Ungathengisa njani kwiGoogle Shopping?
Ukuba uneshishini elikwi-Intanethi, ngokuqinisekileyo ujonge iindlela ezisebenzayo zokunyusa intengiso yakho kwaye ufikelele kubathengi abaninzi. Enye yeendlela ezidumileyo kwi-e-commerce kukusebenzisa iGoogle Shopping, iqonga lokuthenga likaGoogle elivumela abasebenzisi ukuba bakhangele kwaye bathelekise iimveliso ngaphambi kokuthenga. Kweli nqaku, siza kuphonononga amanyathelo aphambili okuthengisa ekuThengweni kukaGoogle kunye nendlela yokwenza uninzi lwesi sixhobo ukonyusa intengiso yakho.
Lungiselela ukutya kwakho kwemveliso
Inyathelo lokuqala lokuthengisa ekuThengweni kukaGoogle kukuqinisekisa ukuba ukutya kwemveliso yakho kulungiselelwe ngokufanelekileyo. Ukutya kwemveliso yifayile equlethe ulwazi oluneenkcukacha malunga neemveliso zakho, njengesihloko, inkcazo, umfanekiso, ixabiso, kunye nokufumaneka. Qinisekisa ukubandakanya amagama angundoqo afanelekileyo kwizihloko kunye neenkcazo zeemveliso zakho ukuze zifumaneke lula ngabasebenzisi. Kwakhona, sebenzisa imifanekiso ekumgangatho ophezulu kwaye uqinisekise ukuba amaxabiso kunye nokufumaneka zihlaziywa rhoqo.
Yenza i Iakhawunti kaGoogle Iziko loRhwebo
Ngaphambi kokuba uthengise kuGoogle Shopping, kufuneka uyile iakhawunti kaGoogle Iziko loMrhwebi. Eli qonga likuvumela ukuba ulawule kwaye ungenise ukutya kwemveliso yakho kuGoogle ukuze zibandakanywe kwiziphumo zokukhangela zikaGoogle. Gqibezela zonke iindawo eziyimfuneko, njengenkcazelo yeshishini lakho kunye nelizwe apho uthengisa khona iimveliso zakho. Nje ukuba wenze i-akhawunti yakho, ungayidibanisa neakhawunti yakho. Iintengiso zikaGoogle ukuqalisa ukwenza iikhankaso zentengiso.
Cwangcisa amaphulo akho entengiso
Xa sele uqhagamshele iakhawunti yakho kaGoogle Iziko loMrhwebi kwiakhawunti yakho yeeNtengiso zikaGoogle, lixesha lokuba uqwalasele amaphulo akho entengiso ekuThengweni kukaGoogle. Chaza ibhajethi yakho, khetha amagama angundoqo afanelekileyo kwiimveliso zakho, kwaye uhlengahlengise iibhidi ukuqinisekisa ukuba iintengiso zakho ziboniswa kubasebenzisi abafanelekileyo. Khumbula ukuba umgangatho wemifanekiso yakho kunye nolwazi lwemveliso yakho luya kudlala indima ebalulekileyo ekusebenzeni kwamaphulo akho.
Landelela kwaye uhlalutye
Nje ukuba amaphulo akho eqhuba, kubalulekile ukulandelela rhoqo kwaye uhlalutye iziphumo zakho. Sebenzisa iintengiso zikaGoogle kunye nezixhobo zeGoogle Analytics ukujonga ukusebenza kweentengiso zakho, njengenani lokucofa, ukuguqulwa, kunye nokubuya kutyalo-mali. Ukusuka kolu lwazi, uya kukwazi yenza uhlengahlengiso kumaphulo akho kunye nezicwangciso zokwandisa ukusebenza kwakho kunye nokwandisa ukuthengisa kwakho.
Ukuthengisa kwiShopping kaGoogle inokuba sisicwangciso esisebenzayo sokunyusa ukuthengisa kwakho kwi-Intanethi. Landela la manyathelo aphambili kwaye uqiniseke ukuba uyasilungiselela ukutya kwemveliso yakho, dala i-akhawunti Iziko loMrhwebi likaGoogle, misela amaphulo akho entengiso kwaye ulandelele rhoqo iziphumo zakho. Zilungiselele ukufikelela ngakumbi kwaye wandise iinguqulelo zakho ngokuThenga kukaGoogle!
-Uyenza njani imveliso yakho yokutya ekuThengweni kukaGoogle
El ukutya kwemveliso Sisiseko esisisiseko sokuba iimveliso zakho zibonakale ekuThengweni kukaGoogle. Ukulungiswa okufanelekileyo kubalulekile ukuqinisekisa ukuba iimveliso zakho ziboniswa kubathengi abafanelekileyo ngexesha elifanelekileyo. Ukulungiswa kokutya okufanelekileyo kuya konyusa ukubaluleka kunye nokubonakala kweemveliso zakho, okunokubangela ukonyuka okukhulu kweentengiso.
Kukho iindlela ezahlukeneyo zokwenza lungisa ukutya kwakho kwemveliso kuGoogle Shopping. Okokuqala, kubalulekile ukuqinisekisa ukuba yonke idatha yemveliso yakho iphelele kwaye isexesheni. Oku kubandakanya isihloko, inkcazo, udidi, ixabiso, ukufumaneka, kunye nekhonkco kwiphepha lakho lemveliso. Ulwazi oluninzi olunikezayo, kokukhona uGoogle angabona iimveliso zakho kubasebenzisi abanomdla.
Esinye isicwangciso esingundoqo sokwandisa ukutya kwakho kwemveliso kukusebenzisa amagama angundoqo afanelekileyo kwizihloko zakho kunye neenkcazo. Amagama angundoqo anceda uGoogle aqonde ngcono ukuba iimveliso zakho zimalunga nantoni kwaye azibonise kubasebenzisi abakhangela loo magama athile. Yenza uphando lwegama elingundoqo kwaye usebenzise amagama angundoqo afanelekileyo kunye nawona aphezulu kwiinkcazo zakho ukuze ukwandise amathuba akho okuvela kwiziphumo zophando ezifanelekileyo.
-Ezona zicwangciso zokwahlula abaphulaphuli ekuThengweni kukaGoogle
Ezona zicwangciso zezahlulo zabaphulaphuli ekuThengweni kukaGoogle:
Ukuphumelela ekuthengiseni kuGoogle Shopping, kubalulekile ukuphumeza izicwangciso ezisebenzayo zokwahlula abaphulaphuli. Elinye lawona maqhinga anamandla kukusebenzisa amaqela entengiso yesiko. Oku kusivumela ukuba sijolise kubaphulaphuli abathile babathengi abanokuthi babe nomdla kwiimveliso zethu. Ngokuyila amaqela eentengiso zesiko, sinokuseka amacandelo abaphulaphuli ngokusekwe kwijografi, amanani abantu, imidla, okanye ukuziphatha kokuthenga. Ngale ndlela, sinokubonisa iimveliso zethu kubasebenzisi abafanelekileyo kwaye sandise amathuba okuguqulwa.
Esinye isicwangciso esibalulekileyo kulwahlulo lwabaphulaphuli kwi-Google Shopping unikezelo lwemveliso ekhethekileyo. Ngokunikezela ngeemveliso ezikhethekileyo okanye ushicilelo olulinganiselweyo, sinokwenza imvakalelo yongxamiseko kunye nomtsalane kubathengi. Le ndlela isebenzayo ngokukodwa ekubambeni ingqwalasela yalabo basebenzisi abafuna into ekhethekileyo kunye neyodwa. Ukongeza, sinokusebenzisa ukujoliswa kwabaphulaphuli ukubonisa ezi mveliso zikhethekileyo kubathengi ababonise umdla kwizinto ezifanayo kwixesha elidlulileyo. Ngale ndlela, sinokunyusa amathuba okuthengisa kunye nokukhuthaza ukunyaniseka kwabathengi.
Ekugqibeleni, kuyafaneleka ukusebenzisa imveliso ukuthengisa kwakhona njengenxalenye yezicwangciso zethu zokwahlula abaphulaphuli ekuThengweni kukaGoogle. Ukuthengisa kwakhona kusivumela ukuba siqhagamshelane kwakhona nabasebenzisi ababonise umdla ngaphambili kwiimveliso zethu. Ngokwahlulahlula abaphulaphuli, sinokubonisa iintengiso ezenzelwe wena kwaba basebenzisi ngelixa bekhangela abanye iiwebhusayithi okanye usebenzise amaqonga ohlukeneyo kaGoogle. Obu buchule buvumela ukuba sihlale sikhona ezingqondweni zabathengi abanokubakho, sibakhumbuza ngeemveliso zethu kwaye sibakhuthaze ukuba babuyele kwivenkile yethu ye-intanethi ukuze bagqibezele ukuthenga.
-Ukubaluleka kwezihloko kunye neenkcazo ekuThengweni kukaGoogle
Izihloko kunye neenkcazo zizinto ezisisiseko kwimpumelelo yesicwangciso sakho sokuthengisa ekuThengweni kukaGoogle. Isihloko esicacileyo, esicacileyo nesifanelekileyo sisitshixo sokutsala ingqalelo yabasebenzisi kunye nokugqama kukhuphiswano. Kuya kufuneka uqinisekise ukuba ubandakanya amagama angundoqo afanelekileyo kwisihloko, njengoko oku kuya kunceda imveliso yakho ibonakale kukhangelo lwabasebenzisi. Ukongeza, kubalulekile ukusebenzisa ulwimi olucengayo nolutsalayo ukukhuthaza abasebenzisi ukuba bacofe imveliso yakho.
Iinkcazelo ekuThengweni kukaGoogle zikuvumela ukuba unikeze ngolwazi olungakumbi malunga neemveliso zakho. Kucetyiswa ukusebenzisa ulwimi oluchazayo kwaye uchaze ngokweenkcukacha iimpawu kunye neenzuzo zemveliso. Qinisekisa ukubandakanya amagama angundoqo afanelekileyo kwinkcazo, oku kuya kunceda ukuphucula ukubonakala kwemveliso kwiziphumo zophando. Ukongeza, ungasebenzisa uluhlu oluneebhulethi ukugqamisa iimpawu eziphambili zemveliso kwaye wenze ukufunda kube lula.
Ukuthenga kuGoogle kwakhona kukuvumela ukuba wongeze iithegi zesiko kwiimveliso zakho. Ezi thegi zikuvumela ukuba uqaqambise iimpawu ezithile zemveliso yakho kwaye uzibonise kwiziphumo zophando. Ukukhetha iithegi ezifanelekileyo kunye nezinomtsalane kunokunyusa ukubonakala kwemveliso kunye nesibheno. Ungasebenzisa iithegi ezinje "ezintsha," "unikezelo," "ukuhambisa simahla," okanye "intengiso" ukuqaqambisa izibonelelo ezikhethekileyo kwaye ubambe ingqalelo yabasebenzisi.
Khumbula ukuba ekuThengweni kukaGoogle, ukhuphiswano luphezulu kwaye kubalulekile ukuba ugqame ukuze unyuse intengiso yakho. Izihloko ezilungileyo kunye neenkcazo zibalulekile kwimpumelelo kunye nokutsala abathengi abanokubakho kwiimveliso zakho. Sebenzisa amagama angundoqo afanelekileyo, ulwimi olucengayo, kwaye uqaqambise iimpawu eziphambili zeemveliso zakho ukwandisa ukubonakala kunye nokunyusa izinga lokucofa kwiintengiso zakho. Ungawajongeli phantsi amandla ezihloko kunye neenkcazo ekuThengweni kukaGoogle, njengoko zinokwenza umahluko phakathi kwempumelelo kunye nokusilela kwamaphulo akho okuthengisa kwi-Intanethi.
-Uzisebenzisa njani izandiso zentengiso ekuThengweni kukaGoogle
I izandiso zentengiso en Ukuthenga kuGoogle Ziyeyona ndlela ibalaseleyo yokuqaqambisa iimveliso zakho kunye nokwandisa ukubonakala kweshishini lakho kweli qonga lokuthenga kwi-Intanethi. Ezi zandiso zikuvumela ukuba ungeze ulwazi olongezelelweyo ecaleni kweentengiso zakho, ukunika abasebenzisi iinkcukacha ezithe kratya malunga noko unikezelayo kwaye ukwahlula kukhuphiswano. Okulandelayo, sichaza indlela yokusebenzisa ezi zandiso ukuthengisa kuGoogle Shopping ngempumelelo.
Okokuqala, kubalulekile ukukhankanya ukuba kukho ezininzi iintlobo zezandiso iyafumaneka kuGoogle Shopping. Enye yezona zidumileyo yi ulwandiso lokunyusa, ekuvumela ukuba ubonise izibonelelo ezikhethekileyo kunye nezaphulelo kwiimveliso zakho. Ukongeza, ungasebenzisa ifayile ukwandiswa kwendawo ukubonisa idilesi yendawo yevenkile yakho ukuba unevenkile ebonakalayo apho abathengi banokuthatha khona iimveliso.
Olunye uhlobo oluluncedo kakhulu lolwandiso lu ukwandiswa kwezimvo. Olu lwandiso lubonisa iireyithingi kunye nophononongo ukuba abanye abasebenzisi ushiye kwiimveliso zakho. Oku kunokwakha ukuzithemba kubathengi abanokubakho kwaye kwandise amathuba okuba bathenge. Ukongeza, ungasebenzisa kwakhona ifayile ulwandiso lwekhonkco ukwalathisa abasebenzisi kumaphepha athile akho iwebhusayithi, njengephepha lemveliso elibonisiweyo okanye iphepha lentengiso.
-Iingcebiso zokwenza uninzi lwemifanekiso ekuThengweni kukaGoogle
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1) Sebenzisa imifanekiso esemgangathweni ophezulu: Imifanekiso yinxalenye ebalulekileyo yenkqubo yokuthengisa kuGoogle Shopping. Ukugqama kukhuphiswano, kubalulekile ukusebenzisa imifanekiso ecacileyo, ebukhali ebonisa iinkcukacha zemveliso. Qinisekisa ukuba imifanekiso yakho inesisombululo esiphezulu kwaye iyahlangabezana neemfuno zobungakanani bukaGoogle ukuqinisekisa ukuba zikhangeleka kakuhle kuzo zonke izikrini.
2) Lungiselela igama lefayile kunye nokubhaliweyo kwealt: Ukunceda uGoogle aqonde umfanekiso wakho, kubalulekile ukusebenzisa amagama eefayile ezichazayo kwaye wongeze isicatshulwa esifanelekileyo. Sebenzisa amagama angundoqo anento yokwenza nemveliso kwaye uthintele amagama eefayile afana ne "image1.jpg." Ukongezelela, isicatshulwa se-alt sivumela abantu abangaboni kakuhle ukuba baqonde umfanekiso, ngoko kubalulekile ukubandakanya inkcazo ecacileyo.
3) Thatha inzuzo yeethegi kunye nedatha eyakhiwe: Iithegi kunye nedatha ecwangcisiweyo zizixhobo ezixabisekileyo zokuphucula ukubonakala kwemifanekiso yakho ekuThengweni kukaGoogle. Sebenzisa iithegi ezifanelekileyo ukuhlela iimveliso zakho kwaye uqiniseke ukuba ufaka idatha eyakhiweyo iwebhusayithi yakho. Oku kuya kunceda uGoogle abonise umfanekiso wakho kwiziphumo ezifanelekileyo kwaye atsale abasebenzisi abanomdla kwimveliso yakho.
-Ulithatha njani ithuba ledatha yedemografi ekuThengweni kukaGoogle
Ngaphambi kokuba singene ngaphakathi indlela yokuthatha ithuba ledatha yedemographic kwiShopping kaGoogle, kubalulekile ukuqonda ukuba yintoni iGoogle Shopping kunye nendlela esebenza ngayo. Ukuthenga kuGoogle liqonga lokuthenga kwi-intanethi apho abasebenzisi banokukhangela iimveliso kwaye bathelekise amaxabiso kwiivenkile ezahlukeneyo ze-intanethi. Ngokungafaniyo nophendlo lwemveli lukaGoogle, iziphumo zokuThenga zikaGoogle ziboniswa ngemifanekiso, amaxabiso, kunye noqhakamshelwano oluthe ngqo kumaphepha emveliso yeevenkile.
Enye yeenzuzo eziphambili zokusebenzisa iGoogle Shopping kukuba unako ukufikelela kubathengi abanokubakho ngokuthe ngqo ukuba bajonge ukuthenga. Ngokusebenzisa idatha yedemografi, ungahlula iintengiso zakho kwaye ufikelele kubaphulaphuli abathile abanomdla kwiimveliso zakho. Ungasebenzisa idatha yedemographic efana neminyaka, isini, indawo yejografi, umvuzo, kunye nomdla ukujolisa iintengiso zakho zokuThenga zikaGoogle kubantu abanokuthi bathenge iimveliso zakho.
Ukwenza uninzi lwedatha yedemografi ekuThengweni kukaGoogle, landela la macebiso esebenzayo:
– Yenza uhlalutyo lwemarike: Phanda ishishini lakho kunye niche yakho yentengiso. Qonda iimpawu zedemografi yabathengi bakho abafanelekileyo kwaye usebenzise olo lwazi ukujolisa iintengiso zakho zokuThenga zikaGoogle. Sebenzisa izixhobo ezifana neGoogle Analytics ukufumana ulwazi malunga neendwendwe zakho kunye nabathengi bangoku.
-Yenza amaphulo ahlukeneyo: Sebenzisa idatha yedemografi oyiqokelele ukudala amaphulo ahlukeneyo kwiintengiso zikaGoogle. Cwangcisa unikezelo lwesiko kunye nohlahlo lwabiwo-mali lomntu ngamnye kwaye uhlengahlengise izicwangciso zakho zokuthengisa ngokufanelekileyo.
-Yenza ngokwezifiso iintengiso zakho: Yongeza idata yedemografi ukuze wenze iintengiso zakho zikaGoogle zokuthenga. Sebenzisa imifanekiso kunye namagama angundoqo ahambelana nabaphulaphuli ekujoliswe kubo ojolise kubo. Umzekelo, ukuba uthengisa iimpahla ezisebenzayo zabasetyhini abancinci, sebenzisa imifanekiso yabasetyhini abancinci abasebenzayo kwaye usebenzise amagama aphambili anxulumene nokomelela kunye nefashoni.
-Uyenza njani intsebenzo yamaphulo akho ekuThengweni kukaGoogle
Ukusebenza kwamaphulo akho okuThenga kuGoogle yinxalenye ebalulekileyo yesicwangciso sakho sokuthengisa kwi-intanethi. Ukwandisa iziphumo zakho kunye nokwandisa ukuthengisa kwakho, kubalulekile ukwandisa amaphulo akho ngokufanelekileyo. Nazi ezinye iindlela eziphambili zokuphucula ukusebenza kwamaphulo okuthenga kuGoogle:
1. Sebenzisa amagama angundoqo afanelekileyo: Xa usenza iintengiso zakho ekuThengweni kukaGoogle, kubalulekile ukusebenzisa amagama abalulekileyo anxulumene neemveliso zakho. Oku kuya kunceda ukwenza iintengiso zakho zibonakale ngakumbi yabasebenzisi abakhangela loo magama athile.
2. Phucula iinkcazo zemveliso yakho: Iinkcazelo zeMveliso zidlala indima ebalulekileyo kwimpumelelo yamaphulo okuthenga kuGoogle. Qiniseka ukuba uquka ulwazi oluneenkcukacha kunye nolunyanzelisayo malunga neemveliso zakho. Sebenzisa amagama angundoqo afanelekileyo kwaye uqaqambise iimpawu ezizodwa zeemveliso zakho. Oku kuya kunceda ukutsala abasebenzisi kunye nokwandisa amathuba okuba bathenge.
3. Lungiselela imifanekiso yakho kunye neethegi: Imifanekiso yemveliso yakho kunye neelebhile zizinto ezibonwayo ezibalulekileyo ekuThengweni kukaGoogle. Qinisekisa ukuba usebenzisa imifanekiso ecacileyo, ekumgangatho ophezulu ebonisa ngokucacileyo iimveliso zakho. Ukongeza, sebenzisa iithegi ezichanekileyo nezichazayo ukunceda abasebenzisi bafumane iimveliso zakho ngokulula. Oku kuya kuphucula ukubonakala kunye nokufaneleka kwakho iimveliso kuGoogle Ukuthenga.
-Amaqhinga okunyusa ukubonakala kweemveliso zakho ekuThengweni kukaGoogle
Amaqhinga okunyusa ukubonakala kweemveliso zakho ekuThengweni kukaGoogle
Isihloko semveliso kunye nokwandisa inkcazo: Enye yezona zinto zibalulekileyo zokunyusa ukubonakala kweemveliso zakho ekuThengweni kukaGoogle kukwandisa isihloko kunye nenkcazo. Qinisekisa ukuba ubandakanya amagama angundoqo afanelekileyo kunye neenkcazo ezicacileyo, ezichazayo. Sebenzisa ulwimi olucacileyo nolufutshane ukuqaqambisa ezona mpawu zibalulekileyo nezinomtsalane kwiimveliso zakho. Khumbula ukuba abasebenzisi bahlala besebenzisa amagama angundoqo athile kukhangelo lwabo, ngoko ke kubalulekile ukuba isihloko sakho kunye nenkcazo ibaluleke kangangoko.
Sebenzisa imifanekiso esemgangathweni ophezulu: Kubalulekile ukuba iimveliso zakho zivelele ngokubonakalayo ukutsala umdla wabasebenzisi. Sebenzisa imifanekiso ekumgangatho ophezulu ebonisa imveliso yakho ukusuka kwii-engile ezahlukeneyo kunye nazo zonke iinkcukacha zayo. Qinisekisa ukuba imifanekiso yakho ihambelana nezikhokelo zokuThenga zikaGoogle kwaye zinomtsalane kwaye zicacile kumsebenzisi. Khumbula ukuba imifanekiso sisixhobo esisisiseko sokubamba ingqalelo yabasebenzisi kwaye ubenze bacofe kwimveliso yakho ngolwazi olungakumbi.
Inikezela ngentengiso eyodwa kunye nezaphulelo: Isicwangciso esisebenzayo sokunyusa ukubonakala kweemveliso zakho kuThengiso lukaGoogle kukubonelela ngentengiso ezikhethekileyo kunye nezaphulelo. Ayizukwenza ukuba iimveliso zakho zigqame kukhuphiswano kuphela, kodwa iya kukhuthaza abasebenzisi ukuba bacofe intengiso yakho. Cinga ngokunikezela ngeekhuphoni zesaphulelo, ukuhambisa simahla, okanye izipho ngokuthenga. Ezi ntengiso zikhethekileyo ziya kuthimba ingqalelo yabasebenzisi kwaye zonyuse amathuba okuba bathenge kwivenkile yakho.
-Uwasebenzisa njani amagama abalulekileyo ekuThengweni kukaGoogle
Uwasebenzisa njani amagama abalulekileyo ekuThengweni kukaGoogle
EkuThengweni kukaGoogle, amagama angundoqo abalulekileyo Zibalulekile ukuphumeza impumelelo kwiintengiso zakho. A igama elingundoqo Ikhethwe kakuhle inokunceda iimveliso zakho zivele kwiziphumo zokukhangela abathengi abafanelekileyo. Enye yezona ndlela zisebenzayo zokusebenzisa amagama abalulekileyo ekuThengweni kukaGoogle kukunyusela isihloko semveliso kunye nenkcazo. Sebenzisa amagama angundoqo athile achaza ngokucacileyo imveliso oyithengisayo. Umzekelo, ukuba uthengisa izihlangu zembaleki, yongeza amagama angundoqo anxulumeneyo afana “nezihlangu zokubaleka” okanye “izihlangu zembaleki.”
Ukongeza ekuphuculeni isihloko kunye nenkcazo yeemveliso zakho, kubalulekile sebenzisa amagama angundoqo afanelekileyo kwiindidi kunye neempawu zeentengiso zakho kwi-Google Shopping. La magama angundoqo ongezelelweyo aya kunceda ukucokisa ngakumbi uphendlo lwabathengi kwaye uvumele iimveliso zakho ukuba ziboniswe kwabo bafuna into ethile. Umzekelo, ukuba uthengisa izinto zombane, unokubandakanya amagama angundoqo anxulumeneyo afana “nee-smartphones,” “iilaptops,” okanye “iiTV.” Oku kuya kwenza iimveliso zakho zibonakale ngakumbi kubathengi abafuna izixhobo ezithile zombane.
Esinye isicwangciso esisebenzayo sokusebenzisa amagama angundoqo afanelekileyo kwi-Google Shopping phanda kwaye uhlalutye amagama angundoqo asetyenziswa ngabantu okhuphisana nabo. Ukujonga ukuba ngawaphi amagama angundoqo abawasebenzisayo kunokukunika umbono wokuba yeyiphi na imiqathango edumileyo nefanelekileyo kumzi mveliso wakho. Sebenzisa izixhobo zegama elingundoqo njenge-Google Ads Keyword Planner okanye izixhobo zokuhlalutya okhuphisana naye ukufumana amagama abalulekileyo afanelekileyo ukukunceda ukuba uvelele. Khumbula ukuba injongo kukufumana amagama angundoqo afanelekileyo kwishishini lakho kwaye ube nomthamo omkhulu wokukhangela ukunyusa amathuba akho okuguqulwa kwi-Google Shopping.
-Iingcebiso zokuphucula amava omsebenzisi ekuThengweni kukaGoogle
Izindululo esizibonisa apha ngezantsi ziyakunceda ukuba uphucule intengiso yakho ekuThengweni kukaGoogle kwaye uphucule amava omsebenzisi. Ezi ngcebiso ziya kukuvumela ukuba wenze uninzi lweli qonga le-ecommerce kwaye ufikelele kwinani elikhulu labathengi abanokubakho. Qaphela!
1. Lungiselela idatha yakho yemveliso: Ukufezekisa ukubonakala kakuhle ekuThengweni kukaGoogle, kubalulekile ukuba idatha yemveliso yakho icwangciswe ngokuchanekileyo kwaye ifanelekile. Qiniseka ukuba ubandakanya ulwazi oluchanekileyo malunga nesihloko, inkcazo, udidi, kunye neempawu zemveliso nganye. Sebenzisa amagama angundoqo afanelekileyo ukwenza kube lula kubasebenzisi ukufumana iimveliso zakho xa ukhangela. Ngaphandle koko, qiniseka ukuba usebenzisa imifanekiso ekumgangatho ophezulu ebonisa ngokucacileyo imveliso kwaye ivelise ukuthembela kubasebenzisi.
2. Sebenzisa amaphulo ahlakaniphile: Amaphulo okuThenga kuGoogle ahlakaniphileyo lukhetho oluhle kwabo bafuna ukwandisa iziphumo zabo ngomzamo omncinci. La maphulo asebenzisa ukufunda koomatshini bakaGoogle ukwandisa inkangeleko yeentengiso zakho kwaye ufikelele abona basebenzisi bafanelekileyo. Ngombulelo kolu khetho, uya kukwazi ukwandisa ukuguqulwa kwakho kunye ukuphucula imbuyekezo yakho kutyalo-mali ngokuphelisa umsebenzi omninzi wezandla. Khumbula ukulungelelanisa uhlahlo lwabiwo-mali lwakho kunye neenjongo zentsebenzo ngokufanelekileyo.
3. Hlalutya kwaye ukhulise iziphumo zakho: Uhlalutyo lwedatha lubalulekile ukuphucula amava akho okuthenga kuGoogle. Sebenzisa izixhobo ezifana ne-Google Analytics ukufumana ulwazi oluthe kratya malunga nokusebenza kweemveliso zakho kunye nemikhankaso. Olu lwazi luya kukuvumela ukuba wazi ukuba zeziphi iimveliso eziphumelele kakhulu kwaye zeziphi iinkalo onokuthi uziphucule. Yenza uvavanyo lwe-A/B ukuvavanya impembelelo yezicwangciso ezahlukeneyo kunye nokulungelelanisa amaphulo akho ngokusekelwe kwiziphumo ezifunyenweyo. Khumbula ukuba ulungiselelo oluqhubekayo ngundoqo wokuqhubeka nokuzuza iziphumo ezingcono.
NdinguSebastián Vidal, injineli yekhompyuter ethanda itekhnoloji kunye ne-DIY. Ngaphaya koko, ndingumdali we tecnobits.com, apho ndabelana ngee-tutorials ukwenza itekhnoloji ifikeleleke kwaye iqondeke kumntu wonke.