- I-European Commission kanye ne-CPC Network baphenya u-Shein ngemikhuba yokuhweba ekhohlisayo.
- Izinsolo zigxile kwizaphulelo ezingamanga, ukuntula obala, nobunzima ensizakalweni yamakhasimende.
- UShein unenyanga eyodwa yokuhambisa izinguquko nezincazelo; Ukwehluleka ukuthobela imithetho kungaholela ezijezisweni zezezimali.
- I-EU futhi icubungula izintela ezintsha zokuthutha ukuze inqande umthelela wamapulatifomu amakhulu ase-Asia.
Shein, umdondoshiya we-e-commerce waseChina, ibekwe ngaphansi kweso elibukhali yiziphathimandla zaseYurophu ngezinsolo zokuntula kwayo izinto obala kanye nokungahambi kahle okungenzeka ekusebenzeni kwayo ngaphakathi kwe-European Union. Izikhungo zomphakathi kanye neConsumer Protection Cooperation Network (CPC) bavule a Uphenyo olusemthethweni lokuhlola ukuthi ingabe inkampani iyahambisana yini nomthetho waseYurophu lokho kuvikela abathengi.
Ukukhathazeka kwe-EU akuveli ndawo: U-Shein, kanye namanye amapulatifomu afana ne-Temu noma i-AliExpress, sekunezinyanga ebonakala. Ngoba isu layo lamanani aphansi kanye nokukhushulwa okuqhubekayo kuphakamisa ukungabaza mayelana nokuba semthethweni kwemikhuba ethile yebhizinisi. Ngokukhethekile, iziphathimandla zesaba ukuthi abathengi baseYurophu bayadukiswa izaphulelo ezikhohlisayo, Ulwazi olungaphelele mayelana nezimbuyiselo kanye nokungabi bikho okucacile eziteshini zokuxhumana.
Izihluthulelo zocwaningo lwaseYurophu
I-European Commission, ngokubambisana ne-CPC Network kanye neziphathimandla zikazwelonke emazweni afana neFrance, iBelgium, iNetherlands ne-Ireland, ubonise izici eziningana lapho u-Shein angase aphule imithetho yabathengi be-EU:
- Ukuphromothwa kwezaphulelo ezingacacileU-Shein usolwa ngokubonisa izaphulelo kumanani wangaphambilini okuvame ukubikwa ukuthi ayengekho, okwenza umuzwa wokufakelwa wokuphuthuma kanye nethuba ekuthengeni.
- Amaqhinga okucindezela: Inkundla isebenzisa izibali sikhathi nemilayezo ephikelelayo ephakamisa ukushoda kwemikhiqizo noma izikhathi ezilinganiselwe, amasu aklanyelwe ukucindezela abathengi ukuthi baqedele i-oda labo ngokushesha.
- Ulwazi mayelana nezimbuyiselo nezimbuyiselo: Izikhalazo eziningi zikhomba iqiniso lokuthi imininingwane emayelana nezinqubomgomo zokubuyisela ayichazwa ngokucacile, okwenza kube nzima kubasebenzisi ukuqonda indlela yokusebenzisa amalungelo abo.
- Ukulebula okudidayo kanye nezimangalo zokusimama ezingabazisayoKutholwe izibonelo zemikhiqizo enelebula enezici ezikhethekile uma ihlangabezana kuphela nenani eliphansi elisemthethweni, noma izithembiso zemvelo ezingasekelwe idatha eqinisekisekayo.
- Ubunzima bokuxhumana nenkampaniAbasebenzisi abaningi baqaphele ubunzima okuhlangatshezwane nabo ekubikeni izehlakalo noma izikhalazo, okungqubuzana nesibopho sokuhlinzeka ngamashaneli esevisi yamakhasimende aqondile.
Ngaphezu kwalokho, i-CPC Network ucele u-Shein ukuthi athole izincazelo mayelana nokwethulwa kwezibuyekezo nezilinganiso kuwebhusayithi yakhe, kanye nokuthi izibopho zisakazwa kanjani phakathi kwenkampani nabathengisi bezinkampani zangaphandle.. Umgomo uwukuvimbela ulwazi olutholwe umthengi ekubeni lungaphelele noma ludukise.
Umnqamulajuqu wenyanga eyodwa kanye nesixwayiso sonswinyo lwezomnotho
UShein unezinsuku ze-30 zokuphendula ngokugculisayo emibuzweni ephakanyiswe. yi-European Commission kanye ne-CPC Network. Ngalesi sikhathi, inkampani kufanele ibonise ukuthi iyayithobela noma izothatha izinyathelo ezidingekayo ukuze ihambisane ngokugcwele nemithetho ye-EU. Ukwehluleka ukwenza lokho kuzoholela ekutheni iziphathimandla zikazwelonke zamaZwe angamaLungu athintekayo Bangakhokhisa inhlawulo yezomnotho elingana nenani lebhizinisi likaShein ezweni ngalinye..
Le nkampani iphinde ibhekane nezinye izingcindezi, njenge IBrussels iyaqhubeka nokuphenya uShein ngaphansi koMthetho Wezinsizakalo Zedijithali (DSA).. Lona umthetho oqinile kakhulu odinga izinkundla ezinkulu ukuze kuqiniswe ukucaca, ukuphepha, kanye nokuvikelwa kwamalungelo abasebenzisi be-inthanethi. Kusukela ngo-Ephreli 2024, U-Shein uhlelwe njenge-Online Platform Enkulu Kakhulu (VLOP), okusho izibopho ezintsha ezinjengokulawula okuqukethwe okungekho emthethweni kanye nesibopho esikhulu se-ecosystem yayo yedijithali neyohwebo.
Izilawuli ezengeziwe namazinga amasha okuthunyelwa kwamanye amazwe
Udaba ludlula ngisho nohwebo oluqinile. I-European Commission ibuyekeza uhlelo lokukhululwa enteleni kumaphasela anenani eliphansi. (ngaphansi kwama-euro angu-150), njengoba ukufika okukhulu kwemikhiqizo evela e-Asia kubeka ingcindezi ekulawuleni intela.
Phakathi kwezinketho, Kuhlelelwe ukwethula imali yama-euro amabili ngephakethe ngalinye, isilinganiso esingathinta ikakhulukazi izinkampani ezifana ne-Shein, i-Temu noma i-AliExpress, egxilisa umthamo ophezulu kakhulu wokuthunyelwa.
Ngesikhathi esifanayo, Amanye amazwe aseYurophu, njenge-Italy, nawo asethule uphenyo oluzimele ngoShein., egxile ekwazisweni obala kanye nokuhambisana nemithetho yendawo neyaseYurophu.
Impendulo kaShein kanye nekusasa elisheshayo
Impendulo yenkampani ibicophelela kodwa ngokubambisana. U-Shein uqinisekisa ukuthi usebenzisana neziphathimandla zaseYurophu ukukhombisa ukuzimisela nokuzibophezela kwayo emthethweni we-EU. futhi iqinisekise ukuthi abasebenzisi bayo bangajabulela ukuzizwisa okuphephile, okuthembekile nokuphelele. Nakuba bephikelela ngokuthi okubaluleke kakhulu kubo ukwaneliseka kwamakhasimende, bayavuma ukuthi kuzodingeka benze izinguquko ezinqubweni zabo, ikakhulukazi uma befuna ukugcina isikhundla sabo emakethe yaseYurophu.
Ukuhambisana nemithethonqubo kanye nezijeziso ezingase zibe khona kuzomaka indlela eya phambili yesikhulumi, okuyinto kumele ikhombise ukuzimisela kwayo ukuzivumelanisa nezidingo zemakethe yaseYurophu kanye nokuqinisa ukusebenza kwayo obala kanye nezindlela zokuhlinzeka amakhasimende.
Ngingumshisekeli wezobuchwepheshe oguqule izintshisekelo zakhe "ze-geek" zaba umsebenzi. Ngichithe iminyaka engaphezu kwengu-10 yempilo yami ngisebenzisa ubuchwepheshe obusezingeni eliphezulu kanye nokukitaza ngazo zonke izinhlobo zezinhlelo ngenxa yelukuluku lokufuna ukwazi. Manje sengiqeqeshelwe ubuchwepheshe be-computer nemidlalo yama-video. Lokhu kungenxa yokuthi sekuphele iminyaka engaphezu kwengu-5 ngisebenza ngokubhalela amawebhusayithi ahlukahlukene ezobuchwepheshe nemidlalo yevidiyo, ngenza izindatshana ezifuna ukukunikeza imininingwane oyidingayo ngolimi oluqondakala yiwo wonke umuntu.
Uma unemibuzo, ulwazi lwami lusukela kuyo yonke into ehlobene nesistimu yokusebenza ye-Windows kanye ne-Android yomakhalekhukhwini. Futhi ukuzibophezela kwami kuwe, ngihlala ngizimisele ukuchitha amaminithi ambalwa futhi ngikusize uxazulule noma yimiphi imibuzo ongase ube nayo kulo mhlaba we-inthanethi.