How do I use Instagram?

Last update: 15/07/2023

Instagram has become one of the social networks most popular around the world, and their efficient use can make all the difference for those who want to make the most of its many features and tools. In this article, we'll explore in detail how to use Instagram, from creating an account to posting content, interacting with others, and maximizing visibility. If you want to become an Instagram expert and know how to use each of its technical features, don't miss this complete guide that will help you navigate the platform without complications.

1. Introduction to Instagram: How to use this social media platform?

Instagram is a platform social media which allows users to share photos and videos with their followers. It is one of the most popular applications worldwide and offers a large number of features and tools so that users can express themselves creatively. In this guide, we will provide you with an introduction to Instagram and show you how to use this platform effectively.

The first step to using Instagram is to download the application from the application store of your mobile device. Once you have downloaded and installed the app, you will need to create an account. This includes selecting a unique username and a strong password. You can also choose to connect your Instagram account with other social networks, such as Facebook or Twitter, to facilitate connection with friends and family.

Once you've created your Instagram account, you'll be ready to start using the platform and sharing content with your followers. You can start by following other people and exploring the content they post. To post your own content, simply click the "+" button at the bottom of the screen and select the photo or video you want to share. Make sure to add an interesting description and use relevant hashtags so that your content has more visibility on the platform.

2. Creating and setting up an Instagram account: Basic steps to start using the application

To start using the Instagram application, you need to create an account and configure it properly. Follow these basic steps to get started:

  1. Download the Instagram app from the app store on your mobile device.
  2. Open the application and select the “Sign up” option.
  3. Fill out the required fields with your email address or phone number, full name, and a secure password. You can also use your Facebook account to register.
  4. Next, personalize your profile by adding a profile photo, username, and short description. This will help other users find and recognize you on the platform.
  5. Once you have created your account, it is advisable to configure the privacy of your profile. You can choose to set it to public, private or restricted. Private settings will limit access to your posts to only those users you manually approve.

Now that you've created and set up your account on Instagram, you're ready to explore all the features and functionality the platform has to offer. Remember that on Instagram you can follow other accounts, post photos and videos, interact with other users through comments and direct messages, and discover inspiring content from people around the world.

In addition, it is important to take into account some basic recommendations to maintain the security of your account. Avoid sharing sensitive personal information on your profile and be sure to use a strong, unique password. You can also enable two-factor authentication to add an extra layer of security to your account. Enjoy Instagram and connect with friends, family and people with similar interests!

3. Navigating the Instagram interface: A detailed guide to the available features and options

The objective of this section is to provide a detailed guide to the functions and options available in the Instagram interface, in order to facilitate navigation and optimize the user experience. Below, the various features of the platform and how to use them effectively will be presented.

1. User profile:
– To access your Instagram profile, simply click on your profile photo icon in the bottom right corner of the screen.
– Here you can edit your personal information, such as your username, biography and profile photo. You can also add links to your website or other social networks.
– In addition, you will be able to see and manage your posts, followers, who you follow and your direct messages. Use the settings options to adjust the privacy of your account and control interactions with other users.

2. Explore:
– The “Explore” tab allows you to discover new content and interesting profiles on Instagram.
– In this section, you will be able to explore popular posts, trends, and suggested content based on your interests and browsing habits.
– Use search and filtering tools to find specific content or explore different categories, such as fashion, art, sports, food, among others.

3. Stories and Reels:
– Stories are a way to share ephemeral content with your followers. You can add photos, videos, text, and special effects to your Stories to make them more eye-catching.
– Reels are short, creative videos that allow users to record and edit clips to share with their audience. You can add music, effects and text to your Reels to make them more entertaining.
– Both options offer a fun and creative way to interact with your followers and explore content generated by other users.

With this detailed guide to the functions and options available in the Instagram interface, you will be prepared to navigate and make the most of all the features the platform has to offer. Explore, share and enjoy the unique experience that Instagram provides!

4. Publishing content on Instagram: How to share photos, videos and stories with your followers

Sharing content on Instagram is a great way to connect with your followers and keep them updated about your life and work. In this section, we will show you how to share photos, videos and stories with your followers in a simple way.

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To share a photo on Instagram, follow these steps:

  1. Open the Instagram app on your mobile device.
  2. Tap the “+” icon at the bottom of the screen to create a new post.
  3. Select the photo you want to share from your image gallery.
  4. Apply filters or make adjustments if you wish.
  5. Add a relevant description to the photo.
  6. If you wish, tag people or brands that are related to the image.
  7. Tap “Share” to post the photo and make it visible to your followers.

To share a video on Instagram, the steps are similar:

  1. Open Instagram on your mobile device.
  2. Tap the "+" symbol at the bottom of the screen.
  3. Choose the video you want to share from your gallery.
  4. Apply filters or make any edits you want.
  5. Add a description for the video and tag relevant people if you wish.
  6. Tap “Share” to post the video to your profile.

In addition, Instagram offers the option to share ephemeral "stories" that disappear after 24 hours. Here we show you how to do it:

  1. Open the Instagram app.
  2. Tap the camera icon in the top left corner of the screen or swipe right from the main feed.
  3. Select a photo or video from your gallery or take a new one.
  4. Add filters, stickers, text or drawings to your story if you wish.
  5. Tap “Your Story” to post it and share it with your followers.

5. Using filters and image editing on Instagram: Improve and personalize your visual content

Using filters and image editing on Instagram: Improve and personalize your visual content

One of the most notable features of Instagram is the ability to apply filters and edit your images to improve their appearance and personalize your visual content. Filters allow you to change the appearance from a photo with a single click, providing color and contrast effects that can enhance the atmosphere of your images. Additionally, image editing allows you to adjust aspects such as brightness, saturation, sharpness and cropping, giving you even more control over the final result.

To use filters and edit your images on Instagram, simply follow these steps:

  • Open the Instagram app on your mobile device.
  • Tap the "+" button at the bottom of the screen to upload a new image.
  • Select the image you want to edit from your device's gallery or take a new photo.
  • On the screen editing, you will find a series of options at the bottom.
  • Tap the “Filters” button to apply different effects to your image. You can swipe left or right to see all available filters.
  • Once you've selected a filter, you can adjust its intensity by tapping the "Filters" button again and sliding the slider.
  • To make additional edits, such as adjusting brightness, saturation, or clipping, tap the “Edit” button and use the available options.
  • Once you are happy with the image, tap the “Next” button to continue publishing.

6. Interaction with other users on Instagram: Comments, likes and direct messages

Interacting with other users on Instagram is a fundamental part of the platform and allows you to establish connections and expand your network of followers. There are several ways to interact with other users, such as leaving comments on their posts, liking them, or sending them direct messages. These actions are key to generating engagement and promoting communication in the Instagram community.

To leave a comment on another user's post, simply scroll down the post until you reach the comments section. There you can write your comment and press the submit button to have it appear publicly. Remember that comments must be respectful and relevant to maintain good interaction with other users.

Liking other users' posts is an easy way to show your appreciation for their content. To like, just click on the heart icon below the post. Likes are a quick and effective way to show your interest in other people's content and can generate positive interactions on your profile. Additionally, you can see previously liked posts in the “Activity” tab of your profile.

7. Use of hashtags and labels on Instagram: How to use these tools to increase the visibility of your publications

Using hashtags and tags on Instagram is essential to increase the visibility of your posts and reach a wider audience. These tools allow you to categorize your content and connect with users searching for specific topics. Here we show you how to use them effectively:

1. Research the trends: Before choosing your hashtags, it is important to research the current trends in your sector or topic of interest. Find the most popular and relevant tags for your publications, this way you will have a better chance of appearing in other users' searches.

2. Find the balance: Using too many hashtags can come across as spammy or desperate for attention. On the other hand, using too few can limit your visibility. Find a good balance, using around 10-15 hashtags per post. Also, diversify your tags, including some that are specific and others that are more general.

3. Create your own labels: In addition to using the most popular hashtags, it is also advisable to create your own unique tags. These tags can be related to your brand, products or special campaigns. Motivate your followers to use them and share related content to encourage their use.

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8. Exploring content discovery on Instagram: How to find and follow new accounts and topics of interest

One of the best ways to discover new content on Instagram is to follow new accounts and topics of interest. Below we present some tips and tricks to make the most of Instagram's content discovery feature.

1. Explore the Discover tab: Instagram's Discover tab is the perfect place to find new accounts and topics that may be of interest to you. Simply open the app and select the Discover tab at the bottom of the screen. Here you'll find a selection of popular posts and accounts, as well as personalized suggestions based on your past interests. Use this feature regularly to stay up to date with the latest content on Instagram.

2. Use the search engine: The Instagram search engine is a powerful tool to find specific accounts and topics. Simply enter a keyword or phrase into the search bar and select “Users” or “Tags” at the top of the results to filter results relevant to your interests. Use relevant keywords to find new accounts and topics that may be of interest to you.

3. Follow suggested accounts: Instagram also shows you suggestions for accounts to follow based on the accounts you already follow and topics of interest to you. To find these suggestions, go to your profile and select “Follow & Settings” > “Discover People” > “Suggestions for You.” Explore suggestions and follow accounts that interest you to discover new and exciting content.

9. Privacy and security management on Instagram: Settings and precautions to protect your account and personal data

Protecting your Instagram account and your personal data is essential to guarantee your security on the platform. Below we show you a series of settings and precautions you can take to keep your privacy intact:

1. Privacy settings:

  • Set your profile to private to control who can see your posts and follow you. Go to the privacy settings and activate the “Private Account” option.
  • Manage your followers by blocking and deleting unwanted users. You can do it from the followers list on your profile.
  • Limit who can comment on your posts or tag you in them. Access the privacy settings and choose the options that best suit your preferences.

2. Security in your account:

  • Use a strong password and avoid sharing it with anyone. A strong password should contain a combination of letters, numbers and symbols.
  • Enable two-factor authentication for an extra layer of security. Activate this feature in your security settings and link your account to your phone number or email.
  • Be careful with suspicious links and requests. Do not click on unknown links or share personal information with untrustworthy sources.

3. General precautions:

  • Review and control the applications and services connected to your Instagram account. Eliminate those that you do not use or that are not trusted.
  • Avoid posting sensitive personal information, such as your address, phone number or banking details.
  • Educate your followers about the importance of online privacy and security. Encourage your friends and family to take similar steps to protect their accounts.

10. Using Instagram Stories: How to create, personalize and share ephemeral stories

Instagram Stories is one of the most popular features on the platform, and allows you to share ephemeral content with your followers. In this post, I'll show you how to easily create, customize, and share your own stories.

To create a Instagram story, simply open the app and swipe right on your home feed. The camera will open so you can capture a photo or video. You can personalize your story by adding filters, text, stickers, and freehand drawings.

Once you're done customizing your story, you can share it with your followers by tapping the "Your Story" button in the bottom left corner. You also have the option to send the story to specific users via direct messages. Remember that stories are ephemeral, so they will disappear after 24 hours.

11. Instagram Live: Real-time broadcasts to interact with your audience live

Instagram Live It is an excellent tool to interact with your audience in real time. Whether you want to share live content, answer questions, or simply connect with your followers, live streams are an effective way to drive engagement and strengthen your presence on the platform. Here are some tips to make the most of this feature.

1. Prepare: Before starting a live broadcast, make sure you have a good Internet connection and a quiet, well-lit environment. This will ensure that the video quality is optimal and that viewers can see and hear you clearly. Also, think of an interesting topic or content to share, and keep in mind that live streams work best when they are scheduled in advance.

2. Interact with your audience: During the live broadcast, make the most of the interaction options. You can read and respond to comments in real time, like comments you like, and mention your followers to make them feel part of the conversation. Additionally, consider using questions and polls in your streams to encourage audience participation.

12. Direct through Instagram: How to make video and voice calls with other users of the platform

If you are an Instagram user and you still don't know how to make video and voice calls with other users of the platform, don't worry, here we explain how to do it step by step.

1. The first thing you should do is open the Instagram application on your mobile device and make sure you are connected to the internet.

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2. Once inside the application, search for the profile of the person you want to make the call with. You can do this through the search bar or simply by scrolling through your news feed.

3. Once you are on the person's profile, you will see the "Send message" option just below their username. Click on this option and a chat window will open.

4. At the top right of the chat window, you will see a camera icon. Click this icon to start a video call with the person. If you want to make a voice call, simply click on the phone icon.

5. Once you start the call, wait for the other person to accept it. Once you accept, you will be able to enjoy a real-time conversation via video or voice, depending on the option you have chosen.

You no longer have excuses not to make video and voice calls on Instagram. Follow these simple steps and you will be able to communicate directly with other users of the platform. Don't hesitate to try it!

13. Using Instagram to promote a business: Strategies and tools to generate visibility and engagement

Instagram has become a powerful platform to promote businesses and generate visibility and engagement with customers. To make the most of this social network, it is important to implement effective strategies and use the appropriate tools. Below are some tips and tricks that can help you improve your Instagram presence and attract your target audience:

1. Optimize your profile: Make sure that your Instagram profile correctly reflects your business. Use a clear, engaging username and bio, and add a link to your website so users can learn more about your products or services. It is also important to use a profile photo that is recognizable and representative of your brand.

2. Create engaging content: Regularly post high-quality content that is interesting and relevant to your audience. Use eye-catching images and videos that highlight the most attractive aspects of your business. Also, consider using features like Instagram Stories and live broadcasts to keep your audience engaged and generate interaction.

3. Use relevant hashtags: Hashtags are a great way to increase the visibility of your posts and reach a wider audience. Research popular hashtags in your industry and use them in your posts so people interested in those topics can find your content. You can also create your own hashtags unique to your brand and encourage your followers to use them.

14. Advanced tips and tricks to get the most out of Instagram: Additional features and hacks to improve your experience on the social network

Instagram is a very popular social media platform that offers a wide range of advanced features and tricks to enhance your experience on the platform. Here are some additional features and hacks to help you get the most out of Instagram:

1. Explore the “Activity” feature: This feature allows you to view your followers' actions and interactions on your account. You can get information about who has liked your posts, who has commented on them, or who has started following you. Additionally, you can also see notifications related to your account, such as mentions and tags on posts.

2. Organize your followers with lists: Instagram allows you to organize your followers into different custom lists. This can be useful if you want to have finer control over the visibility of your posts. You can create lists for close friends, family, colleagues, etc. and share your posts only with selected lists.

3. Use advanced filters and editing tools: Instagram offers a variety of filters and advanced editing tools to improve the quality of your photos and videos. You can adjust the brightness, contrast, saturation, focus and many other aspects of your images. You can also apply special effects, such as vignettes and blurs, to create a unique look. Plus, you can save your favorite settings as presets to save time on future edits.

With these advanced tips and tricks, you can get the most out of Instagram and improve your experience on this popular social network. Remember to explore all the features and tools available to discover other ways to personalize your profile and share content creatively. Have fun and create an impactful presence on Instagram!

In conclusion, Instagram is a highly versatile social media platform that allows users to share photos and videos with their circle of friends and followers. Through an intuitive and easy-to-use interface, users can post content, interact with other users' posts, and explore a variety of features and tools.

To use Instagram effectively, it is important to familiarize yourself with the different parts of the app, such as the profile, posts, filters, and stories. In addition, it is essential to take care of the aesthetics of the photos and videos shared, as this will attract more followers and generate greater engagement.

It is also essential to learn how to use the privacy tools and options available on Instagram to ensure the safety and protection of personal information. These options allow you to control who can see and comment on your posts, as well as manage unwanted interactions.

Through proper use of Instagram, users can make the most of this platform and enjoy an enriching online social experience. Whether sharing special moments with friends and loved ones, promoting a business, or simply exploring interests and passions, Instagram offers a wide range of possibilities to connect and express yourself creatively.