xa ubala umvuzo we-YouTuber. I-CPM iyahluka ngokuxhomekeke kwilizwe, umxholo womxholo kunye nexesha lonyaka lonyaka. Ukubala ingeniso, phinda inani leembono ezipheleleyo nge-CPM kwaye uhlukanise nge-1000. Ngokomzekelo, ukuba i-YouTuber ineembono ze-1 yezigidi kunye ne-CPM ye-2 yeedola, ingeniso yabo iya kuba yi-2000 yeedola.

3. Ubalo olusekelwe kwizivumelwano zorhwebo kunye nengeniso eyongezelelweyo: Ukongeza kwingeniso yentengiso, abaninzi be-YouTubers benza ingeniso eyongezelelweyo ngeenkxaso, intsebenziswano, kunye nokuthengiswa kweemveliso okanye iinkonzo. Ezi zivumelwano zorhwebo zinokwahluka ngokubanzi kwaye zixhomekeke kukubaluleka kunye neempembelelo ze-YouTuber. Kubalulekile ukuqaphela ukuba le ngeniso ayisoloko ihlala njalo kwaye inokuguquguquka ngokuxhomekeke kwizivumelwano zorhwebo zangoku.

3. Izinto eziguquguqukayo ekufuneka ziqwalaselwe xa kuqikelelwa umvuzo we-Youtuber

Xa uqikelela umvuzo we-Youtuber, kubalulekile ukuthathela ingqalelo izinto ezahlukeneyo ezinokuphembelela umvuzo owenziweyo. Ezi zintlukwano zinokwahluka ngokuxhomekeka kwiimeko ezahlukeneyo kunye neempawu zetshaneli, ngoko ke kubalulekile ukwenza uhlalutyo olunzulu ukuze ufumane iziphumo ezichanekileyo. Apha ngezantsi zezinye zezinto eziphambili ekufuneka ziqwalaselwe:

1. Inani leembono:

Inani lokubonwa kwevidiyo yenye yezona zinto zibalulekileyo ekufuneka zithathelwe ingqalelo xa uqikelela umvuzo we-Youtuber. Okukhona iimbono ezininzi zevidiyo, kokukhona liba likhulu ithuba lokuvelisa ingeniso ebalulekileyo. Kubalulekile ukuhlalutya imbali yokujonga yetshaneli kwaye uvavanye ukuba kukho naziphi na iipateni okanye iintsingiselo ezinokubonisa ukwanda okanye ukuncipha kwenani leembono.

2. Uhlobo lomxholo:

Uhlobo lomxholo oveliswa nguYouTuber lukwadlala indima ebalulekileyo ekuqikeleleni umvuzo. Ezinye iintlobo zomxholo, ezifana nezifundo okanye uphononongo lweemveliso ezidumileyo, zikholisa ukutsala ababukeli abaninzi kwaye zenze ingeniso eninzi ngeentengiso okanye ngenkxaso. Kubalulekile ukuchonga uhlobo lomxholo osebenze ngcono ngokwembono kunye nokwenza imali, kwaye uqwalasele ifuthe lawo kuqikelelo lwemivuzo yakho yexesha elizayo.

3. I-Ad CPM:

I-CPM (Iindleko Ngewaka ngalinye) yentengiso ngomnye umba omawuqwalaselwe xa uqikelela umvuzo we-Youtuber. I-CPM imele iindleko umthengisi azimisele ukuzihlawula kwiwaka ngalinye leembono zentengiso. kwividiyo. Eli xabiso linokwahluka ngokuxhomekeke kwizinto ezahlukeneyo, njengendawo yejografi yababukeli, isihloko sevidiyo, kunye nexesha lonyaka. Kubalulekile ukuphanda umndilili we-CPM woshishino kwaye ulungelelanise iimpawu ezithile zetshaneli ukufumana uqikelelo oluchanekileyo.

4. Izixhobo eziphambili kunye neemetriki zokumisela umvuzo we-Youtuber

Ukumisela umvuzo we-YouTuber, kubalulekile ukuba nezixhobo ezifanelekileyo kunye neemetriki. Oku kuya kukuvumela ukuba uvavanye ngokuchanekileyo ukusebenza kunye nengeniso eyenziwa ngumjelo. Ngezantsi zezinye zezixhobo eziphambili kunye neemetrics onokuthi uziqwalasele:

Izixhobo zohlalutyo lweemetriki:

• Uhlalutyo lukaGoogle: Esi sixhobo sibonelela ngolwazi oluneenkcukacha malunga netrafikhi kunye nokuziphatha kombukeli kwindawo yakho Isiteshi se-YouTube. Unokufumana idatha efana nenani lokutyelela, ixesha eliphakathi lokubukela, kunye nemithombo yendlela.
• Uhlahlelo lukaYouTube: Sisixhobo esidityaniswe kwiqonga esinika ulwazi malunga nokusebenza kweevidiyo zakho. Unokufikelela kwidatha efana nenani leembono, ingeniso eyenziwe ngeentengiso, kunye nokuzibandakanya kwababukeli.

Imilinganiselo ephambili yokumisela umvuzo:

• Imibono: Inani leembono ukusuka kwividiyo Yenye yezinto ezithathayo ukubala umvuzo we-Youtuber. Xa ividiyo ineembono ezininzi, kokukhona amathuba okuba enze ingeniso ngokuthengisa.
• CPM (Ixabiso ngewaka ngalinye): Le metric ibonisa ukuba yimalini oyibhatalayo ngewaka leentengiso eziboniswa kwisitishi sakho. Kubalulekile ukuthathela ingqalelo i-CPM xa kuqikelelwa ingeniso enokubakho.

Ngokusebenzisa izixhobo ezikhankanyiweyo kunye nokuhlalutya ezi metrics zibalulekileyo, uya kuba nakho ukufumana umbono ochanekileyo womvuzo onokuthi ulindelwe nguYouTuber. Khumbula ukuba izinto ezininzi eziguquguqukayo zinokuchaphazela ingeniso, njengomgangatho womxholo, ukuphindaphindwa kwevidiyo, kunye namaphulo okwenza imali aphunyeziweyo.

5. Uhlalutyo lwengeniso evela kwintengiso kwiividiyo ze-Youtuber

Kweli nqaku, siza kufunda malunga nenkqubo ye. Uhlalutyo lwengeniso yentengiso inokubonelela ngolwazi oluxabisekileyo malunga nokusebenza koqoqosho lwe Ijelo le-YouTube kwaye uncede u-Youtuber enze izigqibo ezinolwazi. Apha, siza kubonisa indlela yokujonga inyathelo ngesinyathelo ukwenza olu hlalutyo.

1. Ukuqokelelwa kwedatha: Inyathelo lokuqala ekuqhubeni uhlalutyo lwengeniso yentengiso kukuqokelela idatha eyimfuneko. Oku kubandakanya idatha kwinani leevidiyo ezibonwayo, ubude bexesha lokubukela, ireyithi yokucofa intengiso, kunye nengeniso eyenziwe ziintengiso. Le datha inokufunyanwa ngezixhobo zokuhlalutya ezibonelelwa yiYouTube okanye ngokusetyenziswa kwamaqonga ohlalutyo lomntu wesithathu.

2. Ukubalwa kweemetrikhi eziphambili: Emva kokuba idatha efunekayo iqokelelwe, lixesha lokubala iimethrikhi eziphambili eziza kusinceda siqonde ingeniso yentengiso. Ezinye iimethrikhi ezibalulekileyo ziquka i-CPM (ixabiso ngemibono yewaka), i-CPC (ixabiso ngokuchofoza), kunye nengeniso epheleleyo eyenziwa ngeentengiso. I-CPM ibalwa ngokwahlula ingeniso epheleleyo ngenani leempembelelo (imibono yahlulwe ngewaka), ngelixa i-CPC ibalwa ngokwahlula ingeniso epheleleyo ngenani lokucofa kweentengiso. Ezi metrics ziya kusinika umbono ocacileyo wendlela iividiyo zikaYouTube ezenza ngayo imali.

3. Uhlalutyo nokutolikwa kweziphumo: Emva kokuba ii-metrics eziphambili zibaliwe, lixesha lokuhlalutya nokutolika iziphumo. Apha, i-Youtuber kufuneka ivavanye ukuba ingeniso yentengiso yanelisa kwaye ilungelelaniswe nolindelo lwabo. Ukongeza, unokuthelekisa iimetrics zakho kwezo zetshaneli ezifanayo ukuze ufumane umbono obanzi. Ukuba umvuzo awukho phezulu njengoko bekulindelekile, u-YouTuber usenokucinga ukwenza uhlengahlengiso kwisicwangciso sakhe sokwenza imali, njengokuphucula umgangatho womxholo, ukwandisa ukuthunyelwa rhoqo, okanye ukujonga iintengiso ezintsha okanye amathuba entsebenziswano.

Ukwenza uphando kunokubonelela ngolwazi oluxabisekileyo ukuphucula ingeniso yetshaneli likaYouTube. Ngokulandela la manyathelo akhankanywe ngasentla, iYouTubers inokufumana ukuqonda okunzulu malunga nendlela abenza ngayo imali ngeevidiyo zabo kwaye bathathe amanyathelo okuphucula umvuzo wabo wentengiso. Khumbula ukuba kubalulekile ukuhlalutya iziphumo ngokuqhubekayo kwaye wenze uhlengahlengiso njengoko kuyimfuneko. Inhlanhla ngohlalutyo lwakho lwenzuzo!

6. Uyivavanya njani inkxaso kunye nentengiso kumvuzo we-Youtuber

Ukuvavanya ifuthe lenkxaso kunye neentengiso kumvuzo womsebenzisi kaYouTube kunokuba yimfuneko ekuqondeni ukuba ungawandisa njani amathuba okwenza imali kwitshaneli lakho. Ngezantsi kukho izikhokelo ezinokunceda kule nkqubo:

1. Misela iinjongo ezicacileyo: Ngaphambi kokuba uqalise, kubalulekile ukuchaza into onethemba lokuyifumana ngenkxaso-mali kunye nokunyuswa ngokwengeniso. Oku kunokubandakanya ukwandisa ukufikelela kwesitishi, ukuvelisa iimbono eziphezulu, okanye ukwandisa umrhumo. Ukuba neenjongo ezithile kuya kukuvumela ukuba uvavanye impumelelo yezicwangciso eziphunyeziweyo.

2. Landela umkhondo wokusebenza: Kubalulekile ukugcina irekhodi eneenkcukacha yazo zonke iintengiso kunye nenkxaso-mali eyenziweyo, kunye nengeniso efunyenwe kuzo. Oku kunokwenziwa ngokusebenzisa izixhobo zokuhlalutya ezifana ne-Google Analytics okanye iiplatifomu zokulawula umxholo. Xa uhlalutya idatha, kubalulekile ukuchonga ukuba yeyiphi ukukhushulwa kunenzuzo kakhulu kwaye engaboneleli ngembuyekezo eyanelisayo kutyalo-mali.

3. Ukuphucula izicwangciso-qhinga: Emva kokuba ulwazi olwaneleyo luqokelelwe malunga nefuthe lenkxaso-mali kunye nokunyuswa, izicwangciso kufuneka zilungelelaniswe kwaye ziphuculwe. Oku kunokubandakanya ukuphuculwa komgangatho womxholo okhuthazwayo, ukuchonga iindawo ezintsha zentengiso okanye ukuseka ubudlelwane obucwangcisiweyo kunye neebrendi ezinengqondo efanayo. Kubalulekile ukuhlala uqaphela iintsingiselo kunye nezinto ezikhethwa ngabaphulaphuli ukuze uhlale phambili.

7. Izinto eziphembelela ingeniso ye-Youtuber kunye nendlela yokuzithathela ingqalelo

Ukuqwalasela izinto ezichaphazela ingeniso ye-YouTuber, kuyimfuneko ukuqonda ukuba kukho iinguqu ezininzi ezinokuchaphazela ngokuthe ngqo okanye ngokungathanga ngqo inani lemali elinokuveliswa kweli qonga lomxholo. Enye yezinto eziphambili linani lababhalisi elinejelo, ekubeni inani elikhulu labalandeli, baninzi abaphulaphuli abanokubakho kwaye, ngoko ke, kuya kuba nomtsalane ngakumbi kubathengisi xa kusekwa izivumelwano zentengiso. Ukongezelela, ukusebenzisana nabaphulaphuli kudlala indima ebalulekileyo, njengoko inqanaba eliphezulu lokusebenzisana linokunyusa ukubonakala kweshaneli kunye nokuvelisa ingeniso eninzi ngeminikelo kunye neenkxaso. Kubalulekile yenza umxholo umgangatho kunye nomahluko ukugcina abalandeli benomdla kunye nokutsala abaphulaphuli abatsha.

Enye into ebalulekileyo ngumxholo wejelo. Ngokukhetha i-niche ethile, unokubamba ingqalelo yabaphulaphuli ekujoliswe kubo kwaye uvelise umvuzo wombulelo kwintengiso ehambelana nelo candelo. Ukongeza, abathengisi banokuvuma ukuhlawula ngaphezulu ukuze bavele kumajelo anemixholo ekhethekileyo kunye nabaphulaphuli abakhethekileyo. Kubalulekile ukuphanda iintsingiselo zangoku kwaye ufumane isihloko esithandwayo kunye nesifunwa rhoqo.

Okokugqibela, kubalulekile ukuthathela ingqalelo isicwangciso sejelo sokwenza imali. Kukho iindlela ezahlukeneyo zokwenza ingeniso kuYouTube, njengeentengiso ze-pre-roll, intsebenziswano neebrendi, ukuthengisa iimveliso okanye iinkonzo ezinxulumene nomxholo wetshaneli, phakathi kwezinye. Kubalulekile ukuvavanya ukuba yeyiphi na kwezi ndlela zifanelekileyo kwijelo kunye nabaphulaphuli balo, kwaye useke isicwangciso sokusebenza sokwandisa ingeniso. Ukongezelela, kuyacetyiswa ukusebenzisa izixhobo ezifana ne-Google Analytics ukuhlalutya ukusebenza kwesiteshi kunye nokwenza izigqibo ngokusekelwe kwidatha ethile.

8. Amacebo okunyusa ingeniso ye-Youtuber

Ukuba ungumntu weYouTube kwaye ujonge ukonyusa umvuzo wakho, kukho iindlela ezininzi onokuthi uziphumeze ukwandisa umvuzo wakho eqongeni. Nazi izindululo eziphambili:

• Thatha ithuba lenkqubo yokwenza imali kaYouTube: Ukuqala, kufuneka uhlangabezane neemfuno ezibekwe nguYouTube ukuze wenze imali kwiividiyo zakho. Nje ukuba uvunyiwe, uya kuba nakho ukwenza ingeniso ngentengiso eboniswe kwiividiyo zakho kwaye ufumane isabelo kwisabelo sengeniso.
• Lungiselela iividiyo zakho ukuze ufumane iimbono ezingakumbi: Sebenzisa amagama abalulekileyo kwizihloko, iinkcazo, kunye neethegi ukuphucula ukubonakala kweevidiyo zakho kwiinjini zokukhangela kwaye utsale abaphulaphuli abaninzi. Kwaye, yenza izithonjana ezitsala amehlo kwaye uthathe ithuba lamakhadi kunye nezikrini zokugqibela ukukhuthaza ezinye iividiyo kwaye ugcine ababukeli bebandakanyeka.
• Sebenzisa eminye imithombo yengeniso: ukongeza kwintengiso, unokwahlula umvuzo wakho ngokusebenzisa ezinye iindlela ezinje ngenkxaso, ukuthengiswa kweemveliso okanye iinkonzo ezinxulumene nomxholo wakho, kunye nokuthatha inxaxheba kwiinkqubo ezihambelanayo. Ezi zikhetho ziya kukuvumela ukuba ukwandise umvuzo wakho kwaye useke ubuhlakani obucwangcisiweyo kunye neempawu ezifanelekileyo kunye neenkampani kwi-niche yakho.

Khumbula ukuba impumelelo njenge-Youtuber ayifumaneki ngobusuku. Kubalulekile ukunikela ixesha kunye nomzamo wokuphucula rhoqo umxholo wakho, kunye nokukhuthaza kunye nothungelwano kuluntu lukaYouTube. Ngokuphumeza ezi zicwangciso kwaye uziqhelanise neemfuno zakho ezithile, uya kukwazi ukwandisa umvuzo wakho kwaye uguqule umjelo wakho ube ngumthombo onenzuzo wokuvelisa umxholo.

9. Uthelekiso lwemivuzo ye-Youtubers kwimixholo eyahlukeneyo ye-niches

Kweli nqaku, siza kuhlalutya umvuzo we-Youtubers kwimixholo eyahlukeneyo ye-niches. Kubalulekile ukuqaphela ukuba umvuzo unokwahluka kakhulu ngokuxhomekeke kwinani labalandeli, umgangatho womxholo, kunye nokwenza imali esetyenziswa ngumenzi womxholo ngamnye. Nangona kunjalo, sinokwenza uthelekiso ngokubanzi ukuze sifumane umbono wengeniso enokubakho kwii-niches ezahlukeneyo.

I-niche yokudlala yenye yezona zinto zidumileyo kuYouTube kwaye yenye yezona zinto zinengeniso kakhulu ngokwemivuzo. I-Youtubers egxile ekudaleni umxholo onxulumene nomdlalo wevidiyo unokufumana umvuzo omkhulu ngeentengiso, inkxaso, kunye neminikelo evela kubalandeli babo. Ngokubanzi, owona mdlalo wevidiyo uphumeleleyo u-Youtubers unokuvelisa amawaka eerandi ngenyanga ngenxa yeembono zeevidiyo zabo kunye nentsebenziswano kunye neempawu ezifanelekileyo kwicandelo.

Kwelinye icala, ubuhle kunye ne-makeup Youtubers banethuba lokufumana umvuzo obalulekileyo. Iimpawu ezininzi ze-cosmetic zikulungele ukuxhasa abadali bomxholo odumileyo kule niche, enokubangela intsebenziswano ehlawulweyo kunye nokuqinisekiswa kwemveliso. Ukongeza, iintengiso kubuhle kunye neevidiyo zokwakheka zibaluleke kakhulu kubaphulaphuli, ezinokonyusa ingeniso yentengiso. Abanye abaziwayo be-Youtubers abanobuhle banokuphumelela ukuya kumawaka eedola ngevidiyo nganye kuxhomekeke ekuthandeni kwayo kunye nokufikelela.

10. Ukuvavanya umrhumi kunye nokujonga izibalo ukubala umvuzo we-Youtuber

Enye yezona ndlela zixhaphakileyo zokwenza imali kuYouTube yingeniso eyenziwa kwiintengiso. Ukubala le ngeniso, kubalulekile ukujonga umrhumi wejelo kunye nokujonga izibalo. Kule posi, siza kuchaza indlela yokwenza olu hlalutyo kwaye sibale ingeniso enokubakho ye-Youtuber.

Isinyathelo sokuqala sokubala ingeniso kukwazi inani lababhalisi kunye neembono zetshaneli. Le datha iyafumaneka kwiphaneli yolawulo yeSitudiyo sabadali bakaYouTube. Ukufumana uqikelelo oluchanekileyo, kuyacetyiswa ukuba wenze uhlalutyo lwexesha elithile, njengenyanga yokugqibela okanye iintsuku ezingama-90 zokugqibela. Ngale ndlela unokufumana umbono weemethrikhi zamva nje.

Nje ukuba unamanani ayimfuneko, kukho izixhobo ezininzi ezikhoyo zokubala ingeniso enokwenzeka. Ukhetho oluqhelekileyo kukusebenzisa isixhobo sasimahla se-Ad Revenue Calculator sikaYouTube. Esi sixhobo sikuvumela ukuba uqikelele ingeniso ngokusekelwe kubhalisi kunye nokujonga idatha. Ukongezelela, ungasebenzisa iiplatifomu zangaphandle ezifana ne-SocialBlade okanye i-Google Analytics ukuze uhlalutye ngakumbi.

11. Amanye amaqonga kunye neendlela ezintsha zokwenza imali njenge-Youtuber

Kukho iiplatifti ezahlukeneyo ezizezinye kunye neendlela ezintsha ezinokusetyenziswa ngabakwaYouTube ukwenza imali kunye nokwandisa abaphulaphuli babo. Ezi zikhetho zikuvumela ukuba udibanise imithombo yakho yengeniso kwaye uthathe ithuba leendlela ezahlukeneyo zokusasaza ukwandisa ukufikelela kumxholo wakho.

Enye indlela enomdla kukusebenzisana nayo namanye amaqonga ividiyo efana neTwitch okanye Facebook Live. Ezi qonga zibonelela ngokukwazi ukusasaza ngokuphila kunye nokwenza ingeniso ngeminikelo, imirhumo kunye neentengiso. Ukongeza, bakuvumela ukuba ufikelele kubaphulaphuli abahlukeneyo nabanokuthi babanzi.

Esinye isicwangciso sokwenza ingeniso njenge-YouTuber kukwenza owakho ukuthengisa. Oku kubandakanya ukuthengiswa kweemveliso ezinxulumene nejelo, ezifana ne-t-shirts, iikepusi, iimagi, phakathi kwezinye. Ukwandisa esi sicwangciso, kubalulekile ukwenza uyilo olunomtsalane kunye nomgangatho, ukukhuthaza kwiividiyo nakwi nomphakathi, kwaye usebenzise iiplatifomu zokuthengisa kwi-intanethi eziququzelela ukuthengiselana kunye nokuthunyelwa kweemveliso.

12. Uyenza njani imali ngezinye ii-asethi kunye neenkonzo njenge-Youtuber

Ukwenza imali yinxalenye ebalulekileyo yempumelelo njenge-YouTuber, kwaye ayiphelelanga nje kwingeniso eyenziwe kwiintengiso kwiividiyo zakho. Kukho inani lee-asethi ezongezelelweyo kunye neenkonzo onokuthi uthathe ithuba lokunyusa inzuzo yakho ngakumbi. Nazi ezinye iindlela zokwenza imali ngeminye imiba yejelo lakho likaYouTube:

• Ukuthengisa: Yenza kwaye uthengise umgca wakho weemveliso, ezinjengeeteki ezinophawu, iimagi okanye izincedisi. Zinyuse kwiividiyo zakho nakwiphepha lakho likaYouTube.
• Iinkonzo zokucebisa: Ukuba uyingcali kwisihloko esithile okanye unezakhono ezizodwa, unokubonelela ngeenkonzo zokubonisana nge-intanethi abalandeli bakho. Umzekelo, unokubonelela ngeengcebiso ezenzelwe wena malunga nokuhlelwa kwevidiyo okanye izicwangciso zokukhula kwetshaneli.
• Iinkxaso: Njengoko itshaneli lakho likhula, iibrendi zinokuza kuwe ukuze zikhuthaze iimveliso okanye iinkonzo zazo kwiividiyo zakho. Ukuseka izivumelwano zenkxaso-mali ezifanelekileyo neziselubala ukuqinisekisa ukuba ziyawanceda omabini amaqela.

Ukongeza, unokucinga ngokujonga amanye amaqonga okwenza imali, anjengokwenza izifundo ze-intanethi, ukuthatha inxaxheba kwiinkqubo ezidibeneyo, okanye ukuthengisa umxholo okhethekileyo ngobulungu kwijelo lakho. Khumbula ukubaluleka kokulawula iimpahla kunye neenkonzo zakho ngobuchwephesha kunye nokugcina ubudlelwane obusondeleyo nabaphulaphuli bakho ukufezekisa ukukhula okuzinzileyo kunye nenzuzo kumsebenzi wakho njenge-YouTuber.

13. Ukuqonda ukuguquguquka kwengeniso kunye nendlela yokugcina uzinzo lwezemali njenge-Youtuber

Njengo-Youtuber, enye yezona zinto zixhalabisayo kukuzinza kwezemali kunye nendlela yokujongana nokuguquguquka kwengeniso okunokuthi kwenzeke. Kule post, siya kukunika isikhokelo senyathelo nenyathelo ukuqonda kunye nokusingatha lo mngeni ngokufanelekileyo.

1. Landela umvuzo wakho

Inyathelo lokuqala lokuqonda ukuhla kwemivuzo kukugcina iirekhodi ezineenkcukacha zomvuzo wakho. Oku kunokuba ngezixhobo ezifana neGoogle Analytics, apho unokujonga khona ukusebenza kwakho kwaye ufumane idatha echanekileyo kwingeniso yakho. Ngokuhlalutya le datha, uya kuba nakho ukuchonga iipateni kunye nentsingiselo kwimivuzo yakho, okukuvumela ukuba uqikelele ukuguquguquka kwaye uthathe amanyathelo afanelekileyo.

2. Yahlula imithombo yakho yengeniso

Musa ukubeka onke amaqanda akho mnye kuphela ingobozi. Njenge-Youtuber, kubalulekile ukohlula imithombo yengeniso yakho ukuze ugcine uzinzo lwezemali. Qwalasela iinketho ezifana nentsebenziswano kunye neempawu, ukwenza iimveliso okanye iinkonzo ezinxulumene nomxholo wakho, ukuvelisa ingeniso yentengiso, kunye nokuthatha inxaxheba kwiinkqubo ezihambelanayo. Olu lwantlukwano luya kukunceda unciphise iimpembelelo zokuguquguquka kunye nokugcina isiseko sengeniso esiluqilima.

3. Gcina usuku lwemvula

Ukujongana nethuba lokujongana namaxesha engeniso ephantsi, kubalulekile ukuseka ingxowa-mali engxamisekileyo. Gcina ipesenti yomvuzo wakho kwixesha ngalinye lempumelelo ukuqinisekisa ukhuseleko lwezemali xa kuvela ubunzima. Kwakhona, qiniseka ukuba unohlahlo lwabiwo-mali oluqeqeshekileyo kwaye ulawule iindleko zakho ukunqanda iimeko zoxinzelelo lwezemali. Ukucwangcisa kunye nokulumkisa ngemali kubalulekile ukugcina uzinzo njenge-YouTuber.

14. Imbonakalo yoQoqosho kunye neeNdlela zexesha elizayo zoMvuzo kaYouTube

Kwiminyaka yakutshanje, uqoqosho lwe-YouTuber lubone ukukhula okubonakalayo. Ukunyuka kwamajelo eYouTube kuvumele abantu abaninzi fumana imali ngokwenza kunye nokupapashwa kweevidiyo. Nangona kunjalo, ngenxa yokunyuka kokhuphiswano kunye nokutshintsha rhoqo kwimigaqo-nkqubo yokwenza imali, kubalulekile ukuqwalasela imbonakalo yezoqoqosho kunye neendlela ezizayo zomvuzo we-YouTubers.

Enye yeembono eziphambili zoqoqosho ekufuneka ziqwalaselwe kukwahluka kwengeniso. Ukuxhomekeka kuphela kwiintengiso zikaYouTube kunokuba yingozi, njengoko imigaqo-nkqubo yokwenza imali inokutshintsha nangaliphi na ixesha. Ke ngoko, kuyacetyiswa ukuba iYouTubers ijonge imithombo eyahlukeneyo yengeniso, efana nenkxaso, ukuthengisa, ubulungu obuhlawulweyo, okanye benze eyabo imveliso okanye inkonzo.

Ukongeza, kubalulekile ukuba uhlale usexesheni kunye neentsingiselo kwaye uziqhelanise notshintsho eqongeni. Oku kuthetha ukubeka esweni uhlaziyo lweYouTube kunye nemigaqo-nkqubo, kunye nokwazi izinto ezikhethwa ngabaphulaphuli kunye neemfuno. Abaphumeleleyo kuYouTubers ngabo banokulindela intsingiselo evelayo kwaye bahlengahlengise umxholo wabo ngokufanelekileyo. Oku kunokubandakanya ukuphumeza amacebo amatsha okuthengisa, ukusebenzisana nabanye abadali abadumileyo, okanye ukujonga iifomati zevidiyo ezintsha.

Ukuqukumbela, ukufumanisa ingeniso ye-Youtuber ayingomsebenzi ulula ngenxa yemithombo emininzi yengeniso kunye nezinto ezahlukeneyo ezibandakanyekayo. Nangona kunjalo, kukho izixhobo ezahlukeneyo kunye neendlela ezinokubonelela ngoqikelelo olurhabaxa lokuba yimalini efunyanwa ngumenzi womxholo kweli qonga.

Kubalulekile ukukhumbula ukuba umvuzo weYouTuber uxhomekeke kwizinto ezifana nenani leembono, iimbono zentengiso, izivumelwano zenkxaso, kunye nokuthengiswa kweemveliso okanye iinkonzo ezinxulumeneyo. Ukongeza, uhlobo lomxholo, isihloko kunye nabaphulaphuli ekujoliswe kubo nabo banefuthe kwisakhono sokwenza ingeniso.

Amaqonga afana ne-Social Blade okanye uHlalutyo lukaYouTube lunokubonelela ngedatha ebalulekileyo kwindlela elisebenza ngayo imali kwitshaneli likaYouTube, kubandakanywa uqikelelo lwenyanga okanye lwemivuzo yonyaka. Nangona kunjalo, kuyimfuneko ukukhumbula ukuba la manani aqikelelweyo kwaye anokwahluka kakhulu ngokweemeko zomdali ngamnye.

Ukongeza kwizixhobo ezikhankanyiweyo, kuyacetyiswa ukuba uqaphele imigaqo-nkqubo ye-YouTube yokwenza imali, kunye neendlela zemarike kunye notshintsho kwi-algorithms yeqonga. Oku kuya kuvumela abasebenzisi be-Youtuber ukuba basebenzise izicwangciso zabo zokwenza imali kwaye bandise inzuzo yabo.

Ukuqukumbela, ukugqiba ukuba yimalini efunyanwa ngu-Youtuber kubandakanya ukuthathela ingqalelo izinto ezahlukeneyo kunye nokusebenzisa izixhobo ezithile ukufumana uqikelelo olurhabaxa. Ngelixa kungekho fomula ichanekileyo, kuyenzeka ukuba ufumane umbono oqhelekileyo wengeniso enokubakho yomyili womxholo kweli qonga lihlala livela.