- Umfelandawonye oholwa yi-Silver Lake kanye nesikhwama sase-Saudi i-PIF uxoxisana ukuze athole i-Electronic Arts ngemali efika ku-$50.000 billion.
- I-transaction yahlelwa njengokuthenga okunamandla; I-JPMorgan izophatha ngaphezu kwezigidigidi ezingama-20.000 ezikweletini.
- Isivumelwano singamenyezelwa ezinsukwini ezizayo futhi sizothatha i-EA esidlangalaleni futhi iyenze inkampani ezimele.
- Kungaba ngama-LBO amakhulu kakhulu emlandweni, anomthelela wasu kuma-franchise afana ne-EA SPORTS FC, i-Madden, i-Sims, ne-Battlefield.
I-Electronic Arts isezinhlelweni zenhlangano yabatshalizimali abaxoxisana ngokuyithenga kufika ku-50.000 billion dollars, ngokwemithombo yezindaba efana neThe Wall Street Journal kanye neWashington Post. Ukuhlinzwa, okuholwa ngu I-Silver Lake kanye nesikhwama somnotho saseSaudi sovereign (PIF), ihlela ukuthola u-100% womshicileli futhi ihoxise amasheya ayo emakethe.
Uma ivaliwe kumigomo ecatshangwayo, umsebenzi uzohlelwa njenge-a I-leveraged buyout (LBO) ezinkulu futhi zingamenyezelwa ngokusemthethweni ezinsukwini ezizayo. Izingxoxo zamanani zisavuliwe, ngebanga elingadlula inani lamanje lemakethe yesitoko ye-EA, okuyinto Kungaba amaRandi ayizigidigidi ezingama-43.000.
Yini okuxoxiswana ngayo futhi kusiphi isikhathi?
Imithombo okuxoxiswene nayo ikhomba ukuthi inhloso yomfelandawonye ingu thola zonke i-Electronic Arts futhi uyiguqule ibe yinkampani ezimeleLesi sinyathelo sizovumela inkampani ukuthi isebenze ngaphandle kwengcindezi yokuhlolwa kwemakethe njalo ngekota, kuyilapho abathengi befuna ukuthwebula inani lesikhathi eside kumshicileli onama-franchise aqinile kanye nokugeleza kwemali okuphindaphindiwe.
Nakuba Azikho izitatimende ezisemthethweni ezivela ezinkampanini ezithintekayo, isikhathi sabezindaba sikhomba esimemezelweni “ngokushesha nje ngesonto elizayo”, nemibandela yokugcina kusaxoxwa ngayo. Inzalo yemakethe yenyuka kulandela izindaba, igqugquzelwa yisivumelwano esingase senze i-EA ibe yimfihlo.
Phakathi kwezizinda zemboni, i Usayizi walokhu kuthenga ungayenza ibe enye yama-LBO amakhulu kunawo wonke arekhodiwe., idlula isivumelwano esingokomlando se-TXU sika-2007, esicashunwe njengesilinganiselo semakethe. I-Dealogic nezinye amafemu zibeke lesi sigameko cishe ezigidini eziyizinkulungwane ezingama-45.000 zamaRandi, ngakho-ke ibha izodlulwa ngamagama ajwayelekile.
Ngesikhathi esifanayo, I-EA igcina umsebenzi wayo wezohwebo kanye nomkhiqizo, nezivumelwano ezifana noxhaso lwe LaLiga nge Ezemidlalo ze-EA, uphawu lokuba khona kwayo okuhlanganisiwe kwezemidlalo yedijithali kanye nokuchayeka kwayo emhlabeni wonke ezithamelini eziningi.
Ubani ongemuva kwayo futhi izoxhaswa kanjani ngezimali?
Umnyombo wabatshalizimali ubuzoholwa ngu Ichibi Lesiliva kanye Isikhwama Sokutshalwa Kwezimali Komphakathi (i-PIF) I-Saudi Arabia, ngokubamba iqhaza okungenzeka kwabanye ozakwethu bezezimali njenge-Affinity Partners, eholwa nguJared Kushner, ngokusho kwezincwadi ezimbalwa. Eminye imibiko iphakamisa ukuthi i-PIF isivele ingeyakho ingxenye efanele ye-EA, esondele ku-9%, ngokuhambisana nokuzibophezela kwayo okuqhubekayo emkhakheni wegeyimu yevidiyo.
Mayelana nokuxhaswa ngezimali, imininingwane yokuqala ikhombisa ukusetshenziswa kwe ngaphezu kwezigidigidi ezingama-20.000 zamaRandi ezikweletini, okuzokwakhiwa kwayo kuzokwenziwa yi-JPMorgan, okusele kunikelelwe ngemali enkulu ngabaxhasi besivumelwano. Lolu hlobo lwezakhiwo ezisetshenziswayo zisebenzisa i- izimpahla nokugeleza kwemali yenkampani ezuziwe njengesibambiso.
I-LBO izobuyisela phambili indlela eyalahleka ngemuva kwenhlekelele yango-2008, kodwa yaphinde yasebenza ngo-2021 ngemisebenzi emikhulu efana neyakwaMedline Industries (ngaphezu kwezigidigidi ezingama-30.000). Isilinganiso nokubonakala kwe-EA, kuhlanganiswe nephothifoliyo yempahla yengqondo, kungaba ukhiye ekusimamiseni inkolelo-mbono yezezimali.
El Intshisekelo yaseSaudi ihambisana ne-ajenda yokuhlukahluka komnotho wayo, ngaphakathi kohlaka lwe Umbono ka-2030, nangesu le-Savvy Games Group, imoto yokutshala imali emidlalweni yevidiyo nezemidlalo. Izwe selivele lathatha izikhundla emagameni kulo mkhakha njenge I-Nintendo noma i-Niantic, ngaphezu kwezinye iziteki ezinkampanini zokuzijabulisa ezisebenzisanayo.
Kungasho ukuthini ku-EA nasembonini
Ukuya ngasese kunganikeza i-Electronic Arts imajini yamasu ukubeka phambili izinjongo zobuciko kanye nemikhiqizo ngaphandle kokugxila ngokushesha emaphethelweni ekota. Lokhu kungahumushela ku- ukutshalwa kwezimali okwengeziwe kuma-IP amasha, ukubuyekeza ama-franchise angasebenzi kahle, noma ukuhlola amamodeli akhulayo okubhalisele nokwenza imali.
Le nkampani inamasaga ahamba phambili njenge I-EA SPORTS FC, iMadden ne-NHL, kanye nemikhiqizo okungezona ezemidlalo njenge Ama-Sims, Inkundla yempiIzinganekwane ze-Apex noma Isidingo SesivininiAmandla okukhula kumaselula, amafu, kanye nolwazi oluqhutshwa yi-AI ayaqhubeka nokukhula uma kwenziwa ngokugxila nokubekezela.
Ngokombono wokusebenza, ukusebenza kude ne-floor can sheshisa izinqumo ukutholwa, ukuhlelwa kabusha noma ukubheja kobuchwepheshe esikhathini esizayo esiseduze. Ingase futhi ivune i ukugcinwa kwethalente lokudala, ngokunciphisa ukuntengantenga okuhlobene nemijikelezo yeholo kanye nokunikeza amaqembu ukuzimela okwengeziwe.
Ngokomongo womkhakha, ukuhlanganisa bekugxilwe kuyo eminyakeni yamuva nje, ngemisebenzi ebalulekile ehlele kabusha isimo sokuncintisana. Ukunyakaza kwalokhu bukhulu ngokuphathelene ne-EA izolungisa kabusha ibhodi futhi ingabangela ukusabela kochungechunge kwabanye abadlali bamasu nabezezimali.
Lezi zindaba zibe nomthelela osheshayo emakethe yamasheya: Amasheya e-EA akhuphuke cishe ngo-14,5% ngemuva kokumenyezelwa kwenzuzo yenhlangano., nenani lizungeza $192 ngesabelo ngasinyeKusalinde ukuqinisekiswa okusemthethweni, imakethe inentengo ngomphumela oseduze ngenkathi intengo, isikweletu, kanye nemibandela kusaqedwa.
Uma isivumelwano sisemthethweni, I-Electronic Arts izongena esigabeni esisha esimakwe ngokuzibusa okunamasu kanye nokusebenza kwesikhathi eside., nabatshalizimali abanamandla amakhulu ezezimali asekela inguquko; uma kungenjalo, isiqephu sizobe sigqamisile inani imakethe manje elifaka ku-franchises yayo kanye nokugeleza okuphindaphindayo emkhakheni obhekene noshintsho olusheshayo.
Ngingumshisekeli wezobuchwepheshe oguqule izintshisekelo zakhe "ze-geek" zaba umsebenzi. Ngichithe iminyaka engaphezu kwengu-10 yempilo yami ngisebenzisa ubuchwepheshe obusezingeni eliphezulu kanye nokukitaza ngazo zonke izinhlobo zezinhlelo ngenxa yelukuluku lokufuna ukwazi. Manje sengiqeqeshelwe ubuchwepheshe be-computer nemidlalo yama-video. Lokhu kungenxa yokuthi sekuphele iminyaka engaphezu kwengu-5 ngisebenza ngokubhalela amawebhusayithi ahlukahlukene ezobuchwepheshe nemidlalo yevidiyo, ngenza izindatshana ezifuna ukukunikeza imininingwane oyidingayo ngolimi oluqondakala yiwo wonke umuntu.
Uma unemibuzo, ulwazi lwami lusukela kuyo yonke into ehlobene nesistimu yokusebenza ye-Windows kanye ne-Android yomakhalekhukhwini. Futhi ukuzibophezela kwami kuwe, ngihlala ngizimisele ukuchitha amaminithi ambalwa futhi ngikusize uxazulule noma yimiphi imibuzo ongase ube nayo kulo mhlaba we-inthanethi.