- The event takes place on October 7 and 8 with 48 hours of exclusive sales for Prime members.
- There will be hundreds of thousands of offers on technology, home, fashion, beauty, and toys, featuring leading Spanish brands and SMEs.
- Early bird discounts: beauty discounts up to 35% off, fashion and Amazon brands discounts up to 25% off, and Music Unlimited, Business, and grocery deals.
- Useful tools: Rufus, alerts, lists, and Alexa; the event spans 17 countries with new additions.
Amazon has already set the Prime Deals Party Fall 2025 dates: two full days of discounts that come right at the beginning of the return to routine and the change of season. event will take place on October 7 and 8, and will last 48 hours with exclusive offers for Prime members.
This is the Amazon's big October sales event —known by many as the 'Autumn Prime Day'—, designed to advance important purchases, take advantage of flash sales and start organizing gifts before Black Friday. It's a meeting of character exclusive for Prime customers, with thousands of discounted items across all categories.
Event details, dates and times
The 'Prime Deals Party' will begin at 00:00 Tuesday 7th and will continue until the 23:59 PM on Wednesday the 8th October. During that period there will be Flash offers limited-duration offers and other promotions that will remain active until stocks run out or until the event closes.
Yes, To access the discounts, you must have an Amazon Prime account.In Spain, the subscription costs € 4,99 per month o €49,90 per year and includes a 30-day trial period for new users. Students and young people can opt for plans with reduced price and extended trial of up to 90 days.
In addition to access to the event, Prime offers benefits such as fast shipments on thousands of items and access to services including: Prime Video (ad-supported), Prime Music, Prime Reading, Prime Gaming and Amazon Photos, among other benefits included in the subscription.
The 'Prime Deals Party' will be present in 17 countries, including Spain, Germany, Australia, Belgium, Brazil, Canada, the United States, France, Italy, Japan, the Netherlands, Poland, the United Kingdom, Singapore, Sweden, and Turkey. This year, first, to markets such as Colombia, Ireland and Mexico.
What's on sale and brands present
During these 48 hours, Amazon will activate hundreds of thousands of discounts on technology, home, fashion, beauty and toys. Among the prominent brands are Levi's, New Balance, Philips, Samsonite or Sony, together with a broad representation of Spanish SMEs such as CREATE, Flamingueo, Olistic Science, Purasana or Save Family.
There will also be opportunities in Amazon devices like Kindle, Echo speakers with Alexa, or Ring smart home solutions. Since the company is holding a product launch at the end of September, it's likely we'll see attractive sales in current models during the event.
Consumer electronics will have a leading role, with expected discounts in high-end Android smartphones —including families like Pixel and Galaxy—, accessories and peripherals, as well as computers, audio and wearables.
Early bird offers and active promotions
Before October 7th it is already possible to find early bird sales: up to 35% off beauty (brands like Olay, Neutrogena or Wella Professional) and up to a 25% off fashion and sports (Desigual, Michael Kors or Puma). Amazon's own brands —Amazon Basics, Amazon Essentials and by Amazon— also have discounts of up to 25%.
In services, Prime customers who have never tried Amazon Music Unlimited can get four months free (non-Prime, three months). Activation can be done from the web or with a voice command—for example, by telling Alexa: 'try Amazon Music Unlimited'— on Echo or Fire TV devices.
If you buy for your business, Amazon Business offers a 40% off (up to €100) on the first purchase for new accounts. And in supermarkets, there are promotions on Amazon Fresh, DIA Store (15 € for new customers and 10 € for regular customers) and the Mercado de la Paz (specific discounts for new and returning customers during the promotional period).
Tools to avoid missing out on any offers
Amazon recommends relying on Rufus, your shopping assistant, to receive personalized recommendations during the Prime Deals Festival and better filter results based on your needs.
The platform also suggests reviewing the personalized offers ('Offers for you', 'related to your lists' or 'products with four stars or more') to locate relevant opportunities based on your history and saved lists.
It is advisable to activate offer notifications and have the prepared wish list to receive notifications if an item drops in price. With Alexa You can add products to your shopping cart by voice and check what discounts are currently available.
Quick tips for shopping wisely
Before starting, prepare a realistic wish listSet a budget and use price history as a reference. This way, you'll avoid impulse purchases and can focus on what you really need.
Difference between Flash Deals (volatile and with limited stock) and discounts that last the entire event; Activate alerts, review ratings and, if the price suits you, acts with agility, but without losing sight of your priorities.
With the calendar marked on the 7 and October 8, the fall event arrives with discounts across all categories, tools for hunting for deals, and early bird promotions on key services. For those looking to save without sacrificing variety, the event once again positions itself as a A solid option for making purchases in advance and preparing for the season while saving money.
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