- U-Shopify usika kakhulu ukuqashwa okusha ngaphansi kobuholi be-CEO ukuze ugxile kubuhlakani bokwenziwa.
- Ukusetshenziswa kobuchwepheshe be-AI kuhlose ukuthuthukisa ukusebenza kahle nokunciphisa imisebenzi ephindaphindwayo enkampanini.
- Ngaphakathi, amaqembu ahlelwa kabusha ukuze azivumelanise nale ndlela entsha, abeka phambili ithalente ngolwazi lwe-AI.
- I-CEO igcizelela ukuthi i-AI iwukhiye wekusasa likaShopify endaweni eya ngokuya ngokuzenzakalelayo ye-e-commerce.
Thenga, inkundla ye-e-commerce eseCanada, yenze ushintsho olubalulekile lwamasu ngaphansi kokuqondisa koMphathi Omkhulu (Tobi Lutke), egxile ekuthuthukisweni nasekusetshenzisweni kobuchwepheshe obusekelwe kubuhlakani bokwenziwa (AI). Le ndlela entsha ihambisane nokuvinjwa okucacile kwejubane lokuqasha, isilinganiso esiphendulayo inhloso yokuthuthukisa izinsiza kanye nokuqinisa ukusebenza kahle ngamathuluzi ezobuchwepheshe.
Ezinyangeni zakamuva, I-CEO yakwaShopify ibibheja kakhulu kuma-automation kanye nezinhlelo ezihlakaniphile njengendlela eyinhloko yokugcina ukuncintisana kanye nokukala ibhizinisi endaweni yanamuhla yedijithali. Lo mbono awugcini nje ngokufuna ukwandisa umkhiqizo wangaphakathi, kodwa futhi ukunciphisa ukuncika ekukhuleni okuqhubekayo kwabasebenzi, into kuze kube muva nje eyayivamile ezinkampanini emkhakheni wezobuchwepheshe.
Ukunciphisa ukuqasha: isinqumo esicatshangelwe kahle
Le nkampani imise ukuqashwa okusha eminyangweni eminingana futhi iqondise kabusha izinsiza zayo ezinhlelweni ze-AI, ngokwemithombo esondelene nenkampani. Lesi sinyathelo siphendula ukuhlola kwangaphakathi okuhlonze ukuthi izinqubo eziningi zingenziwa ngempumelelo ngokusebenzisa ubuchwepheshe obuzenzakalelayo, ukunciphisa isidingo sokwandisa abasebenzi.
I-CEO iveze lokho Umgomo awukona ukudiliza abasebenzi abakhona manje, kodwa ukugwema ukwenyuka kwabasebenzi okungenasidingo ngenkathi iqinisa amakhono ezobuchwepheshe enkampani. Empeleni, Abanye abasebenzi babelwe kabusha kumaphrojekthi ahlobene nokuthuthukiswa kwe-AI noma ukuqaliswa kwamathuluzi amasha edijithali.
Iqhaza lobuhlakani bokwenziwa kucebo lesikhathi esizayo
I-Shopify ifuna ukubeka i-AI emnyombweni wokusebenza kwayo. Kusukela kumathuluzi esevisi yamakhasimende azenzakalelayo kuya izinhlelo zokuncoma ezihlakaniphile Kusukela ezitolo eziku-inthanethi kuye ezinjinini zezibalo ezibikezelayo ezithuthukisa i-inventory noma ukuziphatha kwabathengi, inkampani ibheke ukuguqula ngokuphelele indlela yayo yokusebenza.
Lolu shintsho lobuchwepheshe luhambisana nokutshalwa kwezimali kumakhono amasha nethalente elikhethekile kwisayensi yedatha, ukufunda ngomshini, kanye nenqubo yokuzenzakalela. Nokho, esikhundleni sokubheka kakhulu imakethe yangaphandle, izinsiza zabantu ezikhona ziyahlelwa kabusha ngokuqeqeshwa kwangaphakathi nezinhlelo zokuqeqesha kabusha.
Umkhuba okhulayo emkhakheni wezobuchwepheshe
Shopify akuyona yodwa kulo mzamo. Ezinye izinkampani eziningi zobuchwepheshe zisebenzisa amasu afanayo, zigxile ekuhlanganiseni i-AI ukuze kuthuthukiswe ukusebenza nokunciphisa izindleko zesakhiwo. Umehluko wukuthi Isikhulu esiphezulu sakwaShopify siqondile ikakhulukazi ekuchazeni isu lakhe esidlangalaleni, ithola kokubili abathanda nabagxeki ngendlela yayo engajwayelekile ngaphakathi kwe-ecosystem yanamuhla yobuchwepheshe.
Ngaphakathi, Lolu shintsho luye lwaletha nezinguquko ezibalulekile enhlanganweni, okuhlanganisa ukuhlelwa kabusha kwamanye amaqembu nokudala izindima ezintsha ezigxile ekwengameleni okuzenzakalelayo namaphrojekthi wobuhlakani bokwenziwa. Ngakho-ke, nakuba ukuqashwa kwangaphandle kwehlile, Umthamo womsebenzi kanye nokuqanjwa okusha ngaphakathi kwenkampani kuhlala kusebenza.
Abantu abambalwa, umthelela owengeziwe?
Enye yezimpikiswano ezinkulu ze-CEO ukuthi Ukuba nabantu abambalwa akusho amandla okusebenza amancane. Kunalokho, ngokwendlela yakhe, isakhiwo esilula kodwa sisekelwa ubuchwepheshe obuthuthukisiwe inika amandla ukushesha okukhulu, ukusabela kanye nokulinganisa.
Le filosofi iphendula, ngokwengxenye, ezifundweni ezitholwe phakathi neminyaka yokukhula ngokushesha okutholwa izinkampani eziningi zobuchwepheshe, okuthe, kwezinye izimo, kuholele ekutheni abasebenzi baqhume ngaphandle kokukhiqiza okulinganayo. Ngokusho kwe-CEO, lokho inkampani ekufunayo manje “yenza okuningi ngokuncane, kodwa okungcono.”
Izinselele kanye nemithelela engenzeka
Yize leli su lezobuchwepheshe kanye nelezisebenzi lingase lizwakale linengqondo, alinazo izinselele. Amanye amazwi ngaphakathi kwendawo yebhizinisi akhomba lokho Ukuthembela ngokweqile ku-AI kungabukela phansi ukuthinta komuntu ezindaweni ezithile ezibalulekile ze-e-commerce, njengesevisi yamakhasimende yomuntu siqu noma idizayini yesipiliyoni somsebenzisi esinembile.
Elinye iphuzu okufanele licatshangelwe yileli umthelela esikweni lenkampani. Ngokuqashwa okumbalwa kanye nendawo eya ngokuya izenzela, inselele ivela ekugcineni umoya wokubambisana, ugqozi lwabasebenzi bamanje kanye nomuzwa wokuba yilungu lesikhathi eside. U-Shopify uqinisekisa ukuthi basebenza ngenkuthalo ukuvimbela le miphumela engaba khona, ukuqinisa ukuxhumana kwangaphakathi nokuthuthukisa intuthuko yobungcweti.
Imakethe ibhekisisa
Abatshalizimali nabahlaziyi emkhakheni wezobuchwepheshe balandela eduze izenzo zakwaShopify, njengoba inkampani ibe ngumholi ekwenziweni kwedijithali kwezentengiso. Lokhu kuzibophezela kwakamuva esakhiweni esisebenza ngempumelelo, kuhlanganiswe nokugxila okuqinile ku-AI, Kubonwa ngabanye njengokuziphendukela kwemvelo nokudingekayo esimweni samanje.
Abanye, nokho, Baxwayisa ngobungozi besu eligxile kakhulu kwezobuchwepheshe, ikakhulukazi uma ingahambisani nezinqubo ezicacile zokugcina ulwazi lwekhasimende kanye nokuqanjwa okusha okuphawuleka kwa-Shopify kusukela yasungulwa.
Okwamanje, Inkampani iyaqhubeka nohlelo lwayo, ilungisa ukwakheka kwayo futhi ihlola izinhlelo zokusebenza ezintsha ze-AI kuwo wonke amazinga okusebenza kwayo. Uma lo mkhuba uqhubeka, ungase ubeke ibhentshimakhi kwezinye izinkampani ezifuna ukuzivumelanisa nesimo sedijithali esidingeka kakhulu.
Konke kubonakala sengathi kubonisa lokho I-Shopify ibona ubuhlakani bokwenziwa hhayi nje njengethuluzi, kodwa njengensika yamasu ngekusasa lakho lamanje. Lo mbono ungase uchaze kabusha indawo yawo ngaphakathi kwemakethe ye-e-commerce futhi uphakamise amamodeli amasha okuphatha ibhizinisi asekelwe ekusebenzeni kahle kwezobuchwepheshe.
Ngingumshisekeli wezobuchwepheshe oguqule izintshisekelo zakhe "ze-geek" zaba umsebenzi. Ngichithe iminyaka engaphezu kwengu-10 yempilo yami ngisebenzisa ubuchwepheshe obusezingeni eliphezulu kanye nokukitaza ngazo zonke izinhlobo zezinhlelo ngenxa yelukuluku lokufuna ukwazi. Manje sengiqeqeshelwe ubuchwepheshe be-computer nemidlalo yama-video. Lokhu kungenxa yokuthi sekuphele iminyaka engaphezu kwengu-5 ngisebenza ngokubhalela amawebhusayithi ahlukahlukene ezobuchwepheshe nemidlalo yevidiyo, ngenza izindatshana ezifuna ukukunikeza imininingwane oyidingayo ngolimi oluqondakala yiwo wonke umuntu.
Uma unemibuzo, ulwazi lwami lusukela kuyo yonke into ehlobene nesistimu yokusebenza ye-Windows kanye ne-Android yomakhalekhukhwini. Futhi ukuzibophezela kwami kuwe, ngihlala ngizimisele ukuchitha amaminithi ambalwa futhi ngikusize uxazulule noma yimiphi imibuzo ongase ube nayo kulo mhlaba we-inthanethi.